Blog Marketing New CTO Underperforming Technical Team 
SaaStr
MAY 27, 2024
To IPO, companies need to triple their market share in their core market and have a churn rate of less than 3-4% per month. The market is flooded with capital, leading to higher valuations and unrealistic expectations. He was surprised that both Sales Loft and Outreach were able to survive and win significant market share.
SaaStr
OCTOBER 24, 2022
Developers act, think, and behave differently than your average customer. So selling, marketing and supporting them should be different too. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Anyone who says the developer market is not strong is behind the times.
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SaaStr
JULY 10, 2021
So let’s take a look back to a deep dive with the CEOs on what they learned building their first senior teams: ———-. As a founder/CEO, building your first management team is something that you often lose sleep over. What makes you feel that you need to level up your management, set up your first management team?
Unbounce
JUNE 24, 2020
How often do you reflect on the ways technology changes your life as a marketer? We do our marketing… on the internet.”) I mean the sly, step-by-way manner in which new tech slides neatly into your existing stack and subtly reframes the game on you. Because when marketing meets AI , magic happens.
User Pilot
JULY 27, 2023
They also manage finances and supervise one or more engineering teams. Customer Onboarding Specialist: Responsible for helping new customers get up and running with the company’s products. Average salary: $192,383/yr. Engineering Manager: In charge of planning, designing, and overseeing projects. Average salary: $151,254/yr.
SaaStr
JUNE 1, 2021
In 2016, Hubspot was still a scrappy player that had only recently IPO’d, with a market cap around $1B. Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. Otherwise, we are not doing our jobs, being in the marketing space.
Baremetrics
JULY 23, 2020
I read a brilliant tip from Arvid Kahl to start with the audience instead of the idea: As a result of the establishment of my agency Wortspiel and my previous career, it was clear that my audience should be in the marketing sector. This trend is being accelerated in regions like the EU and California by new legislation such as GDPR and PECR.
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