SaaStr

OCTOBER 31, 2024

Too much social-media based pattern matching. But first timers that have an easy time raising after Demo Days, don’t grock that the bar goes up for each round. They also assume their existing investors will bail them out. And they often don’t budget enough time for fundraising. are all great companies.

Scale 300

Scale Social Media SaaS Business Model 300

Buffer Resources

AUGUST 27, 2024

Whether using Zapier to keep things flowing between apps, Buffer to manage our social media like a breeze, or Notion to keep our projects on track, these tools have revolutionized the way we work. Social media interactions : Pay attention to what your followers are saying and asking.

Social Media 111

Social Media Systems Review AI Strategy 111

Buffer Resources

FEBRUARY 19, 2025

Creating content on social media can be powerful, both for businesses and aspiring creators — but it can be tough to figure out where to begin. You’re hemming and hawing over which social media platforms you should be on, which content creation tools you should use, and building a social media content strategy.

Social Media 125

Social Media Engagement Branding Trends 125

Buffer Resources

SEPTEMBER 3, 2024

Over the past year, I’ve shared over 400 posts on LinkedIn, resulting in a 2.5X+ growth in CloudZero’s follower count — all through organic social media.   Many small startups don’t have a person dedicated to managing social media. That’s why we have a dedicated blog post category.

Social Media 106

Social Media B2B Interviewing New CTO 106

Buffer Resources

OCTOBER 2, 2024

They say comparison is the enemy of joy, but I’d argue comparison — when done right — can be one of the core ingredients of social media success. Here’s the thing: On social media, everyone is your competition. It can help you understand what makes your audience tick and what not to do.

Social Media 116

Social Media AI Search Benchmarks Software Review 116

Buffer Resources

SEPTEMBER 26, 2024

Social media changes more rapidly than the weather in the mountains. There’s a new feature, a unique best practice, or even a new social media site just around the corner. Whether you prefer newsletters, podcasts, blogs, or tools, there’s something here for everyone!

Social Media 119

Social Media Marketing Interviewing Leadership 119

Buffer Resources

AUGUST 7, 2024

Start by searching on social media Social media platforms are a goldmine for finding potential influencers and creators. Here are some tips for using social media: Check relevant hashtags : Search for hashtags related to your industry or campaign theme. These often highlight up-and-coming influencers.

Social Media 111

Social Media Compensation Technical Review Branding 111

Buffer Resources

SEPTEMBER 11, 2024

It’ll come as no surprise that many of the Buffer team are active on most social media platforms. Over the past year or so, though, LinkedIn has quickly become many Bufferoos’ social platform of choice. “LinkedIn has a uniquely carved-out space in social media with an emphasis on professional connections.

Social Media 128

Social Media Entertainment Education Branding 128

Buffer Resources

SEPTEMBER 25, 2023

AI tools have helped me add a dynamic touch to my content, from writing captivating social posts to creating or editing eye-catching images. It has also helped me double my social media content production. AI content creation tools can help you here, especially when saving time in social media post creation.

Social Media 133

Social Media AI Search AI Artificial Intelligence 133

Buffer Resources

JULY 31, 2024

For example, if you live and breathe the social media world, Annie Mae’s Social Media Tea and Rachel Karten’s Link in Bio are well-loved newsletters. And might I say, Buffer’s weekly newsletter is also A+ for social media deets? You can nitpick the best sources from here.

Social Media 106

Social Media Software Review Trends Content Marketing 106

SaaStr

MAY 9, 2025

All of a sudden, we could automate one piece of our social media in a way we couldn’t for years. The Relationship Was on Life Support Five years ago, we adopted a social media platform that promised to automate a piece of our production. Even worse, social media changed and the product barely worked now.

Social Media 158

Social Media Outsourced Development Interviewing Retention 158

Buffer Resources

JANUARY 23, 2023

Social media is always evolving – as should your strategies for creating content. While you may have tried and tested methods when it comes to your social media posts, testing out something different is a great way to stay on top of trends and potentially grow your following. Start for free today !

Social Media 143

Social Media Strategy Business Compensation 143

Tom Tunguz

JANUARY 12, 2023

I’d like to have a hero image atop each blog post. Readers dwell for a few seconds longer on blog posts with images. Plus, images garner more interest across social media. The format is blog post, the prompt issued to the algorithm, & some commentary. Here are the results.

B2B 200

B2B AI Social Media Generative AI 200

Buffer Resources

APRIL 22, 2024

Enter social media. The social media challenge for solopreneurs Even those with limited social media experience understand that neglecting this marketing channel is a missed opportunity for sales and growth. Instead, cast your net wide within the world of text-based social platforms.

Social Media 125

Social Media Scale Growth Hacking Headcount 125

Buffer Resources

DECEMBER 4, 2023

And — having spent many years managing various social media platforms in marketing and media — I’ve learned the hard way that this is one area where you absolutely cannot wing it.   You need a social media content calendar. Especially if you’re managing multiple channels. 

Social Media 138

Social Media Technical Advisors Strategy AI 138

Buffer Resources

APRIL 25, 2024

  In this article, I’ll explain what SEO is for social media, why you should care about it, and how you can use it to your advantage. What is social media SEO? You can go to Instagram, Pinterest, YouTube, or any other social media platform to find creator recommendations.

Social Media 121

Social Media Travel Engineering Trends 121

Buffer Resources

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. What really helps me is making a checklist for my social media activities. Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media.

Social Media 128

Social Media Branding Benchmarks Engagement 128

Buffer Resources

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. A content pillar is a key theme or topic you want to focus on in your content and become known to your audience on social media. What is a content pillar?

Social Media 139

Social Media Venture Capital AI Search Banking 139

Buffer Resources

MARCH 7, 2024

These days, B2B companies are taking a social-first approach to distributing their reports, irrespective of their audience. In this guide, we’ll explain why social media channels are perfect for B2B report distribution and break down examples of distribution done well. With social media, that’s not the case. 

Social Media 132

Social Media Sales Recruiting Merchant Services AI Search 132

Buffer Resources

OCTOBER 10, 2024

Social proof can help you stretch the positive impression you’ve built with the other aspects of your About Us page but don’t make it the focal point. Social media links : Many potential customers will come as site visitors before they convert to buyers. For them, add your company’s social media accounts.

Social Media 121

Social Media Merchant Services Business Branding 121

Buffer Resources

AUGUST 6, 2024

This might entail appearing on podcasts or TV interviews, serving as an expert source for an article, speaking at events, or even creating content of your own via social media, a newsletter, or a blog.  Publish LinkedIn posts or blogs around the areas of expertise you’re looking to highlight.

Social Media 115

Social Media Business Leadership Sales Hiring 115

SaaStr

NOVEMBER 19, 2024

We live in a world of online reviews and social media, so any customer can provide their review to the entire world based on their singular experience with your brand — for better or worse. Walker Research found in 2024 that the customer experience is now equal to price and product regarding key brand differentiators.

Customer Success 278

Customer Success Scaling Social Media Enterprise readiness 278

Nimble - Sales

NOVEMBER 1, 2023

In today’s competitive digital world, we’re all striving to make our mark on social media. Whether you’re a business or an individual, a strong and engaging social media presence is vital. appeared first on Nimble Blog. But, how can you do this successfully?

Social Media 121

Social Media Engagement Business 121

Buffer Resources

SEPTEMBER 2, 2024

On any given day, you're creating social media posts, repurposing existing content, staying on top of trends across platforms, reviewing your analytics for social media reporting, and so much more. Luckily, there are plenty of social media management tools to take some of the tasks off your to-do list.

Social Media 113

Social Media Management Software Review Pricing 113

Buffer Resources

OCTOBER 17, 2023

Since then, we’ve seen AI used for all sorts of social media tasks. The problem is most AI tools aren’t built for social media. Which means these tools don’t understand the nuances of social. It’s social media smart. Buffer’s AI Assistant is not just smart.

Social Media 121

Social Media AI Growth Hacking ChatGPT 121

Buffer Resources

MAY 16, 2023

The Buffer blog is a resource for creators, small business owners, and marketers that covers everything you need to know about creating content and growing an audience on social media. Buffer will tag you or your company on social media to promote the post once published. But first, let’s prove ourselves.

Social Media 29

Social Media Banking Education Trends 29

Buffer Resources

JULY 11, 2024

While LinkedIn is a little more forgiving than other social media platforms , I’ve been consistently publishing two or three posts per week for most of that time, bar a week or two off here and there while on vacation. Here's a brilliant example from Buffer's Social Media Manager, Mitra Mehvar.

Branding 125

Branding Social Media B2C Engagement 125

Tom Tunguz

MARCH 3, 2020

The 9 Disciplines of Great SaaS Companies remains one of the most popular posts on marketing on this blog. product content: the website, blog, whitepapers that describe the product. Social: social media. It’s a wonderful framework by Bill Macaitis, who was the CMO at Zendesk and Slack. Comms Marketing.

Underperforming Technical Team 340

Underperforming Technical Team Marketing Scale Social Media 340

Buffer Resources

OCTOBER 16, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 9-13. Mastodon WordPress Integration WordPress.com blogs can now be followed on Mastodon and other federated platforms, bridging the gap between mainstream and alternative social networks. That's it for updates!

Social Media 124

Social Media Payments AI Search AI 124

SaaStr

AUGUST 22, 2022

Social Media, Blogging, & Using a Public Forum. Social media plays a fascinating and integral role in our society. As Dash says, “I was early on Twitter…I was blogging for 20 years, so it’s something interesting to me. Use your digital and social media to serve as a platform to share your stances.

Social Media 271

Social Media Software Review Leadership Acquisition 271

SaaStr

JANUARY 29, 2022

Times have changed in the almost 10 years the SaaStr blog has been around! While the blog keeps growing and is the hub of the SaaStr community, it’s now just one spoke: Our podcast gets 100,000+ downloads. Far more folks find our content on social media than directly from our blog.

Social Media 278

Social Media AI Search Scaling Engagement 278

Buffer Resources

SEPTEMBER 26, 2023

And, to build up my business, I’ve been actively building my personal brand on social media for three years. For example, I prefer my own company — preferably curled up with a novel — to socializing because of my low social battery (introvert). But the anxiety can be managed.

Social Media 128

Social Media Branding Management Entrepreneurship 128

SaaStr

AUGUST 21, 2020

A lot of immature language from the CEO, especially on social media. Inclusing on social media, etc. CEOs that act immature on social media I’ve found often don’t go that far. This I’ve found to be a big flag in B2B/SaaS. Great CEOs don’t think the world is out to get them.

Social Media 332

Social Media B2B Investment Scaling 332

Buffer Resources

NOVEMBER 7, 2024

Social media platforms Marketing 4.1. Social media 4.3. One substitute metric you could use is Share of Voice – the volume of mentions your competitors get on social media and the web compared to each other. Product features 2.2. Pricing 2.3. Technology Customers & awareness 3.1. Sentiment 3.3.

Social Media 122

Social Media Underperforming Technical Team Technical Review Sales Hiring 122

User Pilot

OCTOBER 19, 2024

Blog posts Distributing release notes via blog posts is an effective way to communicate with your existing users. Create a dedicated release notes page on your blog to make it accessible from your navigation menu. Chameleon announces release changes with a blog post. Salesforce simple social media release notes template.

Social Media 105

Social Media Communication Engagement Software 105

Buffer Resources

OCTOBER 28, 2024

Buffer: Social media management for creators and small businesses A social media management tool is central to any social strategy. And since this is the Buffer blog, you’ll forgive us for being a little biased, right? Predis.ai: Competitor analysis for social media Source: Predis.ai

Social Media 105

Social Media AI Search Marketing Business 105

Buffer Resources

JANUARY 7, 2025

Social media AI tools Want to streamline your social media workflow? These social media marketing tools have AI features that can help you create social media content faster and understand your audience better. Buffer: Create social media posts and ideas Buffer (hi!

AI Search 119

AI Search AI Social Media Marketing 119