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Who is Marty Cagan: Background, Books, Product Management Tips, and More

User Pilot

In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. Marty Cagan is the founder of the Silicon Valley Product Group (SVPG), a consultancy firm that helps companies build successful products. Let’s look at each of his books in detail. Who is Marty Cagan?

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Calm’s Will Larson on how to build a technical leadership career

Intercom, Inc.

As it turns out, he’s also quite the writer – since the last time we spoke , he has published not one but two books on engineering. After writing An Elegant Puzzle about the challenges of engineering management in high-growth organizations, his focus shifted to a career path that’s much less understood – the technical leadership track.

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5 Challenges in Moving Upmarket and How to Overcome Them with Salesforce Ventures

SaaStr

Going upmarket drives category leadership because you establish yourself as the company that the Fortune 500 logos use. You don’t want to end up in The Valley of Death, where you can’t get the big dollar contracts. You have to start early with the value you’ll bring and use that to shape an RFP. The solution for this challenge?

Scale 189
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GTM 75: The AI Evolution: Cross the Chasm of First to Future Iterations with Gong’s EVP Eran Aloni

Sales Hacker

How to continuously solicit team feedback to level up as a leader. 23:15) A story about early feedback Eran received as a young leader and how it shaped his future leadership. (28:19) 28:19) Why having core operating principles permeate through all levels of an organization builds trust. (34:03)

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16 Product Manager Skills For SaaS Product Management

User Pilot

Soft skills, like communication or leadership , are more general and can be used in different contexts. Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. Book the demo! They enable PMs to apply their hard skills effectively.

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A Beginner's Guide to Social Media for Solopreneurs

Buffer Resources

A layer deeper, we see how the events accelerated new trends that shape our world today, like the rise of solopreneurship. For these folks, reaching scale means maximizing their book of business. But after achieving initial success, they bump into the same problem: They must moonlight as marketers to scale up.

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CX pioneer Jeanne Bliss on building customer-centric businesses

Intercom, Inc.

This question has been shaping customer experience expert Jeanne Bliss ’s career for as long as she remembers. Jeanne is one of the leading voices on customer-centric leadership. In fact, she wrote her first book, Chief Customer Officer , long before that type of role was even widely known. What will your legacy be? The lesson?