SaaStr

AUGUST 16, 2023

You probably can’t make it in a large, crowded market if you have “no new innovative product offering.” The market already has great products. Or maybe, the market might want a product that does more than the competition. Changing the fundamental economics of a whole category can be great. Not really.

Payment Features 183

Payment Features Marketing Scale Finance 183

SaaStr

MAY 28, 2021

The one that just raised a nice seed round, that has $20k in MRR, and a cool product? To be a Successful SaaS Company — which is very hard today, because there are 10,000+ SaaS start-ups everywhere in every category — you need: A very, very committed CEO and co-founders. Product-market fit.

SaaS 314

SaaS Market Segmentation Product Marketing Marketing 314

SaaStr

JUNE 13, 2021

So how do you build that kind of product or service, and how do you to build it to scale infinitely? Here are some of the principles that Zig keeps top of mind: # 1 Memorable products aren’t static. Businesses that write the playbook for their product category bring people to something different and somewhere important. #2

Scale 169

Scale Scaling Business Model Company Culture 169

User Pilot

APRIL 10, 2024

TL;DR A knowledge base is a centralized library that offers access to helpful information about a product or service. Your knowledge base should include articles, FAQs, checklists, video tutorials , links to customer support agents, product releases, and feedback widgets. Work on updating and improving your knowledge base structure.

Software Review 94

Software Review AI Search SaaS Technical Review 94

SaaStr

JANUARY 10, 2022

different enterprise products … each with different approaches to pricing! The customers today do expect different editions for more enterprise products. In the end, reinvent the wheel on your product. note: an updated SaaStr Classic answer). The post Reinvent the Wheel on Product. The learning for me?

Pricing 214

Pricing Cloud Enterprise Software 214

SaaStr

APRIL 1, 2022

Things that are a negative for me at least and are sort of in the “over-prepared” category: A written business plan. But … a traditional, 20+ page written business plan though … tells me you don’t know how to start building the product, but instead, need to just talk about it more. A deck is great.

Consulting 256

Consulting Engineering Investment Strategy 256

SaaStr

OCTOBER 23, 2022

The Average SaaS CEO is 43 at IPO (Updated). SaaStr 601: What It Takes to Forge Your Own Category with Braze Co-Founder and CEO Bill Magnuson. ? ? ?. Designing a Product Your Customer Can’t Live Without | Brex’s CEO and Mutiny’s CEO. Freemium is Back! 5 Interesting Learnings from Figma at $300,000,000+ in ARR.

CTO 176

CTO Scale Business Model Retention 176

SaaStr

JANUARY 31, 2021

. “What it takes to raise capital in 2021 with Christoph Janz of Point 9 Capital” The fresh 2021 update of the classic SaaStr Funding Napkin. #2. “The Current State of SaaS Companies, Subscriptions and Retention with ProfitWell” A great update from a version of this data just after Covid hit. #3.

Scale 253

Scale Technical Review AI Sales Enablement 253

SaaStr

NOVEMBER 12, 2021

Just because your product is free, or has a free category, does not mean anyone will find it. But putting up a new, free product on its own will get you zero customers. Slow growth after a certain point is a sign of a lack of product-market fi t. note: an updated SaaStr Classic post). You need to iterate more.

Sales Hiring 322

Sales Hiring Investment Acquisition Product Marketing 322

SaaStr

JANUARY 2, 2021

The #1 biggest mistake I see from $1m to $10m ARR is chasing new market segments, new categories, new areas where you have 0 or almost no traction. Your product / dev budgets. But usually, at $1m ARR, your product is “underpriced” because you have no brand and no way to justify premium pricing. It’s “impossible” to get to $1m.

Sales Hiring 294

Sales Hiring Headcount Pricing Market Segmentation 294

SaaStr

NOVEMBER 12, 2022

They see every SaaS product starting as a hack, no matter who builds it. They know they getting anyone to buy Yet Another SaaS product means something. They believe a strong team can literally will revenue into existence as long as there is the most basic product-market fit. The Palantirians. They want that.

Scale 338

Scale Sales Recruiting Machine Learning Artificial Intelligence 338

SaaStr

DECEMBER 11, 2021

Scaling your product from one specific use case to an enterprise offering with multiple features is a daunting task. You need to consider your existing customers, your total addressable market (TAM), your employees, and how you envision the future of your product. How do you balance these things while creating a great product?

Scale 232

Scale Cloud Scaling Interviewing 232

SaaStr

FEBRUARY 4, 2022

To do that requires a deep understanding and appreciation of the company’s mission, vision, product strategy, financial plan, and more—all of which you get from communicating with the CEO. During our weekly one-on-ones, we discuss business updates and what marketing is doing. . Enter your email below for the latest SaaStr updates.

Scaling 195

Scaling Marketing Management Branding 195

SaaStr

JULY 25, 2023

It brings together industry leaders, innovators, and customers to showcase the latest products and technologies. It provides updates on Microsoft’s products and strategies and fosters collaboration among partners. SaaStock : SaaStock is a global conference series dedicated to SaaS companies and entrepreneurs.

ChatGPT 213

ChatGPT AWS SaaS CTO 213

Mucker Capital

APRIL 2, 2024

As a founder, ideally you want your sellers, marketers, and product leaders aligned in transforming product features into value-based messages to accelerate sales cycles and secure corporate deals. Four Main Categories Where Pain Can change to Value. Productivity This involves assessing the efficiency of internal resources.

Sales Recruiting 52

Sales Recruiting Technical Review Enterprise Cybersecurity 52

SaaStr

APRIL 7, 2021

When you are defining your position, you are expressing your brand’s category in the market. . When you look at what the most admired brands in the world have in common, they all own their categories, they’re incredibly consistent with a brand experience and they have incredible customer loyalty,” Persson points out. .

Scale 173

Scale Marketing Scaling Branding 173

Stax

DECEMBER 20, 2023

Stay informed about any updates or changes in interchange fee schedules to ensure you’re paying the most optimal rates for your business. Please note there are many other categories not covered in this table, including variations by card type, business type, whether the bank is regulated or exempt, and more.

Payment Services 167

Payment Services Merchant Services Payment Methods Payment Solutions 167

SaaStr

JUNE 30, 2021

And there, she buys your product again. Or they may at least down the road recommend you to someone else looking for a product in your category. Note: an updated SaaStr Classic answer). More often, you get them back indirectly. Your buyer, your champion leaves to another company in a similar role.

SaaS 160

SaaS Business Customer Success Marketing 160

Clouded Judgement

APRIL 5, 2024

Every week I’ll provide updates on the latest trends in cloud software companies. Macro Update The 10Y has subtly crept up from 3.8% Follow along to stay up to date! Subscribe now Hype Rounds vs Fundamental Rounds The show Silicon Valley is one of my favorites - just so many nuggets of humor in that show. This list goes on.

Cloud 161

Cloud Scale Pricing Revenue 161

Tom Tunguz

MAY 29, 2023

to get the cloudinary url, create a function to hit the cloudinary api to send the image there, then parse the response to retrieve the url for the markdown update. The script failed to update the files. There’s a user-experience - even a new product opportunity - in solving that problem.

ChatGPT 189

ChatGPT AI Search Artificial Intelligence Data Analysis 189

SaaStr

NOVEMBER 24, 2021

Enter your email below for the latest SaaStr updates. Email * The latest SaaStr updates straight to your inbox. So instead, Roberge suggests updating sales comp plans to pay higher for expansion revenue wins over brand new wins. Copy your entire product. Subscribe Please do not fill in this field.

Sales Hiring 182

Sales Hiring Scale Compensation Sales 182

SaaStr

JANUARY 17, 2021

And the sales team, even if they are imperfect, gets pretty good at selling a product after they’ve been doing it for a while. They all aren’t beloved products. The customers use the product because they have to. Support, engineering, product, sales, success, marketing, everyone. They all have low NPS.

SaaS 363

SaaS Venture Capital Churn Branding 363

SaaStr

JUNE 30, 2020

Both finally updated their marketing sites after a long time (24 months in both cases), with somewhat similar changes … and saw widely different outcomes. The first startup saw conversions double after they changed their site: Explained the product served more customer categories than the original narrower site said.

Scale 197

Scale Marketing Startup Enterprise 197

User Pilot

NOVEMBER 20, 2023

The articles: Defines the weighted scoring model Discusses its advantages and disadvantages Shows how product and project managers can create their own model Explains how to follow up on the results Let’s get right into it! All the values for each category should total 1 (e.g., Book the demo to find out more!

Management 102

Management Interviewing Development Revenue 102

Totango

DECEMBER 20, 2023

We are delighted to share that Totango was recognized in the G2 Winter 2024 reports for its exemplary performance in the customer success software category. Totango’s high score from G2 users not only underscores our efficient implementation but also sets a best-in-class benchmark for other software in the customer success category.

Software Review 108

Software Review Technical Review User Experience Enterprise 108

SaaStr

MARCH 3, 2021

Developers want trusted products that are very easy to deploy and that also scale. Many products that focus on end-users don’t put a top priority on their APIs. But if you are thinking of entering a crowded space, either as a SaaS startup or as a product extension, perhaps ask yourself which of these vectors will enable you to win.

Marketing 351

Marketing Scale Branding Enterprise 351

SaaStr

APRIL 5, 2021

And I told this VC that while I hadn’t used this particular competitive product directly really, that I’d bet some of it seemed slick. Hmmmm … well, to me, that’s not a bad place to be once a space, a category, gets to $100m+. And the bigger the category, oftentimes, the more room. Not usually.

Scale 238

Scale Sales Recruiting Underperforming Technical Team Pricing 238

SaaStr

MARCH 8, 2020

Just look at Zoom’s incredible run to dominate an existing category. Being #1 in a category often takes 80%-90% of the value and benefits. It’s really hard to enter an established space with a 30% better product. But, #2 can win with just a 30% better product than #1, if #2 is already a leader and in the game.

Innovation 248

Innovation Market Segmentation Pricing Branding 248

User Pilot

APRIL 21, 2024

In SaaS, a customer onboarding dashboard can become a massive product analytics tool to understand and optimize the user journey. Conduct path analysis to visualize the user journey, understand how users adopt your product, and see the steps that lead users to drop off. The number of users who use your product regularly.

Onboarding 101

Onboarding SaaS Metrics Trends 101

Mucker Capital

NOVEMBER 8, 2023

Competition: Analyzing your competitors goes beyond just looking at their products. Just like humans, companies exhibit distinct core DNAs that can be categorized into three archetypes: Mechanics , driven by product excellence; Mothers , emphasizing customer-centric relationships; Missionaries , propelled by transformative visions.

Branding 98

Branding Startup Development Strategy 98

SaaStr

NOVEMBER 17, 2020

Because why the heck should they trust you, and pay for your product? >> In other words, you’ve got the SaaS version of an MVP — the “MSP” — the Minimum Sellable Product plus the Very Beginnings of Organic Leadflow. note: an updated SaaStr Classic post). Trust me. You should be proud.

SaaS 323

SaaS Churn Engineering Management 323

Baremetrics

DECEMBER 7, 2023

of my original post published on Baremetrics , converted and updated to a series of articles. It’s up to you if you want to group up all software in one category under Cost of Revenue, or several software categories under hosting, support, and service delivery. This is a v2.0 Let’s start with Payroll – Support.

Merchant Services 90

Merchant Services Startup DevOps as a Service SaaS 90

SaaStr

DECEMBER 1, 2021

The total number of unique products…that a company buys on average, just in the first half of this year is higher than we’ve ever seen –– on average, 124 software products per company,” says Malko. . Yet with this rapid growth comes significant changes in the approach buyers take to purchasing SaaS products.

Software Review 231

Software Review SMB Enterprise Software 231

SaaStr

JANUARY 3, 2024

“He was doing a freemium product and I was like ‘Why don’t you just walk into an Adobe or a Cisco and just close a six-figure deal? Even if your product’s not there, they’ll buy from you.’ ” So you need to become compliant (or update your security) … what now?

AI 148

AI SMB compliance Sales Hiring 148

User Pilot

APRIL 28, 2023

Wondering how to build a knowledge base in-app for your SaaS product? A knowledge base is a central hub of resources that helps your customers solve problems and learn more about your product. TL; DR A knowledge base helps your customers access product guides and find answers to their various queries about your product.

SaaS 84

SaaS Education Customer Support Onboarding 84

Clouded Judgement

FEBRUARY 24, 2023

Every week I’ll provide updates on the latest trends in cloud software companies. Home Depot’s CEO said last year the consumer was more resilient than they expected, but towards the end of the year they noted deceleration in certain product categories which was more pronounced in the fourth quarter.

Cloud 130

Cloud Subscription Payment Features Revenue 130

User Pilot

APRIL 19, 2024

TL;DR Net Promoter Score (NPS) is a simple but powerful metric used to predict customer loyalty , satisfaction, and likelihood of recommending a company’s product or service, which is critical for business growth, especially in the SaaS industry.

Scale 52

Scale Systems Review Software Review Branding 52