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The Cutting Edge Techniques for an Impactful Live Event Strategy with Dooly

SaaStr

Here are some of their top takeaways and techniques they shared with us for creating an impactful live event strategy. A lot of our customers are the Cloud 100 , the post IPO, the Intercoms, the Airtables, the Asanas, the Vidyards, and so forth who are at SaaStr. Go to the events they’re going to. .

Strategy 247
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Product Positioning Strategies For SaaS: Types and Examples

User Pilot

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. Why are product positioning strategies important?

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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

In this episode of Inside Intercom, we caught up with Hubert for a chat about starting small, committing to a product strategy that helps you reach your long-term goals and making sure everyone’s on the same page. Use it to make better product decisions.

Strategy 225
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The Secrets Behind Creating Scalable Products with Box’s CEO, Aaron Levie

SaaStr

Aaron Levie, CEO and Co-founder of Box, discusses the approaches he used for scaling his company in terms of hybrid work, adjusting to a dynamic economy during the pandemic, and the importance of the Cloud and digital technology for every business. Box has always lived in the Cloud, anti-on-prem. About the podcast.

Scale 250
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Top SaaStr Posts + Videos of the Week: YCombinator, Craft Ventures, Figma, Marqeta and More

SaaStr

Top SaaStr Blog Posts This Week : The Top 10 Questions to Ask a VP of Marketing in an Interview. The Top 100 Private Cloud and SaaS Companies Now Have an Average Valuation of $5.2 10 Marketing Tactics That Always Work for Early-Stage SaaS StartUps. What’s the “Right” CAC These Days? The One You Can Afford.

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Hyperscaling Post-IPO with PagerDuty’s CEO, Jennifer Tejada (Podcast #485)

SaaStr

For example, Pagey, our mascot, ended up videobombing me during an interview with CNBC. Before going public, PagerDuty landed on tailwinds like cloud adoption and migration, DevOps transformation, and digital acceleration (formerly digital transformation). What’s going to change? Are those changes positive? Will they help you to scale?

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Where in the cloud is IT headed?

Network World

The cloud permeates all facets of IT -- from applications to infrastructure. To find out how tech leaders are planning their cloud strategy, Insider Pro interviewed hundreds of tech decision-makers.

Cloud 40