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The decade software ate the world

Intercom, Inc.

Putting narrative order on the past decade, a 10-year-period that has somehow remained stubbornly nameless, is quite the challenge, but it’s impossible to make sense of the 2010s without understanding the role of software. In China, WeChat, which launched in 2011, sends about 45 billion messages every day. And then there’s messaging.

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Power Laws: A Look Back To Where 20 SaaS Break-Out Companies from 2012 Are Today

SaaStr

Let’s take a look back at where HubSpot, Upwork, and others were in 2011 GAAP revenue — and where they are today. Learnings for this year, for 2011 GAAP revenue (Inc. in 2011 GAAP revenue. in 2011 GAAP revenue. in 2011 GAAP revenue. in 2011 GAAP revenue. in 2011 GAAP revenue. 78 Marketo.

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How I Reverse-Engineered a $100M Exit with SaaStr Founder and CEO Jason Lemkin

SaaStr

To the OG software people who read SaaStr, Jason is “the guy,” Sam says. He’s the person that the founders of Hubspot and companies that make tens of millions of dollars want to learn about software from. Let’s step back into the older days of software. Software is supposed to be a service.

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From Uncertainty to +$400M: How Braze Found Opportunity in Headwinds with Braze’s Co-Founder & CEO Bill Magnuson (Podcast 671 + Video)

SaaStr

Braze was founded in 2011 when the most exciting mobile apps were a compass, a flashlight, and a game where you could feed fish. Blaze was founded in 2011. From 2011 to 2015, the only part of the mobile market that was making money was mobile gaming, but tricking children into buying fish food wasn’t a sustainable business.

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Finding Opportunities in Every Challenge: From Humble Beginnings to 30 Million Users with Miro Founder and CEO Andrey Khusid, and ICONIQ Growth General Partner Matthew Jacobson (Pod 580 + Video)

SaaStr

These pillars helped propel Miro, a visual collaboration software company, to a valuation of $17.5 Miro was founded in 2011 and has iterated on its product and expanded its audience widely over the years. Currently, Miro is one of the fastest-growing companies at scale, but it didn’t take off immediately at the same velocity in 2011.

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5 Interesting Learnings from Amplitude at $150,000,000 in ARR

SaaStr

Amplitude is a quiet Cloud leader that you might not have heard of — unless you are building software. There, Amplitude has become part of the core product stack for many SaaS and software leaders for product analytics. 5 Interesting Learnings: #1.

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2011: More of the same. only worse

Practical Advice on SaaS marketing

What's new for 2011? What I expect is that we'll see many of the same things we've been seeing for awhile in software-as-a-service (SaaS) marketing. Bottom line, don't expect a huge marketing budget windfall in 2011. Not much, really. only more of it. Or at least we could do something with less.