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GTM 98: Going From IC to CRO at GitHub and Building a High-Performing Revenue Growth Engine with Elizabeth Pemmerl

Sales Hacker

Elizabeth Pemmerl currently serves as GitHub’s Chief Revenue Officer, where she oversees all facets of the company’s go-to-market strategy and customer engagement, including sales, support, and operations. The impact of AI on GitHub’s business and the future of software development.

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Technical Review: A Trusted Look Under the Hood

TechEmpower SaaS

Many CEOs of software-enabled businesses call us with a similar concern: Are we getting the right results from our software team? We hear them explain that their current software development is expensive, deliveries are rarely on time, and random bugs appear. But is that the right strategy for your business?

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5 Interesting Learnings from JFrog at $270,000,000 in ARR

SaaStr

So lots of folks talk about GitLab as a leading in software development and devops, but GitLab also has sort of a quieter cousin that also IPO’d: JFrog. JFrog started off as the #1 binary repository and has expanded from there as a multi-product suite for software development. 100k+ customers are the engine now.

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Live Webinar: Unlock the Secrets: Transforming Payments into Profit with Top Software Leaders

USIO

Skyrocketing Company Valuation by Up to 300% Fact: The average SaaS company grows 30% annually, but with the right strategies, valuations can triple*. What You’ll Gain Expert Insights and Strategies: Learn directly from the leaders who have successfully navigated the complexities of SaaS payments. Mark Your Calendar!

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7 Best SaaS Pricing Page Examples (plus 5 SaaS Pricing Strategy Questions to Consider)

FastSpring

We’ll also include some bonus tips to help you with strategies beyond the page design — including packaging, optimizing pricing for LTV, and more. No credit card required — a strategy to increase sign-ups. Sphere Engine: Optimized for custom plans. Sphere Engine’s pricing page has two main CTAs: A free trial.

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Technical Product Manager: Exploring Their Role and Responsibilities

User Pilot

TL;DR Technical product managers work with engineering and development teams on the technical performance of software products. While product managers are more customer and business-centric, technical PMs focus on the technical development and implementation of solutions. What is a technical product manager?

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Here’s how you can create an effective customer acquisition strategy to win more business in your own SaaS company. What is a Customer Acquisition Strategy? Identify your target market.