Remove category vendors-and-providers
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The Web3 Marketing Stack: The Next Big Wave in Crypto

Tom Tunguz

Ad Networks educate users about new projects while providing revenue to Publishers, application developers and content publishers. While many may turn up their nose at this idea, ad networks will become essential to the ecosystem’s long-term success, providing both distribution and revenue.

Marketing 353
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Clouded Judgement 3.22.24 - ERR vs ARR and the Conundrum of AI Revenue Streams Today

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now ARR (Annual Recurring Revenue) vs ERR (Experimental Runrate Revenue) ARR (Annual Recurring Revenue) is one of the most popular SaaS (Non-GAAP) metrics. It largely has to do with what I described above.

AI 183
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A Deep Dive Into The Power Of AI, Going Multi-Product, And The 2023 Ecosystem: “What’s New” With G2 CEO Godard Abel

SaaStr

User reviews were missing at the time, and just like restaurants, G2 intended to provide a space for them. They have privacy, security, vendor transitions, and acquisition support. G2’s Original Vision G2 started in 2012, so over a decade. The original vision for G2 was to be the Yelp of software. How do I trust them?

AI Search 188
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What’s Holding Up Buyers And How To Meet Them Where They Are With Chris Perrine, Vice President of G2 Asia Pacific (Pod 643 + Video)

SaaStr

Very little choice of vendors. Software wasn’t important, and CRM was new, so websites didn’t provide the information buyers needed. Those can be tough for vendors, especially the last one. Buyers are overwhelmed by the sheer number of vendors with solutions they’re looking for. There wasn’t a shortlist of five options.

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5 Ways to Enter a Crowded Market. And 3+ Ways Not To.

SaaStr

In SaaS, usually one of 5 things enable a new vendor to break-out in a crowded space: 10x better at One Important Thing. Many founders get this wrong however, and build a key feature that is indeed 10x better — but not one important enough to pick a raw new vendor to get. Vendors that do can win. A little more here. Is this you?

Marketing 351
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Salesforce: “Things Are Too Unpredictable to Provide a Forecast”

SaaStr

And a third category is a bit in … Keep. And that seems to be where the #1 largest SaaS vendor is, Salesforce. For the first time ever, Salesforce said it would not provide financial guidance for next year. Be honest which category you are in. But buyers kept coming back to one theme for 2023 planning: Keep.

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What’s New At WorkOS and What It Takes To Be “Enterprise-Ready” in SaaS with WorkOS CEO and Founder Michael Grinich

SaaStr

There’s a huge fragmentation of identity solutions, so instead of trying to provide them with your own custom home-baked solution, meet them on their turf. There’s a huge fragmentation of identity solutions, so instead of trying to provide them with your own custom home-baked solution, meet them on their turf. WorkOS is 4.5