User Pilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. This article shows you how. In-app strategies for converting free or trial users to paying customers. Focus on the right customer acquisition channels.

Acquisition 104

Acquisition Strategy Social Media Underperforming Technical Team 104

Subscription Flow

MARCH 25, 2024

Keeping all this in mind, in this blog, we will firstly be talking about how a Merchant of Record ecommerce can help an ecommerce business. After which we will be ending the blog by shedding light on the case studies of some of SubscriptionFlow’s existing clients to demonstrate.

Merchant Services 95

Merchant Services Payment Services Payment Methods Payment Facilitation 95

User Pilot

JUNE 5, 2023

This article digs into the SaaS conversion funnel and explores how it differs from traditional funnels. This article digs into the SaaS conversion funnel and explores how it differs from traditional funnels. It’ll also consider the different stages of the funnel and how to track/optimize funnel performance.

SaaS 78

SaaS Sales Funnel Customer Lifetime Value Acquisition 78

Subscription Flow

APRIL 23, 2024

In this blog, we will be looking at Paddle vs Chargebee vs SubscriptionFlow to bring you up to speed on their latest features in 2024, so you can pick the software that serves as the best fit for your subscription-based business.

Payment Solutions 81

Payment Solutions Payments Payment Services SaaS Payments 81

User Pilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy.

Social Media 90

Social Media Sales Funnel Acquisition Retention 90

User Pilot

JANUARY 18, 2023

TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. Simplifying the onboarding experience , personalizing the journey based on the JTBD, and optimizing in-app messaging can all boost your product-led growth rate.

Strategy 95

Strategy Marketing Scale Software Review 95

CloudGeometry

MARCH 22, 2022

In this blog series, we explore how these three dimensions figure into key technical recommendations which enable scale in pursuit of SaaS business growth. Customer-centric software delivery SaaS sets solving customer problems as its north star. The winners offer a better and faster way to solve customer problems.

DevOps as a Service 130

DevOps as a Service Software Delivery Well Architected Framework AWS 130

User Pilot

DECEMBER 10, 2023

TL;DR Product-led growth (PLG) uses product usage as the main driver of customer acquisition and account expansion. However, it’s not ideal for complex products or enterprise clients where customers aren’t the end users. It’s made up of user activation , engagement, and resurrection. Book the demo to see how!

Scale 101

Scale Sales Software Review Retention 101

Baremetrics

AUGUST 1, 2021

Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In this article, you’ll learn 5 keys to building a purpose driven acquisition strategy for your SaaS and how to avoid common mistakes along the way. Optimize the pricing page 5.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

User Pilot

MARCH 23, 2023

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. Today, we’ll be focusing on closed-loop analytics and how they can help you better manage and benefit from data! In turn, you’ll have a more efficient process that gets more customers in the door.

Data 95

Data SaaS Sales Funnel Acquisition 95

Incredo

JANUARY 21, 2020

After exploring this post, you will know 1) What is conversational marketing and how it works, 2) What is making CM a successful strategy, 3) How to increase conversions through CM, 4) How your SaaS peers leverage CM so far. What is conversational marketing and how does it work? Stay us till the end.

Marketing 313

Marketing SaaS Social Media Customer Support 313

Neil Patel

JULY 31, 2021

How do you create a conversion funnel, though, and how do you get the most from this tool? The AIDA model is the traditional way to track the customer journey. turning them into a customer. Realistically, not everyone who visits your website will convert to a paying customer, which is why we use a funnel shape.

Software Review 145

Software Review Social Media Sales Funnel Branding 145

SaaStr

APRIL 25, 2021

But when you leave your customers out of the equation, your best efforts may not be enough to truly serve your user base. Beth Toland, the Head of Experience Research at Asana, shares her tips for making your roadmap inclusive of customer needs and ways to use insights to improve your product development. It’s a virtuous cycle.”.

Development 183

Development Innovation Company Culture Consulting 183

Subscription Flow

NOVEMBER 20, 2023

Customers can pay for goods and services according to their consumption ( pay-as-you-go ), scale their service usage up or down in accordance with business needs, and have their subscriptions automatically renewed thanks to subscription billing and revenue management. What Entails Effective Subscription Revenue Management?

Payments 59

Payments Payment Features Payment Services Subscription 59

Buffer Resources

JUNE 2, 2023

How did you get started working at Buffer? I had come across their blogs and was well-acquainted with their innovative approach to work. Stepping outside the scope of Buffer for a moment, how has working remotely and having flexible work arrangements supported any projects or activities you pursue outside of Buffer?

Travel 90

Travel Systems Review Growth Marketing Social Media 90

User Pilot

MARCH 16, 2023

If you’re a product manager who doesn’t have a firm grasp over your customer onboarding cost, stop right there – you’re putting your business in danger. TL;DR Customer onboarding describes the process of showing your users how to get value from your product or service. What is customer onboarding?

Onboarding 94

Onboarding SaaS Engineering Pricing 94

User Pilot

AUGUST 10, 2023

Are you trying to find your business’s average customer acquisition cost? In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. TL;DR Customer acquisition cost (CAC) measures the total sales and marketing expenses for acquiring new customers.

Acquisition 79

Acquisition Benchmarks Customer Lifetime Value B2B 79

User Pilot

AUGUST 16, 2023

Without retaining users , you’re throwing away money and resources spent acquiring customers that’s why having a retention playbook is helpful. A user retention playbook will keep your customers happy and continue using your product for longer. Build relationships with your customers by building an online community.

Retention 98

Retention Social Media Customer Lifetime Value Churn 98

Intercom, Inc.

NOVEMBER 6, 2018

When making a plan to hit their quota, most sales reps look at how much potential revenue they have in their pipeline. Although focusing on the size of your pipeline is a good starting point, it ignores a whole host of other factors that are equally important, including the average value of the deals and how many of them will actually be won.

Sales 120

Sales Forecasting Pricing Banking 120

User Pilot

MAY 18, 2023

UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. Read on to find four key differences between UX and CX and how to improve both. What is customer experience? What is user experience?

User Experience 91

User Experience Underperforming Technical Team Customer Lifetime Value Retention 91

Sales Hacker

FEBRUARY 2, 2021

Before we dive into sales cycle management, let’s first focus on what a sales cycle is and the sales cycle steps. What Is a Sales Cycle? A sales cycle is a term used to describe the sales process steps, beginning when a sales rep identifies a potential customer to follow up after closing the sale.

Sales Hiring 105

Sales Hiring Payment Services Sales Strategy 105

Totango

JUNE 30, 2021

Knowing how to boost product adoption after onboarding is critical for customer retention. Onboarding is a crucial time to provide the training and resources that customers need to make the most out of your product. These customers run a higher risk of becoming disengaged and churning. What Is Product Adoption?

Onboarding 95

Onboarding Customer Success Subscription Payment Features 95

Neil Patel

DECEMBER 3, 2021

SMEs can help give important insights and context for your blog or marketing content and help keep readers engaged with the subject. With more than 600 million active blogs on the market, the competition online has never been fiercer. Including an SME in one of your blog posts also increases their exposure.

Social Media 127

Social Media Content Marketing Advertising Strategy 127

Neil Patel

OCTOBER 8, 2020

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Without a concrete schedule, this becomes an inevitable cycle. So today, I’ll show you how to create your marketing calendar. So today, I’ll show you how to create your marketing calendar. Why Use a Marketing Calendar?

Software Review 145

Software Review Social Media Marketing B2C 145

Totango

NOVEMBER 3, 2022

In order to achieve step-change growth, you need to deliver value to your customers at scale—and across their entire journey with your company. That’s the question that Sumo Logic Chief Customer Officer Dione Hedgpeth and Totango President & COO Jamie Bertasi discussed during their session at the TSIA World: ENVISION conference.

Scale 62

Scale Scaling Technical Review Healthcare 62

Neil Patel

FEBRUARY 2, 2021

This signals the need for SaaS brands to segment their content assets and interfaces to hone in on messages that speak directly to specific customers. Personalization will continue to be expected in the years to come, and brands will have to figure out how to deliver it. 2021 SaaS Trends that Affect Brand Advocacy.

Branding 143

Branding Scale Social Media SaaS 143

ChurnZero

APRIL 15, 2022

Have you ever wondered how certain companies know exactly the right moments to reach out with an offer? Like a magician flexing their psychic power, pinpointing the most ideal time to present your customer with an expansion opportunity can’t be left to intuition. But knowing when customers are primed for expansion isn’t always obvious.

Payments 98

Payments SaaS Payments Payment Methods Payment Services 98

User Pilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? And how can customer success teams address them to ensure product growth? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. However, sometimes things don’t go as planned, and customers churn. What is customer churn?

SaaS Payments 96

SaaS Payments Churn Underperforming Technical Team Payment Methods 96

User Pilot

MAY 21, 2023

In our guide, we discuss; The importance of features releases The stages of a successful release Best practices for each of these stages We also mention how Userpilot can help your product team orchestrate your feature releases. New functionality plays a big role in retaining existing customers and attracting new ones.

Underperforming Technical Team 83

Underperforming Technical Team Sales Recruiting Social Media Onboarding 83

Totango

JUNE 17, 2021

What is customer segmentation ? Here we’ll discuss what it means, different ways you can do it, and how to leverage technology to apply it effectively. We’ll discuss the subtle shade of difference between customer segmentation and audience segmentation, two terms with some overlap that are often used interchangeably.

Technical Review 71

Technical Review B2B Customer Success Technology 71

Intercom, Inc.

FEBRUARY 23, 2022

This is especially true among employees experiencing increasing demand due to the pandemic, such as support agents, as our latest Customer Support Trends Report shows: 64% of support leaders say their team has felt burned out in the past 12 months. Today’s guest, Marilyn Suttle , has a few ideas on how to do just that. Short on time?

Technical Review 118

Technical Review Systems Review Interviewing Airlines 118

Neil Patel

JANUARY 29, 2021

If you’re serious about gaining that SEO edge, you need to know how search engines interact with your platform. If you’re serious about gaining that SEO edge, you need to know how search engines interact with your platform. What is Bonanza and How Does it Work? That’s where Bonanza comes in.

Engineering 132

Engineering Advertising Innovation Education 132

User Pilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Social Media 95

Social Media User Experience Onboarding Customer Lifetime Value 95

Totango

DECEMBER 16, 2020

Keeping up with new trends in customer success can help you promote repeat business and prevent customer churn. Here are four of the latest trends you need to know about: Automating customer success with out-of-the-box templates. Optimizing customer experience with personalization.

Trends 71

Trends Customer Success Artificial Intelligence Scale 71

Incredo

JULY 8, 2019

“The aim of marketing is to know and understand the customer so well the product or service fits them and sells itself.”. We have decided to change the format and understand whether you are ready to become one of our global customers. What about moving your startup to the growth stage when you get more leads, customers, and revenue?

Outsourcing Services 200

Outsourcing Services Scale Outsourced Development Sales Hiring 200

Totango

MARCH 26, 2021

Today’s Customer Lifecycle Is Technology-driven. As the concept of the customer lifecycle has developed, understandings have changed under the influence of technology. Some information is out-of-date, while some presentations give a partial perspective on the customer lifecycle. What is a Customer Lifecycle?

Customer Lifetime Value 66

Customer Lifetime Value Social Media Travel Onboarding 66

Neil Patel

FEBRUARY 10, 2021

Here’s how to do it. Before I dive into the specifics of building one, it’s important to define the key components of a funnel and how they should work together to make sales. The top of the funnel is the point where customers (or potential customers) are figuring out that you exist. Get traffic. Build your list.

Social Media 133

Social Media Sales Funnel Content Marketing Branding 133