SaaStr

OCTOBER 10, 2023

Growth hacking. Blogs, podcasts, substacks, LinkedIn posts, etc. If you give yourself 2 years to get to real revenues, a lot of these initiatives can work in tandem, even if each doesn’t perform all that well. Most of us are bad at making events pay. But done right, they can really perform. Or even creates backlash. Time helps.

Scale 276

Scale Sales Hiring Growth Hacking Content Marketing 276

Blulogix

MARCH 22, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Strategizing Customer Penetration for Enhanced Growth For B2B subscriptions, customer retention is a pivotal factor underpinning the long-term success and sustainability of businesses.

B2B 84

B2B Subscription Payment Features Consulting 84

Buffer Resources

AUGUST 7, 2023

years into my time at Buffer, I realized I was about to hit 100 articles written for the Buffer blog. But it helps drive traffic to the blog and gives me something to schedule when I’m out of new ideas. However, that wouldn’t have given me the needed growth, so I had to learn or be left behind.

Social Media 52

Social Media Systems Review Technical Review Software Review 52

SaaStr

JUNE 14, 2023

In this blog post, we will delve into the fascinating journey of UiPath, a pioneer in robotic process automation (RPA) software that has revolutionized how enterprises automate repetitive tasks. This perfect timing not only attracted attention but also drove growth within this emerging market space.

Scale 218

Scale Artificial Intelligence Technical Review Software Review 218

SaaStr

FEBRUARY 19, 2024

Instead of rushing to hire a VP early in the startup phase, wait until you have established a repeatable sales process and witnessed success with initial sales reps hitting quota. Prioritize the early success of sales reps by allowing them to keep 100% of their initial sales for the first three months.

Sales Hiring 263

Sales Hiring Scale Sales Headcount 263

SaaStr

SEPTEMBER 12, 2023

Measure customer success teams based on renewal rates and revenue growth from the existing customer base, aiming for 80-90% renewal rates and 110-120% revenue growth from upsells. While Zoho initially charged lower prices from India, as they grew they normalized their prices. Corporate Blogs Always Work.

Sales Hiring 247

Sales Hiring Technical Advisors Compensation Outsourced Development 247

SaaStr

MARCH 8, 2024

They rocketed to $20m ARR, and then … growth radically slowed. From 100% growth at $10m ARR, to 15% at $20m ARR. But rapidly slowing growth has happened to many the past 24 months. What’s really hard to solve is The 3H’s: High Growth for a while — but High Churn. To 15% a year. The tough part?

Churn 245

Churn Startup SaaS Payments Venture Capital 245

SaaStr

FEBRUARY 20, 2022

Content Marketing is one of the top 5 initiatives of almost any growth marketer or demand gen leader now. A related post here: Corporate Blogs Always Work. Everyone has awoken to how important Content Marketing is in SaaS and almost anywhere in building an audience, awareness, and leads. What did I learn? In Year 10.

Scale 239

Scale Content Marketing Consulting Scaling 239

SaaStr

JANUARY 23, 2024

So a certain amount of predictable growth becomes much, much easier as you approach and pass $10m ARR. NRR expansion from bigger accounts often takes care of half of that growth right there. But the incremental growth gets much harder than it used to be. You have redundancy. But no longer the end of the world.

Scale 214

Scale Sales Recruiting Scaling Branding 214

SaaStr

MARCH 28, 2024

At Base10, I lead investing for our growth stage fund that invests $20-60M in market leaders primarily in B through D rounds, though we can invest up to pre-IPO. under management across the firm, and we are currently investing out of an active $460M growth fund. And how big is your current fund? We have a total of $1.8B

Venture Capital 263

Venture Capital Cybersecurity Scale Artificial Intelligence 263

Blulogix

MARCH 24, 2024

Scaling Success with Organizational Growth: Process Scalability: Design customer success processes that are inherently scalable, leveraging technology and automation to maintain high service levels regardless of customer base expansion. Recurring & Usage Billing Navigating the Maze of Customer Success: 1.

B2B 86

B2B Subscription Payment Features Customer Success 86

SaaStr

JULY 20, 2019

Once you hit Initial Traction in SaaS, say that first $1m-$1.5m Or blogging, or podcasting, or something. Once you do, one thing I’ve learned, both as a founder, an investor, and now again at SaaStr: every marketing initiative, and every channel, plateaus. To keep adding new initiatives. One channel, often.

Sales Hiring 254

Sales Hiring B2C Marketing Investment 254

SaaStr

MARCH 30, 2024

Then, you’ll have enough folks and experience to put a small team on a new initiative / segment / market. They will spend all your money, fail, and derail your growth. The “I Give Up” VP Hire. Hiring is >hard< And at some point, you definitely have to compromise in some ways. But not on quality.

Scaling 286

Scaling Revenue Underperforming Technical Team Market Segmentation 286

SaaStr

JANUARY 1, 2024

And leaders at scale see growth slow as they don’t have a true second product. Their CRM / Sales Hub is on track to catch its initial Marketing Hub and be even bigger. And what I’m seeing in many cases is add-ons while great, just aren’t enough alone. One with a market at least as large as the first product.

Scale 305

Scale Scaling B2B Enterprise 305

SaaStr

OCTOBER 22, 2021

One area we haven’t talked as much about is getting from say $100k in ARR to Initial Traction, or $1-$2m in ARR. The reason is while I believe for a Given ACV, everyone sort of scales the same way after Initial Traction … we all find different ways to get to Initial Traction. A bit, but not as much.

Scale 283

Scale B2C SaaS Scaling 283

SaaStr

APRIL 7, 2024

Instead of rushing to hire a VP early in the startup phase, wait until you have established a repeatable sales process and witnessed success with initial sales reps hitting quota. Therefore, don’t be discouraged if your sales team members are making significant earnings, as it correlates with the overall success and growth of the business.

Sales Hiring 265

Sales Hiring Scale Headcount Sales 265

SaaStr

NOVEMBER 29, 2023

Dear SaaStr: As a Founder, When Did You Realize You Were Limiting Your Company’s Growth and Success? I was very good at initial partnerships and biz dev, but less good at all the details in following up in the months and years to come. I didn’t visit enough of our biggest customers in person. We All Need To).

Startup 271

Startup Investment SaaS Management 271

SaaStr

OCTOBER 27, 2023

Q: When Should A Slow Growth Company Hire a Head of Sales? Whether you’re a slow-growth company or a rocketship, a great VP of Sales will make everything a little bit better quickly. Your initial product exhausts the market, and once you approach 10% market share in your core ICP, things will start to slow down.

Sales Hiring 256

Sales Hiring Scale Venture Capital Generative AI 256

SaaStr

MARCH 17, 2021

All high-growth SaaS companies tend to share one thing in common: They automate critical business processes and mend fragmented ones early on to succeed. By reducing bureaucracy, HR can lead strategic initiatives including change management and organizational effectiveness. Blog post brought to you by Celigo.

Scale 307

Scale Sales Hiring Technical Review Marketplace as a Service 307

Totango

APRIL 9, 2024

This signifies that fostering an exceptional partnership between CS and sales teams — vital for long-term revenue growth, begins with understanding which customers can derive the highest value from your products and services over time. Here’s a snapshot of their other “hot takes” from their discussion and some key takeaways.

Scale 108

Scale Sales Compensation Customer Success 108

Subscription Flow

MARCH 25, 2024

Keeping all this in mind, in this blog, we will firstly be talking about how a Merchant of Record ecommerce can help an ecommerce business. After which we will be ending the blog by shedding light on the case studies of some of SubscriptionFlow’s existing clients to demonstrate.

Merchant Services 95

Merchant Services Payment Services Payment Methods Payment Facilitation 95

SaaStr

MAY 8, 2024

Let’s jump right into this set of community questions focused on SaaS metrics, growth, and efficiency. Will there be some tradeoff in growth? If half of your marketing initiatives get you 1x and the other half are from word of mouth, marketing costs are pretty low. What metrics should we expect in this environment?

Metrics 226

Metrics Scale Sales Hiring SaaS 226

SaaStr

OCTOBER 10, 2023

The Founder-Led Sales Era When you’re first starting out, and have that initial product-market fit and tight feedback loops with champions and customers, there are many pros to founder-led sales. The chance to gain exceptional first-hand knowledge — the initial feedback loop is why it’s one of the strongest models in the beginning.

Scale 217

Scale Sales Hiring Scaling Sales 217

Blulogix

MARCH 23, 2024

Read More » March 23, 2024 Blog Mastering the Art of Complex B2B Recurring and Subscription Billing: Strategizing Customer Penetration for Enhanced Growth For B2B subscriptions, customer retention is a pivotal factor underpinning the long-term success and sustainability of businesses.

B2B 52

B2B Subscription Payment Features Customer Success 52

SaaStr

OCTOBER 29, 2023

Nivas brings 7+ years of SaaS marketing experience and has led multiple growth and product marketing initiatives at Freshworks. Nivas Ravichandran heads marketing for Spendflo – Save up to 30% on your SaaS stack. Previously, he has led Startup Partnership and Product Marketing Teams at Freshworks.

Marketing 245

Marketing Product Marketing Startup Engagement 245

SaaStr

MARCH 20, 2024

With personal experience from EchoSign and other high-growth companies, he was spoiled when it came to those companies raising money from exceptional VCs. Higher than he imagined in terms of the founder quality bar and, the stage of the business, and growth and efficiency metrics. And that’s what makes the bar that much higher.

Sales Hiring 273

Sales Hiring Sales Recruiting Scale Headcount 273

SaaStr

FEBRUARY 20, 2023

Pleo’s VP of Product Growth, Haresh Baraj, and Commercial Director, Aiyana Scully Moorhead, share their stories on breaking down barriers to build trust and empathy that enable collaboration and push. Product vs. commercial In most companies, product-led growth is determined by how aligned teams are across an organization.

Management 216

Management SMB Communication Sales 216

Buffer Resources

APRIL 11, 2024

  One key difference between nonprofits and startups comes into play when launching a marketing initiative. Meanwhile, when successful startups face a challenge or growth goal, execs don’t ask, “Who?” What’s your most popular newsletter or blog? ” They ask, “What can I leverage?”

Technical Review 108

Technical Review Startup Social Media Marketing 108

SaaStr

MAY 5, 2021

That starts with acknowledging the differences between a company at $25 million in ARR and $75 million, and then mapping big team and organizational changes to critical stages along that growth trajectory. This blog post is brought to you by Pendo.

Strategy 285

Strategy Scale Innovation Interviewing 285

SaaStr

AUGUST 8, 2023

Strategic Finance Core Responsibilities “The core of the strategic finance team aims to optimize a company’s business model, and they do this by either increasing revenue growth or decreasing costs.” – Miao. Growth Strategy Identify and implement new growth opportunities and revenue streams. Every Wednesday at 10 a.m.

Scale 184

Scale Finance Outsourcing Services Sales Recruiting 184

ChurnZero

DECEMBER 27, 2019

I f ChurnZero were to release a greatest hits compilation of our top content, milestones, and life events in 2019, this blog post would be it. With over 70+ published blogs this year, we whittled down our list to the ten most popular posts from the ChurnZero team and friends. . Top 10 Blog Posts from 2019 .

Technical Review 64

Technical Review Software Review Churn Customer Success 64

Totango

JANUARY 22, 2024

Most expect to see CS emerging as a growth engine. In fact, 63% of CAB members said their top 2024 prediction was that businesses would put more strategic and bottom-line emphasis on expansion versus acquisition to drive revenue growth. Additionally, our CAB members are buzzing about AI. Retention is the new acquisition.

Customer Success 95

Customer Success Generative AI AI Scale 95

SaaStr

NOVEMBER 4, 2022

Dear SaaStr: As a VC, if you could go back to your operational experience (as part of a hyper-growth startup), then what would you remind yourself to take note of? Slow down the initial team formation phase if you don’t have it right. But if the initial team’s goals aren’t aligned … that never gets fixed. It always takes longer.

SaaS 312

SaaS Startup Investment Business 312

Blulogix

MARCH 21, 2024

Far beyond the initial capture, the art of retaining customers demands a nuanced, ongoing engagement strategy that nurtures and expands the customer relationship over time. Retention is not merely about maintaining status quo but nurturing a growth ecosystem where every customer feels valued and understood.

B2B 52

B2B Subscription Payment Features Retention 52

SaaStr

OCTOBER 25, 2023

The co-founders of Hubspot were at SaaStr Annual last year and said that for two years, they each had to write a blog post every single day. Growth has slowed or stalled, so let’s go to PLG.” The real question is… Do you have great founders and great initial traction? But no traditional growth VC will touch it.

Scale 258

Scale Sales Hiring AI Sales Recruiting 258

SaaStr

APRIL 17, 2024

During those rapid growth years, someone would reach out every once in a while and ask if Harry would consider selling. But then growth flatlined for a couple of years, and it was time to talk about selling. These people initiate the big offers. Initially, you’ll get lunch and get to know each other. He always said no.

Underperforming Technical Team 169

Underperforming Technical Team Data Development Team Review Technical Review 169

SaaStr

JUNE 7, 2023

Dear SaaStr: What’s the #1 Way I Can Accelerate My Career Growth? My uber-learnings: Find the best boss you can; and Take on every initiative, project, task and endeavor you possibly can from her. The post Dear SaaStr: What’s the #1 Way I Can Accelerate My Career Growth? And work for them for a while. Ideally 3-4 years.

Startup 248

Startup Sales Hiring Management Development 248