SaaStr

SEPTEMBER 20, 2023

SVB collapsed, market multiples are down, yet the IPO window is re-opening, and we have a platform shift to AI that’s exciting everybody. The Macro Impact On Public Cloud Software Over The Past Year Cloud stocks dropped in 2022 in a severe market pullback event that Bessemer Venture Partners call The SaaSacre. Let’s find out.

Cloud 245

Cloud Payments Software Review Payment Solutions 245

SaaStr

DECEMBER 14, 2022

By 2021, the market witnessed a frenzied phase to add point solutions. An SMB had, on average, 248 business applications—a volume that proved necessary to keep up with the explosive growth of customers in the new digital era. The Challenge of Digital Expansion for SMB. This pace cannot be sustained forever.

Scale 224

Scale SMB Scaling Innovation 224

SaaStr

JULY 22, 2022

The last few years have certainly tested marketers, but 2022 serves up a brand new array of challenges. Uncharted territory stretches ahead, but the unknown can also present opportunities for growth and greatness. . Economic Climate, Customer Behavior, & Market Trends.

B2C 224

B2C Scale Marketing Sales Hiring 224

SaaStr

MARCH 20, 2024

At SaaStr Miami, former Founder’s Fund Partner and CRO of Brex Sam Blond — host of the SaaStr CRO Confidential Podcast — sat down with SaaStr CEO and founder Jason Lemkin for a fireside chat about finding success as a SaaS company in 2024. What he’s learned on both sides of the VC table is that the bar is really high for most VCs.

Sales Hiring 254

Sales Hiring Sales Recruiting Scale Headcount 254

SaaStr

SEPTEMBER 19, 2023

Many of the fundamental business models that were once engraved in the SaaS playbook are now changing thanks to a tougher macro environment and a maturing market. PST, Stephanie Opdam, Partner at Notion Capital, shares four business model changes that will allow SaaS companies to build resilience and staying power over time.

Business Model 247

Business Model SaaS Payments Payments Headcount 247

SaaStr

AUGUST 24, 2021

Q: What are the best marketing techniques for an early stage SaaS startup? It could be content marketing. They will market for you for free — just slowly. They will market for you for free — just slowly. But they are the best marketers of all. Do more customer marketing. It’s not marketing.

Scale 338

Scale Startup Marketing SaaS 338

SaaStr

DECEMBER 17, 2023

It allows us to deliver reminders, call summaries, suggested next steps, custom prompts and easy to follow workflows directly to our market facing teams and leadership. It allows us to deliver reminders, call summaries, suggested next steps, custom prompts and easy to follow workflows directly to our market facing teams and leadership.

Scale 245

Scale AI Leadership Innovation 245

CustomerSuccessBox

SEPTEMBER 20, 2021

Over the last few years, we’ve seen a lot of growth in the Customer Success space, which means there’s now even more content out there on the web for you to research, consume and rely on. Let’s look at the top customer success blogs. As well as their actionable customer success platform they provide a widely respected blog.

Customer Success 64

Customer Success Underperforming Technical Team Consulting Software Review 64

SaaStr

NOVEMBER 21, 2022

Wherever you are in your revenue journey, adopting certain growth strategies can help you keep growing fast. Joined by Katie Wickham, Payrix’s Director of Marketing, Butler shares essential tips on accelerating your business to $100 million ARR and beyond. . Spotlighting the success of an ICP-focused strategy .

Payments 186

Payments Payment Methods Embedded Payments Scale 186

SaaStr

AUGUST 29, 2022

10.000 SaaS CEOs, Founders, Revenue Leaders, and VCs will join us for 3 days of tactical content, networking, and epic evening events when the Cloud comes to San Mateo. They’ll take you through their own personal experiences, from creating a scalable product strategy to building an enduring company that puts people and purpose before profit.

Scale 244

Scale Sales Hiring Marketplace as a Service B2B 244

CustomerSuccessBox

MAY 18, 2022

Searching for blogs in the arena is getting accessible slowly and it’s time you leverage the essential knowledge these blogs have to offer, to flourish! Here is the list of 10 Customer Success blogs to follow and save in your digital library in 2022! Suggested blog : Account Expansion: If You Want To Grow Fast, Do This….

Customer Success 52

Customer Success Scale Technical Review AI Search 52

SaaStr

NOVEMBER 3, 2023

Toast is the latest SaaS leader to get much more efficient in the past 12-18 months, along with monday.com, HubSpot, MongoDB, and many others. It’s not only rare(r) to see such explosive growth by a SaaS company, but to also watch Jonathan’s exciting career growth at the more senior levels within a hyper-growth company.

Payment Methods 193

Payment Methods Acquisition Scale Payments 193

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales.

Venture Capital 52

Venture Capital SaaS Data Scale 52

SaaStr

JULY 30, 2023

What is one thing all hyper-growth SaaS companies have in common? “A A growth team that takes risks and looks for outlier effects,” says Guillaume “G” Cabane, Co-Founder at Hypergrowth Partners, a collective of advisors, VPs, and others working on an equity basis with companies like Maze, ramp, and Honeycomb.io. The takeaway?

Scale 203

Scale Sales Hiring AI Banking 203

SaaStr

SEPTEMBER 12, 2023

Believe It Or Not, It’s Time for Your First User Conference One thing that always works in marketing is bringing your customers and prospects together IRL. A SaaS Founder’s Guide to PR Why PR works, when it doesn’t, and what to expect. And you can start very small. You Have to Train Sales Reps 3–10. Or they fail.

Sales Hiring 228

Sales Hiring Technical Advisors Compensation Outsourced Development 228

SaaStr

JUNE 17, 2023

In the ever-evolving landscape of SaaS, Venture Capital, Bootstrapping, and Valuations – understanding market trends and investment patterns is critical. We’ll explain Jason’s take on the recent market fluctuations, highlighting major deals that shaped investment patterns and their effects on valuation trends.

Venture Capital 214

Venture Capital Scale Technical Review Software Review 214

Baremetrics

DECEMBER 21, 2020

It can take an enormous amount of time to build a content strategy that’s meant to deliver on aggressive traffic goals. That’s especially true when you’ve already created a significant amount of content for your blog and are struggling to come up with new topics to write about. Look for blog posts that are competing with each other 4.

Social Media 105

Social Media Content Marketing Engineering User Experience 105

SaaStr

JULY 25, 2023

SaaStr Annual: SaaStr Annual is one of the largest SaaS conferences, attracting thousands of attendees, including entrepreneurs, investors, and industry experts. It provides insights into the latest trends, best practices, and networking opportunities in the SaaS space.

ChatGPT 222

ChatGPT AWS SaaS CTO 222

SaaStr

APRIL 4, 2023

If you don’t want your company defeated by change, you need to adapt your Go-To-Market strategy at every stage of growth. Managing Partner of CIPIO Partners, Rolan Dennert, shares how companies need to readjust and rethink GTM fit — and even product market fit — from time to time. Are you seeking lots of small deals?

Scale 228

Scale Strategy Scaling Outbound Sales Team 228

User Pilot

MAY 1, 2024

Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals. Community building is a long-term strategy that requires careful thought. Ultimately, building a community is a win-win situation for its owners and members.

Branding 74

Branding Social Media Acquisition Advertising 74

SaaStr

JUNE 29, 2023

SaaS buying has changed. As buyers grapple with expanding technology, higher prices, and a need for efficiency, SaaS companies need to deliver what their audience is looking for to win in the market. They review the changing market, buyer trends, and tips for the road ahead. Why is this? Well, they’re sticky.”

VP of Engineering 240

VP of Engineering Trends Cybersecurity Sales Hiring 240

SaaStr

SEPTEMBER 27, 2023

Given the massive downturn that started 18 months ago, many SaaS founders are nervous about what it takes to raise capital in SaaS in 2023 / 2024. Christoph Janz, General Partner of Point Nine Capital, shares what it takes to raise capital in SaaS, overall investment activity in 2023, and how to develop a convincing AI strategy.

AI 194

AI Underperforming Technical Team Cloud Strategy 194

User Pilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Most companies use all 3 strategies to some extent.

Strategy 92

Strategy Marketing Social Media AI Search 92

SaaStr

NOVEMBER 15, 2022

Metrics are the key to evaluating success and setting goals, but not every SaaS business should orient itself around the same one-size-fits-all numbers. The Evolution of Language For SaaS Business. In 2022, founders and investors must be ready to pivot strategy at any moment. as a common language to analyze a cloud business.

Metrics 214

Metrics Machine Learning Artificial Intelligence Technical Review 214

SaaStr

JANUARY 30, 2023

20X year 1⃣ 12X year 2⃣ 5X year 3⃣ #deelspeed @deel [link] — Shuooo (@shuoshuooshuooo) January 23, 2023 When we look at SaaS companies’ success stories, everything looks great on their growth maps. Shuo Wang is the CRO and co-founder of Deel, one of the fastest-growing SaaS companies.

Sales Hiring 228

Sales Hiring Payment Services SaaS Payments Scale 228

SaaStr

JANUARY 3, 2023

In the current economic climate, investors weigh profitability over growth. There’s a trend toward transitioning from growth at all costs to paths to profitability. If you’re a go-to-market operator, you know this new imperative is not an either/or. RevOps as a unifying force in go-to-market strategy.

Enterprise 226

Enterprise Sales Sales Funnel Compensation 226

SaaStr

OCTOBER 13, 2023

How do you build a successful, high-growth company that is also profitable? Expensify’s COO, Anu Muralidharan, debunks the fallacy that profitability comes at the expense of growth. As an industry, we’ve assumed all profitability comes at the expense of growth, but that’s just not true. It’s your biggest asset.

Outsourcing Services 240

Outsourcing Services Sales Hiring Scale SaaS 240

Sales Hacker

JUNE 23, 2021

Here are the seven best sales blogs (and five bonus sales newsletters!) Best article to read: RevOps is taking over how B2B SaaS companies look at sales. How to contribute: Predictable Revenue’s blog is a place to hear new content from the CEO and senior leadership team. Haven’t you listened to the latest podcast episode?

Sales 79

Sales Technical Review Outbound Sales Team Interviewing 79

SaaStr

NOVEMBER 28, 2022

What is the secret to aligning go-to-market teams and finance teams? These two departments are a SaaS company’s most important; without their alignment, there is no growth or scale. The evolution of SaaS business. Before we get into the dynamics of alignment, let’s briefly review the evolution of SaaS.

Scale 199

Scale Finance Sales Hiring Scaling 199

SaaStr

APRIL 13, 2023

So one of my favorite categories to track and analyze in SaaS is project management. And so many different strategies, from more enterprise to more SMB, from more tech focused (Asana) to less tech focused (Monday). While growth has slowed a bit, NRR hasn’t come down all that much. 5 Interesting Learnings: #1.

SMB 237

SMB Outsourced Development Enterprise Scale 237

SaaStr

MARCH 13, 2023

To expand using a bottom-up model, SaaS businesses need to create a more delightful experience for every user. The opportunity to delight goes beyond the product level and occurs with every encounter on social media, marketing channels, and with company executives. A more sustainable method is word-of-mouth marketing.

Growth Hacking 214

Growth Hacking Social Media SaaS Business 214

SaaStr

JULY 18, 2023

Hypergrowth in today’s highly competitive and budget-constrained SaaS world may be less frequent now, but Vanta, the software tool empowering security companies to achieve compliance and manage risk, has defied the odds. With a multi-billion dollar valuation and a trajectory to double growth annually, Vanta is seizing the spotlight.

Strategy 216

Strategy Scale Sales Hiring Startup 216

Buffer Resources

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. Identify what keeps them up at night." "  2.

B2B 111

B2B Technical Advisors SaaS Payments Underperforming Technical Team 111

SaaStr

OCTOBER 28, 2022

Conversations about the state of the SaaS market in 2022 are everywhere, and it can seem overwhelming for entrepreneurs and business leaders to make sense of everything. A New SaaS Playbook. This focus on margins and efficiency forces SaaS companies to adjust the tried-and-true playbook.

Sales Recruiting 204

Sales Recruiting Sales Hiring Leadership Interviewing 204

SaaStr

JANUARY 31, 2024

billion of ARR last year, with a market cap of $25.7 As Christian’s been the CRO of Splunk for over seven years now, he’s a wealth of knowledge on what it really takes to be successful in Enterprise SaaS Sales. Marketing or Sales? His answer? Pipeline, pipeline, and pipeline. Who Should be Responsible for Pipeline?

Enterprise 245

Enterprise Scale Sales SaaS 245

SaaStr

OCTOBER 12, 2022

Every company moves through different growth phases, and eventually, the focus, strategy, and motions for growth must change alongside the business. Dave McJannet, CEO of HashiCorp, shares from his wealth of experience to reveal the secrets to building and expanding SaaS companies the right way. Product-Market Fit.

Scaling 207

Scaling Leadership Startup Product Marketing 207

SaaStr

FEBRUARY 21, 2024

Welcome to the latest installment of our “ What’s New ” series where SaaStr founder and CEO Jason Lemkin sits down with some of the top leaders and founders in SaaS and Cloud to discuss What’s New and what should be top of mind for fellow founders. This person has built out a partnership marketing team within the product marketing team.

AWS 206

AWS Scale Sales Hiring Marketing 206