SaaStr

MARCH 22, 2024

The Worst Days of a CRO The job of CRO is a tough one, with lots of natural tensions in place between sales and marketing, sales and product, etc. The highs and lows always come, usually involving the people on your team. For Erica, the bad days are when they’re not executing or achieving growth the way they want.

Scale 261

Scale Underperforming Technical Team SMB Finance 261

Baremetrics

NOVEMBER 18, 2021

Unfortunately, things only get more difficult when it comes to running the whole business as a Shopify app developer. This article will cover 10 business tips for improving your Shopify app’s development, marketing, and sales. 10 business tips for Shopify app developers 1. The Shopify QA team are your friends 6.

Payment Solutions 98

Payment Solutions Underperforming Technical Team Outsourced Development Development 98

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. So how can a CEO manage their marketing effectively? CEOs love models.

Sales Hiring 245

Sales Hiring Underperforming Technical Team Marketing Market Research 245

SaaStr

NOVEMBER 25, 2023

The underperformers who aren’t putting in the effort get a conversation, and if things don’t change, it’s not a good fit. If you look at the number of Sales vs. Marketing. As we recently wrote, every marketing initiative and every channel plateaus. Others are doing little work and not working out. Jameson and Sam agree.

Sales Hiring 218

Sales Hiring Underperforming Technical Team Revenue Sales 218

SaaStr

OCTOBER 21, 2020

Having a functioning product team will make that balance just a tad easier. . Sometimes as business owners and teams we make assumptions. A huge problem most teams face is homogeny. You want to use your internal network to create products that work for each market. . It’s easy to forget that you aren’t the customer.

Underperforming Technical Team 232

Underperforming Technical Team Interviewing Branding Investment 232

SaaStr

SEPTEMBER 24, 2020

You know how everyone says you'll never look and wish you'd kept a bad VP as long as you did? Because to scale, you are going to need to add a true management team, and then a second one, and then layers of management. The fewer weak hires they continue to make. The less they slow down feature development.

Sales Hiring 225

Sales Hiring Part-Time VPE Scale Underperforming Technical Team 225

SaaStr

APRIL 17, 2024

They grew like crazy when they found product-market-fit and raised a big Series A and B. Most often, you get a call from a function called corporate development. It’s not a bad relationship to have, but understand that they’re deal executors, not deal creators. If the offer is below your number, it’s bad news for somebody.

Underperforming Technical Team 169

Underperforming Technical Team Data Development Team Review Technical Review 169

CustomerSuccessBox

SEPTEMBER 20, 2021

Let’s look at the top customer success blogs. As well as their actionable customer success platform they provide a widely respected blog. Our Top recommendations: Customer Success: How to Quantify the Impact of Bad-fit Customers. how to design and build a sales & marketing growth machine, etc. Intercom Blog.

Customer Success 64

Customer Success Underperforming Technical Team Consulting Software Review 64

SaaStr

FEBRUARY 16, 2022

Over the years, though, Asthana has learned a lot about what can go wrong while building a market-leading company and how to avoid those missteps before they happen. He also observed that after product-market fit had been achieved, companies would only ever have to worry about marketing and sales. Verify product-user fit.

Underperforming Technical Team 259

Underperforming Technical Team Company Culture Customer Success Product Marketing 259

SaaStr

DECEMBER 31, 2020

What you really want if your deal size isn’t tiny are at least somewhat qualified leads for your team to follow-up with. What you really want if your deal size isn’t tiny are at least somewhat qualified leads for your team to follow-up with. Some ideas: Do joint marketing with other vendors in the space.

Underperforming Technical Team 176

Underperforming Technical Team Content Marketing Innovation Investment 176

SaaStr

SEPTEMBER 24, 2020

1 Fake product-market fit. So why do founders believe they have market fit, even if they don’t? Raising a series of pre-product market fit. There is a common misconception that product-market fit means you’ve conceptually built what buyers want. Causes: Weak previous relationship. 5 Slow product development.

Underperforming Technical Team 187

Underperforming Technical Team Startup Engineering Retention 187

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Good doesn’t cut it in the luxury category; a brand has to be at the very top of the market. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. This article includes their advice for any B2B brand looking to get real results from content marketing , plus nine must-haves for B2B content to be considered good. 

B2B 113

B2B Technical Advisors SaaS Payments Underperforming Technical Team 113

Baremetrics

OCTOBER 10, 2021

Inbound marketing is the process of getting potential clients to find your company. Both of these tasks can rely on content marketing , for example events, podcasts, blogs, and social media posts. Both of these tasks can rely on content marketing , for example events, podcasts, blogs, and social media posts.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98

SaaStr

JANUARY 29, 2023

Sometimes it’s VP Sales (OK, often, this is the most common mishire — another post here on what a really great VPS can do for you, and how a poor one can wreck your company, coming). Sometimes it’s VP Marketing. The #1 reason to do a start-up is Career Development. Or VP of Eng, or whatever. Only money.

Sales Hiring 302

Sales Hiring Scale Underperforming Technical Team Startup 302

User Pilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),

ChatGPT 96

ChatGPT Management Underperforming Technical Team Technical Review 96

SaaStr

JANUARY 24, 2024

What should you look for in an Enterprise rep vs. a Mid-Market rep? How should you handle presenting challenges to your C-suite team when you’ve just joined the company? Solving High Volume, Low Conversion at Lattice Dini Mehta joined Lattice at $3M in revenue when it had just 10 people in seat for Go-To-Market and 7 salespeople.

Scale 246

Scale Sales Hiring Scaling Revenue 246

Neil Patel

SEPTEMBER 4, 2020

In other words, if different people or teams in your company aren’t on the same page about everything that’s going on, they might end up doing a worse job. They could also make your marketing less effective. What is Marketing Siloing? Because it’s bad for business. Why does this matter? Silos Waste Time.

Marketing 142

Marketing Business Underperforming Technical Team Content Marketing 142

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. It’s hardly something you can leap into blindly, and understanding the process behind successful video marketing campaigns will help you avoid costly mistakes in the future. Let’s take a look at the statistics.

Marketing 145

Marketing Social Media Sales Hiring Technical Review 145

Unbounce

JUNE 24, 2020

How often do you reflect on the ways technology changes your life as a marketer? We do our marketing… on the internet.”) Because when marketing meets AI , magic happens. To put it another way, marketing and AI is a love story for the ages. To put it another way, marketing and AI is a love story for the ages.

Artificial Intelligence 145

Artificial Intelligence AI Search Machine Learning Marketing 145

SaaStr

NOVEMBER 23, 2022

The success of an executive team often depends as much on their interpersonal harmony as their professional expertise. How does a team establish rapport with one another? Algolia’s Bernadette Nixon (Chief Executive Officer) and Michelle Adams (Chief Revenue Officer) have spent the past few years developing this relational toolbox.

Underperforming Technical Team 291

Underperforming Technical Team Leadership Outsourced Development Finance 291

User Pilot

MARCH 23, 2023

And how can customer success teams address them to ensure product growth? Reasons why customers churn: #1: Customers churn when there is a bad product-customer fit and your product’s features don’t align with their needs. 3: Poor customer service or experience with the sales teams can make customers churn.

SaaS Payments 96

SaaS Payments Churn Underperforming Technical Team Payment Methods 96

Kellblog

MAY 5, 2021

The other day I read a book on account-based marketing (ABM), entitled ABM is B2B , and I must say I disliked it. A marketing book written in marketing copy style. For marketers. ABM means account-based marketing. Just as ABM is one type of B2B marketing. Capital D disliked. Sentence fragments. Big claims.

B2B 142

B2B Marketing Software Review Underperforming Technical Team 142

SaaStr

JANUARY 2, 2024

You have to think about how you will differentiate and craft your offers from the rest of your marketing. You don’t want conflict with the sales team. How do you leverage that offer to develop relationships with partners? Those travel so fast from venture teams straight to founders, boards, and other VC funds.

Startup 200

Startup Scale Underperforming Technical Team AWS 200

SaaStr

DECEMBER 29, 2022

We believe that in order for SaaS companies to unlock their next stage of growth, their financial operations tech stack must strike the right balance between flexibility, which allows them to pivot quickly in an ever-changing market, and complexity, which supports them as they scale their business, operations, and monetization strategies.

Scale 230

Scale Underperforming Technical Team B2B AI 230

Neil Patel

SEPTEMBER 18, 2020

Neil Patel Digital — Best For Content Marketing & Digital Strategy. I’ve written more than 4,294 blog posts in 10 years. I’ve created millions of words and I’ve used content marketing to build three companies of my own. When it comes to digital strategy and content marketing I’ve shown it can work.

Underperforming Technical Team 139

Underperforming Technical Team Strategy Content Marketing Scale 139

User Pilot

APRIL 6, 2023

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. Developers tend to overcomplicate code when they don’t have enough experience or want to show off their skills. Poor prioritization and external pressure are also common causes. Book the demo!

Underperforming Technical Team 95

Underperforming Technical Team Management Interviewing Scale 95

Incredo

NOVEMBER 21, 2019

Passive income, flexible working hours, result-based remuneration, etc. Our today’s topic somehow evolves around this concept because we are going to write and talk about affiliate marketing. So SaaS affiliate marketing partners have a huge audience to convince and convert. 4) Software companies pay only when they get paid.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Buffer Resources

OCTOBER 24, 2023

Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  I also kept writing, mostly for affiliate marketing agencies, as a side hustle. This felt like a missed opportunity.

Outsourcing Services 115

Outsourcing Services Scale Outsourced Development Underperforming Technical Team 115

SaaStr

APRIL 14, 2023

Mistake #1: Viewing Investors Only As Capital As founders build a team, they focus on obtaining complementary skill sets. Of course, building great teams and finding product market fit is critical, but don’t forget about product investor fit. Mistake #5: You’re Selling To The Wrong Market Choose your market wisely.

Development Team Review 237

Development Team Review Technical Review Underperforming Technical Team SMB 237

Sales Hacker

SEPTEMBER 24, 2022

There’s sales pipeline , a 7-stage journey describing what your sales team must do to convert a lead to a customer. For your team, the goal is to share more information about your products without appearing overly promotional. For your team, this step is about making your prospects realize they need your products or service.

Sales Funnel 118

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 118

SaaStr

MAY 10, 2022

Recovery from COVID has taught us that adapting and learning how to thrive in new ways in the face of change, whether good or bad, can lead to exponential growth. . Develop a well-defined vision. If you have a comprehensive, compelling vision, it will be easy for your teams to trust it and rally behind you.

Travel 222

Travel Revenue Underperforming Technical Team Scale 222

Aaron Beashel

OCTOBER 31, 2016

During his time at Salesforce, Alex was fortunate enough to work directly with Salesforce co-founder and CEO Marc Benioff, and together they utilised a framework Benioff himself devised called the V2MOM to align and manage the Service Cloud team. It was game-changing for the company, and for each team that implemented it.

Scale 100

Scale Underperforming Technical Team B2B Marketing 100

User Pilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. However, customer insights can help your teams understand all aspects of your B2B partners.

B2B 93

B2B Underperforming Technical Team B2C Scale 93

User Pilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Apart from testing the demand for the product, idea validation helps teams assess if they have the necessary expertise and resources to build the product. Goal setting framework.

Underperforming Technical Team 91

Underperforming Technical Team Social Media Scale Interviewing 91

Sales Hacker

MARCH 25, 2021

Or Mary from marketing? Our guess is that poor Polly from purchasing is gathering dust on a noticeboard in the canteen or buried somewhere deep in your internal network of folders. Speak empathetically to their prospects and develop stronger connections as a result. Your sales team.

Scale 112

Scale Underperforming Technical Team Outsourcing Services Sales Enablement 112

Neil Patel

NOVEMBER 25, 2020

In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By This is supported by data from Gerard Zaltman, author of “How Customers Think: Essential Insights into the Mind of the Market.”. Why is Emotion Marketing so Effective? Yes and no.

Marketing 145

Marketing Sales Underperforming Technical Team B2B 145