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Little Otter’s Rebecca Egger on making mental health care accessible to all

Intercom, Inc.

That approach is already being rewarded and recognized – Rebecca was recently named on Inc Magazine’s influential Female Founders 100 list for 2021. We designed Little Otter to be a kind of family-first, in-your-home model. They don’t happen on a schedule. The company means a great deal to both of them.

Scale 223
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H.O.M.E: Market – when this little piggy stayed home

Intercom, Inc.

is a special four-part series on Inside Intercom that explores how people across many industries and countries are managing to persevere with the help of technology. When it’s all said and done, we’ll have covered the following themes: H ealth and wellness – how are people staying healthy in mind and body? Open the digital door.

Marketing 210
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3 Steps to Use LinkedIn to Make Connections and Grow Your Personal Brand

Buffer Resources

If you’re looking to grow your career, make connections with people in your industry, and build a personal brand, you should be on LinkedIn. To get a little personal, nothing has been more valuable to my career than building a platform on LinkedIn.

Branding 113
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CX expert Jay Baer on creating experiences that get your customers talking

Intercom, Inc.

He’s also (and perhaps a bit more relevant to our podcast) a marketing and CX expert, author, and keynote speaker with almost three decades of experience. So the question is, what kind of experience do you want to set? If you’re short on time, here are a few quick takeaways: Customer experiences aren’t inherently good or bad.

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Resources

This is your street credibility and personal brand all rolled into one. It’s the first impression you’ll make on prospective employers, clients, partners, or investors — so make it count. My own LinkedIn experience I’ve been posting on LinkedIn once a week without fail for six years.

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Why We Created a Slack Community for SaaS and Software Professionals

FastSpring

In our first post about our online community , we mentioned launching the Global SaaS Leaders Slack group because we saw a need for the kind of software-and-SaaS-focused community we’d want to be a part of. Less focus on venture capital or funding rounds. But marketing is only one of the reasons we’re doing this.

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How to Use DMs for Networking (+ Real-life Examples from 7 Writers)

Buffer Resources

However, personalized DMs — when done right — can be one of the most effective ways to start conversations, build relationships, and find new customers. My freelancing friends also rely on well-written DMs to create personal connections — some of which have led to career-changing opportunities.