Sat.Oct 05, 2019 - Fri.Oct 11, 2019

The Passion Economy and the Future of Work

Andreessen Horowitz

The top-earning writer on the paid newsletter platform Substack earns more than $500,000 a year from reader subscriptions. The top content creator on Podia, a platform video courses and digital memberships, makes more than $100,000 a month.

Capturing Luck with “or” instead of “and”

A Smart Bear

I won a fake stock market competition in elementary school. I put all my money in a few penny stocks — where prices are less than a dollar, and because of their small denomination, their value (as a percentage) fluctuates wildly. Some days I had the worst portfolio, other days I had the best.

The Revenue Operations Triangle: Giving Shape to an Idea

Chargebee

Wondering how to set up a Revenue Operations function in your organization? Here is the framework to think about RevOps

5 Ways to Transform Your SaaS Financial Model into an Operational Forecasting Tool

Chargify

While running Flightpath Finance over the years, we have seen how a number of SaaS companies ranging from $1 to $15MM ARR forecast their financials.

Driving Discovery and Experimentation in your Organization

Speaker: Teresa Torres, Product Discovery Coach, Product Talk, David Bland, Founder and CEO, Precoil, and Hope Gurion, Product Coach and Advisor, Fearless Product LLC

If you want to build what matters, you can't move forward blindly. But to make progress, you can't let things slow to a crawl while you focus resources on gathering data. This is where continuous discovery and experimentation come in. Join Teresa Torres (Product Discovery Coach, Product Talk), David Bland (Founder, Precoil), and Hope Gurion (Product Coach and Advisor, Fearless Product) in a panel discussion as they cover how - and why - to build a culture of discovery and experimentation in your organization.

Freemium at Scale with Typeform CEO (Video + Transcript)

SaaStr

Freemium can help software companies gain users quickly—but what happens when it’s time to scale back or up? Free services must meet users’ basic needs, while also encouraging them to upgrade to the paid version once those basic needs are met.

More Trending

8 Smart Tactics For Your SaaS Customer Acquisition Strategy

Incredo

Just look at customer acquisition vs retention statistics. What do you see? When you acquire a new customer, it costs you 5x more than if you retained your existing customer. If you increase retention rate by 5%, you can increase your company’s profitability by up to 95%.

Introduction to SaaS Lead Generation

How SaaS Works

The How SaaS Works series simplifies the complex world of software-as-a-service (SaaS) into the practical fundamentals for anyone involved in SaaS.

How to Make the Most of Customer Experience Feedback

Totango

Acting on customer experience feedback gives you a competitive advantage. No other enterprise has access to the information you can gather from your customers. No one else gets to have a personal conversation with the very people your product is designed to serve.

Your Sales Efficiency Will Probably Plummet Toward $10m ARR. Plan For It.

SaaStr

When a great SaaS business starts to come together, and crosses Initial Traction ($1-$1.5m), growing nicely (8-10%+ Month-over-Month Growth) … often times, the founders start to see the first bit of real economic returns on the model. It finally starts to make sense, this SaaS stuff.

Sales 272

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

5 of the Most Effective Ways to Reduce Business Operational Costs

The Daily Egg

You may be making a ton of sales every day – enough to bring in substantial profit for your business. But when you look at the numbers, you find that your actual revenue is only just enough to keep the business going. So what could be the reason behind this?

The Awesome Things That Happened at InsightSquared in September

InsightSquared

September is surely a busy month with the end of quarter drawing near and everyone working extra hard for a strong Q3 finish. However, it didn’t stop the InsightSquared team from having another awesome month with tons of activities and fun.

The End of the SDR?

Predictable Revenue

Sure.rapidly improving prospecting tools and AI will change the SDR landscape, but are the predictions of the end of the SDR role correct? The post The End of the SDR? appeared first on Predictable Revenue.

AI 201

SaaStr Comes to Art Basel!! December 5 at 500 Startups Miami!

SaaStr

We’re back to Miami for our second ever SaaStr meet-up there, this time bigger and better than ever during Art Basel!! Come join us on December 5 hosted at 500 Startups Miami for an evening of SaaStr talk, mentorship, unicorns, VCs and more.

Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

Innovation is both a process and an outcome. The best way to begin innovating your products is by innovating your internal process. We'll explore the challenges, solutions, and hands-on techniques for becoming a successful "agent of change" within a well-established product culture. We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Innovation and Leadership go hand in hand. Join Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies, as we assess some case studies to see how to lead with a clear strategy well-defined tactics, and an unbiased understanding of the fundamental question: "why are you innovating?"

8 Smart Tactics For Your SaaS Customer Acquisition Strategy

Incredo

Just look at customer acquisition vs retention statistics. What do you see? When you acquire a new customer, it costs you 5x more than if you retained your existing customer. If you increase retention rate by 5%, you can increase your company’s profitability by up to 95%.

Tech-Based Communication Solutions to Improve Sales and Marketing Processes

InsightSquared

With communication taking on digital forms, tech-based tools and solutions are lucrative to the success of a modern sales and marketing strategy.

Lessons learned from hiring 200 sales reps in a year with Samsara’s Nick Rathjen

Predictable Revenue

We provide the framework and break down the process, fast-growing company Samsara used to hire 200 new sales reps in a year. Find out how Samsara maintains company culture and provides mentorship for new reps while rapidly growing their team.

Four Powerful Leaders Speaking at SaaStr Annual 2020

SaaStr

Though March might seem far away now, it’s catching up to us soon! We’re tailoring the content you want most at this year’s SaaStr Annual with some easy ways of searching through the agenda for exactly what you want to see and hear.

Cloud 216

Embedding Operational Reports: Everything Product Managers Should Know

Speaker: Dean Yao, Sr. Director of Product Marketing, Logi Analytics

Businesses are run with analytics - but companies continue to struggle with interpreting, analyzing, and distributing data. Operational reports help get information to the people who need it most, in formats they understand, and in a timeframe that matters. Join the webinar to learn how embedding operational reports can give your users a precisely formatted, ready-to-analyze view of their operational activities. World-class software teams are embedding operational reports to empower end users with interactive data visualizations, detailed information, and highly precise formats that can be shared via email, PDF, print, or online.

How to Run Sales in the Era of Product-Led Growth

Chart Mogul

How do you keep Product-led growth effective in a market where all competitors are using it? Align it with your sales and marketing teams.

Engineering the Genome: Challenges and Opportunities in the Next Wave of Medicine

Andreessen Horowitz

Technology’s ability to rewrite our genetic code is becoming one of the most powerful therapeutic arsenals of all time. We’ve gone from small molecules, to antibodies, to using biological machinery itself as we engineer our genomes to treat diseases.

Product management, fast and slow

Inside Intercom

The range of work we do as product managers is so broad that we inevitably end up finding inspiration from all sorts of sources, whether it’s books on business strategy or essays on design.

How do I start a successful SaaS?

SaaStr

I think there are approximately 2 ways to get a new SaaS app off the ground: Option 1: Hustle into The Enterprise. In almost every category of software, there are gaps. Painful gaps. Generally, several gaps that any buyer has and would pay, say $5k a month to solve.

Your 2-Part Metrics Audit for High-Value Products

Speaker: Sam McAfee, Product Development Consultant, Startup Patterns

You know what they say: what's measured improves. As product managers we're in a golden age of being able to get all sorts of metrics and run all sorts of experiments. But what are your measurements and analytics focused on? Are they really truly objective? Do they contribute to the ultimate vision of your product? And is everybody clear on that vision? Join Sam McAfee, Product Development Consultant, as he takes you through a two-part measurement audit. First, you'll learn how to make sure your measurements actually align with your product strategy. And second, you'll learn how to evaluate your culture of using measurements, so future experiments will more consistently provide high-value results.

Sales Leadership: 4 Keys to Successfully Promote a Rep to Sales Manager

Sales Hacker

Sales is the most important function with any company, and the sales manager plays a critical role within it. That said… The importance of your sales manager cannot be understated. The sales force drives the company’s revenue and it’s the sales manager’s job to drive the sales force.

My New Book, Why I Wrote It, and Where the Money Will Go

Andreessen Horowitz

“I watch your actions not just captions in the sh*t you post”. – Rick Ross, “Big Tyme”. This month, I will be releasing a new book on culture, What You Do Is Who You Are. . Why I Wrote the. … The post My New Book, Why I Wrote It, and Where the Money Will Go appeared first on Andreessen Horowitz

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Communicating the value of content design

Inside Intercom

As a content designer, I often struggle to explain my role. The job is notoriously difficult to define, it looks different at every organization, and it has a ton of overlap with other roles.

How important are customer testimonials?

SaaStr

They are incredibly important. We spend so much time marketing and selling to customers. And building stuff for them. But almost no one thinks enough about what a buyer really goes through.

Measure the Immeasurable: Beyond Vanity Metrics

Speaker: Sari Harrison, Product Management Instructor, Product School

As a product manager, it's your job to realize your product’s vision by executing your chosen strategy. It’s also your job to deliver value to the business. Ultimately, these two outcomes are aligned so the temptation is to focus primarily on business metrics. Doing this can cause you to lose focus on the real value you are trying to achieve, in favor of moving the vanity metrics such as launches and time spent. Join Sari Harrison, Product Management Instructor at Product School, as she explains how to use immeasurable success criteria along with your more standard KPIs to deliver products that don't just get used a lot, but deliver real value.