Tue.Dec 06, 2022

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How to Control Your Cash Position and Reduce Customer Churn with SaaS Metrics

Sage Intacct

For SaaS CFOs , guiding the direction of their company is a lot like someone steering a massive ship. The ship itself is so much larger than the person controlling it that it seems almost shocking that they can exert so much influence over the vessel's direction and trajectory.

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PLG & Profitability : More Product Doesn't Necessarily Mean Greater Profits

Tom Tunguz

Profitability or net income margin has become the most important correlate to public software company valuations. But public companies are less profitable today than a year ago. Surprisingly, PLG companies’ profitability has suffered more than sales-led businesses. Across every quartile, public software & infrastructure companies have seen a 5 percentage point drop in net income since Covid.

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Salesforce: “Things Are Too Unpredictable to Provide a Forecast”

SaaStr

So the markets keep changing at a rapid pace. I just got back from Reinvent (Amazon’s big conference) and the booths were packed, the parties were full, and times were good. But buyers kept coming back to one theme for 2023 planning: Keep. Expand or. Cut. This seemed to the theme of the waning days of 2022. SaaS and IT budgets are still going up in 2023.

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7 Easy Steps to Get Backlinks

The Daily Egg

When you want to improve your website’s search results, you need to start with high-quality content. After all, search engines reward trustworthy. The post 7 Easy Steps to Get Backlinks appeared first on The Daily Egg.

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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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Balancing Hyper Growth with Risk: Secrets to Scaling with Brex’s COO and Alloy’s CRO

SaaStr

When scaling a SaaS company, striking a balance between hypergrowth and risk is essential. Brex’s COO, Michael Tannenbaum, and Alloy’s CRO, Laura Spiekerman, share top lessons on how to find the right balance. Brex and Alloy are two companies that have both achieved hypergrowth. Brex is a company that provides credit cards for startups, and Alloy provides financing for small businesses.

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3 Incredible SaaStr Sessions with Stewart Butterfield, Co-Founder of Slack. And The End of One Era in SaaS.

SaaStr

@stewart moving on in Jan 2023, the quiet end of an era. The first "rocketship" of SaaS 2.0. The first real PLG model for us to all emulate. The first IPO of its generation. The first epic unicorn of the era. The biggest M&A, or close. A leader we all looked up to. — Jason Be Kind Lemkin  (@jasonlk) December 5, 2022. So Slack is ending a bit of an era at $2B+ ARR, having been the fastest growing SaaS startup of its generation, rocketing to an incredible IPO, and then an epic a

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Intercom’s product principles: Creating personal products by design

Intercom, Inc.

Our mission – the change we want to create – is to make internet business personal. Whether we’re creating tools that improve personalization or strengthening our privacy and security, Intercom has always been committed to bringing a personal touch to every change we make to our product. This is the ninth post in a series exploring our product principles.

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How to Increase Survey Response Rates: 18 Actionable Tips

User Pilot

Wondering how to increase survey response rates? Look no further! This article will show you practical tips you can start implementing today. Getting quality survey responses is a big deal when measuring user sentiment. With enough customers responding to your surveys, you’ll gather quality data on how to make your product better. It will lead to increased user satisfaction and retention, among other benefits.

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Episode 51: A Better Way to Break Up!

Sales Hacker

Want to write sales emails like a pro? Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Sr. Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker.

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Mastering Apache Airflow® 3.0: What’s New (and What’s Next) for Data Orchestration

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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Apple gives developers wider App Store price flexibility

IT World

As we head toward the end of the year, Apple has responded to one of the more frequent requests its App Store developers make in the form of more flexibility when it comes to setting prices. Developers will also gain new flexibility to manage pricing globally and can expect additional tools, which Apple will begin rolling out today and throughout 2023.

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Brian Quintenz – a16z crypto’s New Head of Policy

Andreessen Horowitz

… The post Brian Quintenz – a16z crypto’s New Head of Policy appeared first on Andreessen Horowitz.

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Ransomware attack knocks Rackspace’s Exchange servers offline

IT World

Rackspace’s hosting for Exchange servers remained offline Tuesday after an outage Friday that the company now ascribes to a ransomware attack.

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Social Selling vs Cold Calling: Which is More Effective in 2023?

CloseSaaS

Cold calling and social selling are two viable strategies for success in today’s jam-packed market, but which one is better? Let’s take a look.

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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Instead of tech gifts, give updates and support

IT World

Technology is typically not something I give as gifts at the holiday season. In a pinch, I will ask what a person wants, or offer them cash or a check towards a purchase — but to buy someone a tech gift outright? No. Because whatever I give might not work with what they already have. Instead, the holidays are a good time to review the health and condition of the family technology.

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ERP vs CRM: Do You Know the Difference?

CloseSaaS

Not sure if an ERP or CRM is right for your business? Here's how the tools differ--and how to choose which one is right for your business.

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Stewart Butterfield announces he’s stepping down as Slack’s CEO

IT World

Slack CEO Stewart Butterfield has announced he will be stepping down from the company in January. The news comes less than a week after Salesforce’s co-CEO, Bret Taylor, said he would be departing the company at the end of the fiscal quarter. Salesforce acquired Slack in 2020 for $27 billion , in a deal where Taylor played a key role. The news was first reported by Business Insider and later confirmed by Slack.

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What is a Sales Promotion? Tips and Examples to Close More Deals

CloseSaaS

All the cool kids are running sales promotions. Should you? Let's see the different types of sales promos (+ examples!) and 5 strategies to use.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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As reshoring brings chipmakers back to the US, Apple looks to jump on board

IT World

Apple is expected to get about one-third of its future processors from a new semiconductor fabrication facility set to be in production in 2024, according to a report by Bloomberg. The new $12 billion fabrication plant, being built by Taiwan Semiconductor Manufacturing Co. (TSMC) in Phoenix, is among more than a half dozen projects by chip makers to re-shore the industry in America.

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How Coaches and Consultants use Video to Grow with Dubb

Dubb

In this recap from a Dubb support episode, we take a deep dive into how coaches and consultants use video to grow with Dubb. Whether you are a brand new coach or want to take your consulting business to the next level, there are plenty of tips and tricks here to accomplish your goals. The post How Coaches and Consultants use Video to Grow with Dubb appeared first on Dubb Blog.

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What you need to know about the UK’s Online Safety Bill

IT World

Three years and four prime ministers after the UK government first published its Online Harms white paper—the basis for the current Online Safety Bill—the Conservative Party’s ambitious attempt at internet regulation has found its way back to Parliament after multiple amendments. If the bill becomes law, it will apply to any service or site that has users in the UK, or targets the UK as a market, even if it is not based in the country.

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Predictive Revenue Forecasting Possible with Usage-Based Pricing

OPEXEngine

For centuries, “giving the customer what they want” has been a winning strategy. It is not surprising then why usage-based pricing has been a successful pricing strategy for so many firms. By allowing end users to opt in and pay as they consume, companies have found substantial growth can follow. Simply removing the friction and “adoption risk” has been enough for some to surpass their expectations.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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Dec 06 – Customer Success Jobs 

SmartKarrot

Role: Director, Customer Success Location: Open Hall, NL, Canada Organization: Security Compass As a Director, Customer Success, you will hire, coach, and develop a high-performing CS team to drive adoption, health, and retention. Identify and implement strategies that support adoption and expansion while reducing churn. Represent the voice of the customer by collecting and sharing data, metrics, insights, feedback, and stories.