Neil Patel

DECEMBER 29, 2022

An audit enables you to identify areas that need improvement and gives you a roadmap for enhancing your store’s rankings. Because the higher up your site is in the search engines, the more likely you are to get click-throughs. You know why that’s important? Product Pages. Category Page. more about this later).

Software Review 97

Software Review Technical Review Mobile Engineering 97

Intercom, Inc.

AUGUST 4, 2021

In this post, we’ll cover everything you need to know to feel comfortable and prepared when interviewing for our Customer Support team. . Whether you’re applying for a Customer Support Specialist role, or a Customer Support Engineer role, the process is very similar. Your ability to fix broken code. Focus on fundamentals .

Customer Support 239

Customer Support Interviewing Engineering Communication 239

Neil Patel

SEPTEMBER 10, 2020

It can be a great way to monetize your content or sell to people outside your local area. Some of the translated pages would likely be similar to the content on your existing pages, leaving you at risk for being penalized by search engines for duplicate content. Watch this video: Who Should Use Hreflang Code Attributes?

Engineering 138

Engineering User Experience Strategy Pricing 138

Intercom, Inc.

APRIL 13, 2021

Our product engineers are empowered to build great features, fast. This post is a version of a talk I gave at Elastic Community Conference recently. So we decided to do something contrary to our engineering principles – run our search infrastructure ourselves on Elastic Compute Cloud hosts, or EC2 as it’s known.

AWS 249

AWS Cloud Software Review Systems Review 249

Buffer Resources

JANUARY 16, 2024

Buffer, as a company, closes the last week of the year every year, and historically, as an engineering team, we’d do a code freeze for the week before we’re closed so nothing broke heading into the holidays. We used the last week of the year as a “fixathon” for our whole engineering team. 

Software Review 54

Software Review Systems Review Engineering User Experience 54

Intercom, Inc.

MAY 19, 2020

After all, excellent design and engineering can only come from product teams that are empowered to solve hard problems and build great software. In our model, product teams effectively own a piece of the product, and consist of a Product Manager, Designer, and a few Product Engineers. So people within teams work this out themselves.

Engineering 245

Engineering Scale Startup Management 245

Neil Patel

FEBRUARY 22, 2023

Travel SEO helps websites become more visible in search engine results pages (SERPs) when implemented effectively. This means there are a lot of potential keywords to focus on and strategies required to get repeat visits. Know Your Keywords Creating an effective keyword list is essential for successful search engine optimization (SEO).

Travel 81

Travel Strategy Social Media Technical Review 81

Neil Patel

MAY 27, 2021

According to BrightEdge, 68 percent of all online experiences start with a search engine , and 53 percent of website traffic comes from organic search. In fact, 61 percent say it’s their main focus when it comes to inbound marketing. Search engines, such as Google, give preference to websites that meet their webmaster guidelines.

Technical Review 145

Technical Review Software Review Social Media Mobile 145

Neil Patel

SEPTEMBER 28, 2020

When you think about search engine optimization, there’s a good chance that Google is the only search engine that comes to mind. This assumption is a huge mistake, as the DuckDuckGo search engine has continued to gain in popularity with each passing year. Are Alternative Search Engines like DuckDuckGo Worth the Effort?

Engineering 144

Engineering User Experience Social Media Strategy 144

Intercom, Inc.

FEBRUARY 4, 2019

A few months ago, I moved from one business area within Intercom to another, and in the process, I began to manage an existing team. Think about people first, then about code. Even if the code, infrastructure and tests are not in excellent shape when you arrive, you won’t be able to fix them immediately.

Management 159

Management Engineering Technology Metrics 159

Neil Patel

AUGUST 10, 2021

It can also set you apart from other practices in your area. If you’re a small firm in a big area, you may be facing a high level of competition. Smaller firms should focus on getting real about who you are and what you offer. That will help you set yourself apart as THE attorney who provides the best service in the area.

Marketing 139

Marketing Software Review Social Media Education 139

Neil Patel

SEPTEMBER 16, 2021

Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “ keyword stuffed ,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content.

AI Search 145

AI Search Social Media Mobile Software Review 145

Neil Patel

JANUARY 19, 2023

However, Shopify’s downside is that it gives you less control over areas like design and coding. In addition to being search engine friendly, Shopify offers a host of built-in SEO features such as: automatic sitemaps and XML sitemaps ability to edit your store’s URL structure. You can also include them in your URLs.

Software Review 85

Software Review Social Media Mobile Engineering 85

Intercom, Inc.

OCTOBER 2, 2018

It displayed posts in reverse chronological order, had limited search functionality and was optimized for publishing long form content. The most successful blogs are usually very personal and tied to a particular worldview or area of expertise. That’s why the initial code name for this project was “Kill the blog”.

Sales Hiring 162

Sales Hiring Scale Social Media Content Marketing 162

Neil Patel

FEBRUARY 16, 2021

Google continually updates its SERPs (search engine results pages). Preparation is the key to search engine success. Focus Less on Metadata and More on User Intent. Focus Less on Keyword Search Volume and More on Behavioral Analytics. For marketers, though, it can be frustrating. How do you keep up?

AI Search 144

AI Search Mobile Artificial Intelligence AI 144

Intercom, Inc.

FEBRUARY 18, 2020

“Our growth is not just in our office, but growth in customers, revenue, people, dinners, lunches, lines of code, bugs, features, tests, everything” A lot has changed in the past six years across the board, but looking at technology, the web, JavaScript, there has been huge change. Then we have our engineering principles.

Construction 221

Construction Engineering Underperforming Technical Team Benchmarks 221

Neil Patel

JANUARY 31, 2022

Paid search marketing, also called paid ads or search engine marketing, leverages paid ads on platforms like Google or Bing to drive awareness (and later sales.). Search Engine Marketing for E-commerce. Search engine marketing for e-commerce is a strategy focused on driving traffic from search engines to your e-commerce site.

Payment Methods 107

Payment Methods Social Media Marketing Software Review 107

OPEXEngine

MARCH 9, 2022

How can Finance and Engineering management work together to diagnose weak areas, and shift R&D resources to produce better outcomes for the company? In 2022, we are improving the depth of our R&D benchmarks into efficiency and ROI and will be rolling out a new R&D benchmarking aimed at CTOs and Engineering management.

Software Review 59

Software Review Development Team Review Technical Review Outsourced Development 59

OpenView Labs

JUNE 3, 2021

You’ve come to the right place, though—in this post, product consultant Saeed Khan explains how companies should and should not define this important role. Note: This post was originally published in January 2016 and was updated in June 2021. Engineering manages IT. CEOs “hit the streets” and sell.

Product Marketing 93

Product Marketing Sales Hiring Startup Scale 93

User Pilot

FEBRUARY 29, 2024

This tool lets you track how users progress through each funnel, identify friction points , and address areas that hinder customer conversion. Take advantage of this AI-powered analytics tool to create data visualization reports for you code-free. Kissmetrics is a product analytics tool primarily focusing on event analytics.

Artificial Intelligence 94

Artificial Intelligence Social Media Software Review AI Search 94

Panintelligence

FEBRUARY 7, 2024

Everything from “blitzscaling” (the practice of growing so fast your competitors run out of money trying to compete with you) to seven-figure starting salaries (as you bid for the best engineering talent) was driven by the economic environment. By ‘prepackaging’ them within their product through no-code/low-code tools like embedded analytics.

Innovation 52

Innovation SaaS Scale Technology 52

Intercom, Inc.

MARCH 15, 2018

As a startup scales, the importance of infrastructure engineers simply can’t be overstated. They’re the ones making sure your app is secure, that uptime looks good, and that the rest of your engineering org has the right tools to build features your users need and want. One of the blog posts was about this Yahoo!

Engineering 214

Engineering Management Merchant Services DevOps as a Service 214

SaaStr

MARCH 31, 2020

The first thing that I want to put out immediately for growth people and for founders is that I want to trash out all the KPIs and we’re going to focus just on revenue. My focus is SaaS and my job is to create a defensible go-to market moat, right? My focus is only revenue. And what that comes with is actually engineering.

Scale 135

Scale Scaling Sales Hiring Engineering 135

SaaStr

JULY 8, 2020

and before that spent 10 years as the Founder and CEO @ Raw Engineering, building a leading digital transformation consultancy. And before that, spent 10 years as the founder and CEO at Raw Engineering, building a leading digital transformation consultancy. For starters, I’m not an engineer and I’m a female.

Scale 235

Scale Technical Review Technical Advisors Sales Hiring 235

User Pilot

FEBRUARY 2, 2023

Content tests highlight issues in the content, helping you prioritize areas that need improvements. You see content everywhere in the customer experience: Your website’s content (product page, blog post, etc.) Here are five areas to analyze when you evaluate content: Readability : Cut out the jargon and run-on sentences.

Software Review 91

Software Review User Experience Churn Social Media 91

Neil Patel

NOVEMBER 23, 2021

If your website isn’t ranking high on Google’s search engine results page (SERP), you may need to look for different ways to reach your intended audience. When you’ve exhausted all options, it’s time to look to non-conventional tools for search engine optimization (SEO). Increase Blog Post Traffic. Improve SEO Ranking.

Payment Services 107

Payment Services Payment Methods Software Review Healthcare 107

Intercom, Inc.

JULY 19, 2018

As up and coming engineers in Silicon Valley, Jean Hsu and Edmond Lau long sought more influence and impact in their respective positions – but they couldn’t shake the feeling of being stuck. Many engineers feel like they must make a jump into management to lead. Jean: Especially with engineering teams.

Engineering 135

Engineering Leadership Software Review Technical Review 135

Neil Patel

JANUARY 5, 2023

Additionally, alt text aids SEO by helping search engines to understand the content of your images. If you want a strong example of a site that executes this well, look at Huffington Post. Avoid using complex CAPTCHA codes to verify that a user is human. It ensures everyone can process and enjoy your content.

Scale 89

Scale Engineering compliance Scaling 89

Neil Patel

OCTOBER 29, 2020

If the service is available in your area and you receive certification, a badge or logo will be displayed next to your ad. Google Guaranteed has rolled out in many areas over the last couple of years, focusing on home services. You’ll indicate what country you’re in, what industry your business is in, and your zip code or postal code.

Software Review 137

Software Review Payment Features Advertising Consulting 137

Baremetrics

OCTOBER 31, 2021

From my experience, the three options are usually: I don’t want my engineers to even be able to pronounce Kubernetes I want my engineers to understand how to manipulate pipelines and automation I want my engineers to understand the whole stack and use DevOps as a way to deliver features. Well… maybe! But not for us.

AWS 115

AWS DevOps as a Service Underperforming Technical Team Development Team Review 115

Intercom, Inc.

OCTOBER 5, 2022

Over the years, she worked in jobs such as Engineering Director at Etsy and VP of Engineering at Kickstarter, growing emerging tech leaders, demystifying public speaking , and championing engineering management. Instead of giving prescriptive advice, focus on the recipient and give feedback around their motivations and worries.

Leadership 118

Leadership Part-Time VPE Management Underperforming Technical Team 118

User Pilot

OCTOBER 6, 2023

The B2B marketing funnel focuses on creating awareness, building interest, and generating qualified leads through content marketing, search engine optimization, and social media marketing. Use funnel analysis to spot the drop-off points and areas of friction hindering your conversion rates. Source: Hubspot.

B2B 101

B2B Development Team Review Software Review Marketing 101

SaaStr

APRIL 4, 2019

Eyal Manor – VP, Engineering @ Google Cloud. Eyal Manor: So I’ve been building SaaS services for over 10 years now in an engineering capacity, and just before we start can we get a sense from the audience, I know it’s kind of hard to see but who here is kind of in a technical hat? Join us for SaaStr Annual 2020.

Cloud 171

Cloud Scale Trends Machine Learning 171

Neil Patel

JANUARY 25, 2021

Do you have a team of engineers and data scientists who know programming languages like Python, SQL, and R? But if they don’t, a no-code data analysis tool would be more appropriate to get the job done without having to hire experts. You should be able to identify problem areas, along with ways to improve them.

Data Analysis 128

Data Analysis Software Data Scale 128

Neil Patel

NOVEMBER 27, 2020

Other areas you’ll want to think about include: Ease of Use. When researching new platforms, perhaps test them out for yourself and consider areas like: Navigation Ease of checkout Payment options Shipping choices. If you need some help in this area, fee calculators are helpful. User Types. Here’s a list of the well-known ones.

Payment Methods 145

Payment Methods Payments Marketplace as a Service Payment Services 145

SaaSHolic

MAY 5, 2023

Startups should be cautious about their cash position, focus on capital-efficient business models, and adopt a global mindset to compete on a global scale. How to build a product-market fit “engine” Rahul Vohra, founder and CEO (Superhuman). Web Summit Rio, day 3.

Technical Review 90

Technical Review VP of Engineering Development Team Review Software Review 90

OPEXEngine

AUGUST 31, 2021

Tech debt refers to the cost of redeveloping existing products and code that wouldn’t otherwise be able to scale or evolve over time to meet shifting consumer needs. And while the concept has been around for years, for most of that time, tech debt was primarily the concern of product and engineering teams.

Technical Review 52

Technical Review Underperforming Technical Team Software Review Scale 52