article thumbnail

5 Growth Hacking Ideas for Startups

Teamgate

For the past years, growth hacking has been the way to go to make even the newest startups flourish. . Yes, it will take more than just one growth hacking strategy to find out what makes your market tick. This is an especially popular growth hacking strategy for life coaches and the like.

article thumbnail

Don’t Hire VPs With The Wrong Titles

SaaStr

A few titles that IMHE are flags: “VP of Product Marketing” or “VP of Corporate Marketing” or “VP of Communications” for a VP of Marketing job. These folks rarely have any idea how to do demand gen, ABM, growth hacking, etc. Product Marketers know how to explain how a product fits.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Omnipresence of Omni-Channel Communication: Adapt or Die

The Marketing & Growth Hacking Publication

Marketing and communication practices now must be completely focused on user experience, provide the utmost convenience, and be increasingly omni-present, allowing consumers the ability to interact with brands on numerous different channels and devices at any time and place they choose. Take shopping, for instance.

article thumbnail

Growth hacking for mobile apps with Aleksandra Siciarz

Chart Mogul

But it’s not only about communications and re-marketing, but also about adjusting the actual app itself based on user behavior. Plan and communication roadmap for small fixes and features for upcoming months so that you can publish regular releases. You can experiment with specific messaging, push notifications, and in-app messages.

Mobile 53
article thumbnail

What's table stakes in SaaS, anno 2015

The Angel VC

Most of the terms like content marketing, inbound marketing or growth hacking didn't even exist yet or weren't widely used. As I've written before , when Mikkel told me how Zendesk was doing sales and marketing in 2008, I was intrigued but also slightly confused. Lemkin alone has answered more than 1100 (!)

article thumbnail

The 9 Marketing Disciplines of Great SaaS Companies

Tom Tunguz

Known better as growth hacking, the Website/Conversion team is a group of front-end and back-end engineers optimizing the various funnels potential users may go through, by creating referral programs, testing new designs on the website and experimenting with incentives. The video went viral, further bolstering the brand. International.

Scale 195
article thumbnail

Growth hacking was invented with a mint julep and two beers

Hitenism

Many of us who have been working on growth for the last 7 years have developed frameworks that we use daily to drive growth consistently. “Growth” is no longer a list of growth hacks or “tactics” that may or may not work for you. Growth is now a system. It’s a process.