SaaStr

DECEMBER 5, 2023

As Managing Director of Salesforce Ventures, Nowi Kallen , shared at last week’s Workshop Wednesday, there are five main challenges of moving upmarket and tips to follow if you want to succeed at Enterprise sales in today’s macro environment. Let’s look at the why, the when, and a warning. Most founders want to expand their TAM.

Scale 182

Scale Enterprise readiness compliance Enterprise 182

User Pilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? Our guide explains how to create effective conversion paths. TL;DR A conversion path is a step-by-step process that guides prospects. TL;DR A conversion path is a step-by-step process that guides prospects. Let’s get to it!

SaaS Payments 93

SaaS Payments Payment Services Payment Methods Payment Solutions 93

SaaStr

APRIL 5, 2024

How do you sell against the competition or become a market leader in a very crowded space? Leandra has over 30 years of experience leading large sales and revenue teams. Apollo is a next-gen sales tool that combines sales intelligence and execution workflows with AI. How do you do that?

Scale 183

Scale Sales Hiring Pricing AI 183

SaaStr

APRIL 7, 2022

Getting the prospect all the answers they need ASAP isn’t enough. And it’s more than 90% of sales reps in SaaS do well. I am just shocked on how many reps wait a day to respond to a lead, and then set up a meeting the following week in one of just a few time slots. And then when and how to ask for the e-signature.

B2C 237

B2C B2B Pricing SaaS 237

SaaStr

NOVEMBER 25, 2022

Atlassian’s Chief Revenue Officer, Cameron Deatsch, walks us through how Atlassian grew over the course of 20 years and became one of the most successful startups today. Atlassian’s Chief Revenue Officer, Cameron Deatsch, walks us through how Atlassian grew over the course of 20 years and became one of the most successful startups today.

Scale 214

Scale Scaling Marketplace as a Service Entrepreneurship 214

SaaStr

MARCH 25, 2021

The other day, a sales leader working asked me how I got to be “so good at sales.” You might think so that after almost 3,000 answers on Quora, 300 blog posts, and 35,000 tweets. In fact, that’s why I have so much respect for the art and process of sales. ” I’m not. So back to me.

Scale 257

Scale Sales Hiring Sales Pricing 257

SaaStr

MARCH 25, 2023

So one recent survey we did really brought out a healthy debate: does your VP of Sales really need to be a product expert? Many of the comments said it was more important a VP of Sales understand process and leadership more than the product itself. They often melt. I say, you just gotta know the product. Not just with buzzwords.

Scale 218

Scale Sales Hiring Sales Recruiting Sales 218

Blulogix

APRIL 5, 2024

Manual quoting and reliance on spreadsheets not only slow down the sales cycle but also introduce a high potential for errors, affecting accuracy and customer trust. This blog post explores how CPQ tools can revolutionize the way you quote, bringing unparalleled efficiency and precision to your sales operations.

Scale 45

Scale Subscription Payment Features B2B 45

SaaStr

JANUARY 23, 2023

Cloud-driven commerce has transformed how we use technology, and we expect it to do as much. But the SaaS-savvy customer of today does not fit into the current rigid, outdated sales process. SaaS companies must adapt and develop a future-proof sales model that delivers answers and solutions to what customers are looking to buy.

Management 164

Management SaaS Social Media Innovation 164

User Pilot

OCTOBER 6, 2023

But how can you use it? First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. Where a prospect becomes a lead by giving you contact info (email, connection, social follow, etc.). It helps you visualize the customer journey. Intent stage (MoFu).

B2B 105

B2B Development Team Review Software Review Marketing 105

Buffer Resources

APRIL 11, 2024

  As a tech writer and editor, I’ve also steeped in the “rocket fuel” of the startup world.   One key difference between nonprofits and startups comes into play when launching a marketing initiative. Meanwhile, when successful startups face a challenge or growth goal, execs don’t ask, “Who?”

Technical Review 107

Technical Review Startup Social Media Marketing 107

Totango

DECEMBER 7, 2023

Merging sales and customer success (CS) is a delicate art that is often challenging but necessary for driving business results and creating a frictionless customer journey. Teaming leaders from each of these functions to focus on a respective industry, these “pods” work together to build deep knowledge and vertical expertise.

Revenue 89

Revenue Sales Customer Success Technical Review 89

Sales Hacker

SEPTEMBER 24, 2022

Building a sales funnel that aligns with your business goals is essential. Each funnel stage defines your steps to turn prospective buyers into customers, even if they’ve never heard of your business before. What is a sales funnel? And then there’s the sales funnel. The 4 stages of a sales funnel.

Sales Funnel 118

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 118

User Pilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. Its different stages.

Social Media 96

Social Media Sales Funnel Acquisition Retention 96

Sales Hacker

APRIL 12, 2021

Selling in the face of sales objections can be tough. We analyzed 224K+ sales calls spread over 2 million minutes to uncover the truth about the impact of the most common sales objections on deal outcomes. Read on to understand if and how you can coach your team to move around those daunting boulders. No budget.” “Bad

Sales 129

Sales Data Management Marketing 129

SaaStr

NOVEMBER 21, 2022

Finding your ICP starts with broad strokes, finding a few customers, and talking to prospects. Understanding your ICP is a foundational and organization-wide decision because it impacts your downstream sales and marketing efforts. . Let’s examine how an ICP focus has helped two businesses win in a competitive marketplace. .

Payments 178

Payments Payment Methods Embedded Payments Scale 178

Neil Patel

APRIL 20, 2021

More than likely, marketers who struggle to win customers either haven’t been prospecting the right way or aren’t putting in enough effort. In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. People trust their opinions. People trust their opinions.

Sales 137

Sales Outsourcing Services Marketplace as a Service Underperforming Technical Team 137

SaaStr

MARCH 7, 2021

What makes it even worse is when you excuse it by doing it yourself and fixing it yourself. Yes, you can manage the sales team yourself. You can certainly convince yourself you can still be head of product, even once the product is so complicated you start to forget how it all fits together. You can do this. A lot more.

Part-Time VPE 257

Part-Time VPE Sales Recruiting Sales Hiring Scale 257

Incredo

JANUARY 21, 2020

After exploring this post, you will know 1) What is conversational marketing and how it works, 2) What is making CM a successful strategy, 3) How to increase conversions through CM, 4) How your SaaS peers leverage CM so far. What is conversational marketing and how does it work? Stay us till the end.

Marketing 313

Marketing SaaS Social Media Customer Support 313

SaaStr

OCTOBER 30, 2021

I asked Aasif Osmany to share his learnings as a top-performing SMB VP of Sales, below. While at Gorgias, I expected to leave with as much knowledge to earn me an honorary bachelor’s in sales. When I first joined the Gorgias team, there were two founders, two engineers, and myself as the first non-technical hire.

Scale 254

Scale Sales Hiring Sales SMB 254

SaaStr

DECEMBER 1, 2021

As Malko points out, “We’re trying to figure out how to work from home, better together. Reduced friction in the software buying process is a trend that has already been building momentum over the years. So SaaS companies now must think about ways to sell to prospects before the sales team even contacts them. .

Software Review 231

Software Review SMB Enterprise Software 231

Neil Patel

JULY 31, 2021

How do you create a conversion funnel, though, and how do you get the most from this tool? Interest: Next, you build their interest in your product. Action: Finally, you encourage a prospect to take the desired action?turning Leads are human, and the sales process is rarely linear. Let’s take a look.

Software Review 145

Software Review Social Media Sales Funnel Branding 145

Sales Hacker

MARCH 1, 2024

How do you make it work for you? Join us at the gorgeous Proper Hotel in Austin on May 15-16 and hear how the top SaaS companies are leveraging partner ecosystems in their GTM motions aka Ecosystem-Led Growth. A highly curated group of 200 GTM leaders, 85% director level and above across Sales, Marketing, and Partnerships.

VP of Engineering 71

VP of Engineering Scale SaaS AI Search 71

SaaStr

MARCH 29, 2021

But our expectations of how quickly they deliver, and how they deliver, are almost always not met. Take your existing sales cycle — and double it in terms of how long it will take to generate revenue from and with partners. You already know your customers and how to close them. Invest long here. Your partner?

Payments 287

Payments Payment Solutions Payment Services Investment 287

Baremetrics

AUGUST 30, 2021

It’s the sales rep from that new gym you’ve been checking out. It all comes down to the simple fact that most people do not like talking to sales representatives. If you’re in sales: it’s not you, I promise. People love talking to you on the phone – just not necessarily when you’re selling something. Do you pick up?

Payment Methods 98

Payment Methods SaaS Payments Strategy Marketing 98

SaaStr

MAY 17, 2023

In this week’s episode of CRO Confidential, host Sam Blond wraps up the founder-led sales series with one of the most accomplished sales leaders in the world, Ben Cassidy. Cassidy was Blond’s VP of Sales at Echosign and, before that, was one of the first sales leaders at LinkedIn.

Startup 171

Startup Pricing Sales Trends 171

SaaStr

NOVEMBER 25, 2021

Talk to any experienced SaaS sales leader in a competitive space. It’s a feature that, for a material number of customers and prospects, wins the deal vs. the competition. We’d show prospects that cared about ease-of-use how much easier to sign it was on EchoSign. It’s a complicated topic.

Scale 198

Scale Mobile Branding Engineering 198

Sales Hacker

NOVEMBER 14, 2022

Going from professional ballet dancing to running an AI startup may not seem like the most intuitive career trajectory…but when I share that body language and nonverbal communication is what brings this all together, things start to make a bit more sense. Sales + the pandemic = video. Boy, was I wrong. Body language tips for video.

Sales 112

Sales Communication AI Development 112

SaaStr

MARCH 2, 2022

In the early days of SaaS, it was difficult to predict how users would interact with new products. Begin with the user in mind and figure out how you uniquely solve their challenges. Decide upfront how you will measure success, then trust the results. Now, however, the focus is on product-led growth. Data is essential.

Outsourcing Services 196

Outsourcing Services Scale Outsourced Development Marketing 196

SaaStr

MAY 31, 2021

Sales — Not Easier. As odd as this may sound, I personally am not any better at sales than the first time around, and maybe worse. I know how sales works much, much better. I need more help to scale sales, to build the relationships, and to do the cookie-cutter parts. At, “SaaStr Inc.”

Sales Recruiting 311

Sales Recruiting Sales Hiring Scale Branding 311

SaaStr

JUNE 3, 2020

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And what I’d like to talk to you about today is the SaaS Trust crisis we’re seeing. And what I’d like to talk to you about today is the SaaS Trust crisis we’re seeing. Both, how did we get here today?

Software Review 178

Software Review Scale Technical Review SaaS 178

Neil Patel

SEPTEMBER 1, 2021

Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. However, you can’t just create the occasional blog post or paid ad and hope to generate results. How to Create a B2B Content Marketing Strategy. How do you identify your audience, though?

B2B 144

B2B Strategy B2C Content Marketing 144

SaaStr

JANUARY 12, 2022

You just close more, and churn less, and upsell more, when you show up. You lose enterprise deals when someone that knows the playbook outsells you by getting to all the stakeholders. And you lose renewals when you didn’t engage enough of the stakeholders. We all underresource customer success vs. sales. A good one.

CTO Hire 268

CTO Hire Sales Hiring New CTO CTO 268

SaaStr

MAY 3, 2021

And if your team knows how to spend it, correctly — find a way to get them the capital they need to grow even faster than plan. A new edition, new services, an outbound sales team, an account management / upsell team. A new edition, new services, an outbound sales team, an account management / upsell team.

Part-Time VPE 272

Part-Time VPE Sales Hiring Sales Recruiting Outsourcing Services 272

Buffer Resources

SEPTEMBER 11, 2023

This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales.

Sales Recruiting 127

Sales Recruiting Sales Hiring Scale Social Media 127

Neil Patel

NOVEMBER 19, 2021

Finding prospective customers or “leads” for your business is no easy task. How Lead Generation Works. Once they share contact details with your marketing team, you can reach out to them and, hopefully, turn them into paying customers by the end of the sales funnel. There’s a whole strategy involved, for one thing.

Social Media 141

Social Media B2C Software Review Merchant Services 141

Neil Patel

MARCH 26, 2021

When we write a blog post or appear on a podcast , we’re presenting. When we research our audience, we’re trying to understand better what they want to see and learn from our presentations. Having Good Presentation Skills Drive Trust in Your Brand. What makes people trust brands? According to the study, the No.

Marketing 131

Marketing Branding Social Media Sales Funnel 131