User Pilot

APRIL 25, 2024

TL;DR Market research is a systematic and objective process crucial for understanding target markets, refining business strategies, and informing decisions, which includes collecting, analyzing, and interpreting data on customers, competitors, and the industry. Gone are the days when just intuition or subjective judgment was enough.

Market Research 52

Market Research Outsourcing Services Marketing Outsourced Development 52

User Pilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Diversification is a strategy involving entry into unrelated markets or industries, often through new lines of business or partnerships. The Ansoff Matrix of Growth Strategies.

Acquisition 91

Acquisition Scale Marketplace as a Service Onboarding 91

User Pilot

AUGUST 29, 2023

The product management process starts with building an understanding of your users and the market, defining a vision and strategy , generating and prioritizing ideas that could solve user problems, articulating them in a clear roadmap, launching an MVP, and then gathering feedback to evolve it over time.

Management 90

Management Interviewing Marketplace as a Service Product Marketing 90

FastSpring

MARCH 27, 2023

Stream the full interview below or find it wherever you listen to podcasts. On this podcast, we share stories from global SaaS leaders like Ryan, that you can use to inspire new growth strategies in your own business. And I just started a consulting business, it was a service business. Ryan Austin 01:00 Sure.

Payment Solutions 95

Payment Solutions Payment Services SaaS Payments VP of Engineering 95

Intercom, Inc.

FEBRUARY 26, 2018

It’s even harder if you don’t know all of the armies on the field, their strategies and weapons, or even who’s a friend and who’s a foe. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. The same is true in software. Innovative startups.

Software Review 224

Software Review Outsourcing Services Software Outsourced Development 224

Neil Patel

SEPTEMBER 25, 2020

You could use the help of an expert if: You’re struggling to acquire or retain customers You aren’t getting the ROI you’d like from social media Your social media strategy is all over the place You or your team don’t have much social media experience. Develop a High-Performing Social Media Strategy. Here’s what they’ll do: 1.

Social Media 141

Social Media Consulting Development Team Review Marketing 141

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Strategy - annually changes. Network effects (marketplace). A good idea is a good idea, after all. MSPOT stands for: Mission - rarely changes. Brand equity.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

CustomerSuccessBox

MARCH 14, 2022

This course is for: If you work with customers and are interested in the topics of marketing, market research, sales, customer service, and strategy this course is for you. It will help you have a deeper understanding of today’s changing and more demanding customers. And the best part? This course is completely free.

Customer Success 52

Customer Success Marketplace as a Service Interviewing Mobile 52

Neil Patel

OCTOBER 24, 2020

How to Find a Good Consultant – Getting the Interviewing Process Right. The only way that a good consultant can meet challenges and identify opportunities is when they have years of experience and expertise to create effective strategies. Spot knowledge gaps and weak points in strategy, and ask for alternatives.

Consulting 132

Consulting Sales Hiring Technical Review Sales Recruiting 132

Sales Hacker

MARCH 30, 2021

We’re focusing on how to win in the new sales era: new go-to-market strategies, deeper funnel insights and actionable takeaways for your entire organization from revenue leaders at high-growth startups and fortune 500 companies. Now, without further ado, let’s listen to this interview with Neil Ringers.

Scale 102

Scale Payments Technical Advisors Sales Recruiting 102

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Jera Brown interviewed Dopple founder and CEO Justin on how he launched Dopple and found success by pivoting to a new market. It starts with self service. Justin Scott My pleasure.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

OpenView Labs

DECEMBER 16, 2019

An increase in competitiveness in the marketplace means candidates have more choices than ever. They want a product/service that’s doing something powerful. That’s why building your brand within the marketplace will be the key to cutting through the competitiveness. Marketing and candidate experience will be table stakes.

Sales Recruiting 53

Sales Recruiting Sales Hiring Scale Trends 53

SaaSHolic

MAY 15, 2023

For startups, the speaker suggests focusing on how AI can drive customer acquisition and go-to-market strategy, while for large companies, creating a vision for AI is important, as well as focusing on infrastructure and skillsets and reshaping governance to deal with security and compliance issues.

Payment Methods 52

Payment Methods Blockchain Artificial Intelligence Payment Services 52

SaaStr

SEPTEMBER 3, 2019

Grasswire, it was because we had no team and no monetization strategy, which I do not recommend. Uber is a classic marketplace company. It’s a two-sided marketplace. You had town car services before. And interestingly, nothing really on Uber is new.

Acquisition 141

Acquisition Software Review Payment Methods Marketplace as a Service 141

Intercom, Inc.

JANUARY 16, 2020

?. Andrey Khusid, founder and CEO of Miro , hasn’t done many interviews. Andrey explains why embracing the professional services sector in a unique way has paid dividends. We also think about community and consultants and professional services as an ecosystem around our product. So our platform is also built for them to use.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

Unbounce

SEPTEMBER 16, 2021

We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. The Role of PPC in Marketing Strategies Why Your PPC Ad Needs a Dedicated Landing Page A Step-by-Step Guide to Optimizing Your Post-Click Strategy. The Role of PPC in Marketing Strategies.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. Below, we’ve shared the full transcript of Harry’s interview with Ryan Bonnici. Marketing is the customer service function, etc.

Sales Hiring 133

Sales Hiring Sales Recruiting Scale Software Review 133

How To Buy Saas

DECEMBER 1, 2020

SAAS is also abbreviated as software as a service. With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. In this saas marketing strategy guide, we are going to tell you everything about saas marketing. What is SAAS marketing?

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Neil Patel

JANUARY 20, 2021

Then, we’ll dive into some strategies to increase your page’s organic reach. Don’t Just Promote Products and Services. These will give you a good guideline for launching an effective content strategy. 20 Strategies to Boost Facebook Organic Reach. Keep what works, ditch what doesn’t, then try another strategy.

Social Media 145

Social Media Software Review Branding Engagement 145

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Below, we’ve shared the transcript of Harry’s interview with Rachel. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. Agnes Bazin.

SMB 184

SMB Scale Startup Marketplace as a Service 184

SaaStr

JULY 9, 2019

However, back in 2013, in my previous career as a strategy consultant, I was doing a lot of work with telecoms companies in South Africa. The challenge, however, is that because of the limited disposable income that both consumers and businesses have, you can’t charge a lot of money for services there.

Scale 169

Scale Sales Recruiting Scaling SaaS Payments 169

ProfitWell

MAY 21, 2019

Ari Wells is the VP of Product Marketing at cloud service mogul Akamai. Launch Commit: Create a strategy for boosting awareness and acceptance of your product. You have to look at the marketplace and understand how people are actually finding their success. What kind of pricing strategies are they using?

Product Marketing 70

Product Marketing Marketing Development Team Review Technical Review 70

SaaStr

DECEMBER 20, 2019

Befofe that Manny was a Senior Product Manager @ Amazon where he engineered the compensation system for Amazon Associates and Web-Services which accounts for 15% of Amazon’s traffic. This interview originally aired as Episode 229 on April 29, 2019. Below, we’ve shared the transcript of Harry’s interview with Manny.

Scale 144

Scale Sales Hiring Construction Education 144

Sales Hacker

OCTOBER 13, 2020

Why it’s hard to build a two-sided marketplace [13:38]. Now, without further ado, let’s listen to this interview with Ryan Walsh. So, when a sales professional interviews at accompany, all of that information flows one way from the candidate to the company. Show Introduction [00:10]. We’re showing about 43%.

Marketplace as a Service 94

Marketplace as a Service CTO Hire Sales Recruiting Data 94

SmartKarrot

AUGUST 22, 2022

VOC is often used in marketing, product development, sales, customer service, and management. Voice of the customer (VoC) is a process that helps companies understand what their customers want to improve their products or services. It is also known as the voice of the marketplace or the consumer. Why is VOC Important?

Social Media 10

Social Media Scale Banking Marketplace as a Service 10

SaaStr

FEBRUARY 11, 2021

It used to really bug me because I am a firm believer in the strategy of Zero Voluntary Attrition and trying to hire fewer, more committed resources over a higher volume of mercenaries that turn over more often. Sales Strategy. 10 Great Questions to Ask a VP Sales During an Interview. What markets should we expand into?

Sales Hiring 363

Sales Hiring Scale Sales Recruiting Sales 363

Sales Hacker

APRIL 16, 2018

On this episode of the Sales Hacker podcast, we talk with Jess Hun t , Head of Global Marketing, Sales & Strategy for Axiom about creating a revenue model. Most recently, she was Executive Vice President reporting to the CEO at Axiom Law, responsible for North America Business, including global marketing and sales strategy.

VP of Engineering 67

VP of Engineering Revenue Scale Sales Recruiting 67

Backlinkfy

FEBRUARY 7, 2019

Research conducted by Opinium Research 1 indicates that 55% of IT SMEs in the UK said they would be more likely to do business with another company known for its inclusive employment strategies, which further strengthens the business argument for promoting diversity within marketing structures of companies.

Marketing 40

Marketing Technical Review Marketplace as a Service Social Media 40

SaaSX

FEBRUARY 26, 2020

Today’s digital marketplace is a vast and wild place. The following are our picks for the top five ways to get your channel partner strategy off the ground in 2020…and to keep it going well into the next decade. Take a cold, hard your marketing and sales strategies. It can get a little lonely out there. We’ve got you. .

Outsourcing Services 93

Outsourcing Services Strategy Underperforming Technical Team Technical Advisors 93

Sales Hacker

JUNE 23, 2020

Leah has been a pioneer for customer experience practices for the last two decades, focusing her work on putting customers at the heart of SaaS and service-based technology organizations. With limits on in-person meetings, it’s even more important to double down on your digital selling strategy. Our first sponsor is LinkedIn.

Scale 67

Scale Sales Hiring Technical Review Customer Success 67

Neil Patel

APRIL 5, 2023

Competitive research tools help you capture detailed insights into your rivals’ strategies. Spying on your competitors can strengthen your position in the marketplace, but not without having three crucial factors in play: First, what are you looking for? Ubersuggest We all know how important backlinks are for a solid SEO strategy.

Payment Methods 133

Payment Methods Social Media Payment Services AI Search 133

SmartKarrot

MAY 9, 2022

Not only does fostering innovation help encourage employees to bring their best ideas forward, but it also ensures that your company will stay relevant in the marketplace no matter how much the world changes. Execution is where most companies struggle because they lack the strategy to figure out how to implement their ideas effectively.

Innovation 10

Innovation Scale Marketplace as a Service Customer Success 10

Sales Hacker

APRIL 21, 2021

What about using data analysis to create sales strategies? For our example, we’ll cover what a RevOps manager does on a daily basis: Makes decisions on sales and marketing strategies to drive business revenue. Stay close to three things: the data, the money, and the strategy. Director of Revenue Strategy. Jen Igartua.

Scale 100

Scale Technical Review Sales Recruiting Technical Advisors 100

Sales Hacker

MARCH 2, 2020

Strategy and Process. This is the modern edition of a business classic, confronting the rapidly evolving world of B2B sales with real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Strategy and Process. Spear Selling.

Scale 141

Scale Sales Hiring Sales Recruiting Payment Methods 141

Intercom, Inc.

JULY 14, 2022

If you’re short on time, here are a few quick takeaways: Focus on building services and products that meet your customer’s needs – not just today’s, but also tomorrow’s. Leandra: I’m really excited to talk to you about the recent news that Intercom has launched one of the first apps on Stripe’s new app marketplace.

Scale 118

Scale Sales Hiring Payment Solutions Payment Services 118

Unbounce

JUNE 16, 2020

These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis. Or, you might want to partner with agencies that have existing clients and want to make your product part of their service offering.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Intercom, Inc.

JULY 21, 2022

What started as a series of interviews by co-founder Des Traynor soon bloomed into hundreds of episodes where we explore how businesses are driving growth through customer relationships and how to build successful products at scale. I’m recording the first in what I expect to be a series of interesting interviews.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215