User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

Venture Capital 52

Venture Capital SaaS Data Scale 52

SaaStr

DECEMBER 14, 2022

Their customers desperately need to make sense of this new world – not only how to survive massive digital acceleration but also high inflation and other forms of political and economic volatility. The Challenge of Digital Expansion for SMB. The past few years have kicked off an unprecedented wave of digital expansion.

Scale 237

Scale SMB Scaling Innovation 237

SaaStr

MAY 7, 2020

Corporate blogs almost always work. Corporate Blogs Always Work. The world does not need another digital summit, or yet another podcast. And more digital events now each week than any human being in your industry could ever possibly attend. Because they want to learn about you and your product. Not vanity metrics.

Content Marketing 227

Content Marketing Investment Metrics Marketing 227

SaaStr

APRIL 19, 2024

Today that would be a dream, but in 2011, people didn’t understand the metrics around recurring revenue businesses, so investors weren’t sure it was a good business. Reverse Engineering Your Way to $100M Tip #1: Make some changes if your product isn’t profitable enough or your gross margins are too low. You never catch up.

Engineering 263

Engineering Business Model Pricing Scaling 263

User Pilot

MARCH 17, 2024

Are you tracking SaaS metrics without knowing how to make the analytics process easier? Analytics dashboards are visualization tools that give you an overview of key metrics. It will give you a better understanding of the type of metrics to monitor in your dashboard and help you draw product growth insights from them.

Social Media 79

Social Media Data SaaS Scale 79

SaaStr

JANUARY 16, 2021

Inc.: – Head Digital Marketing. Love email mktg at scale – Sr AE: Make real $$ selling to CMOs – Head Digital Events: love ‘em now? social followers, and blog views are up, and more. Here’s who we are hiring NOW: * Head of Digital Marketing. And you have to embrace selling sponsorships and digital media.

Technical Review 220

Technical Review Social Media Software Review Cloud 220

SaaStr

FEBRUARY 14, 2024

Do we own the metrics and the people? Any organization with triple-digit NRR needs to spend all its oxygen on making customers happy. If someone never starts or uses the product, they’ll churn. There were some data points in the study around engagement being a big metric for CSM, but that might not be right.

Customer Success 250

Customer Success Sales Hiring Scale AI 250

SaaStr

JANUARY 3, 2023

How customers come into the sales funnel, when, where, and how they’re engaged are becoming increasingly digitalized. Take a look at a few figures that illustrate this truth: 80% of interactions between companies and buyers occur on digital channels . 73% of digital natives are responsible for B2B decision-making at their companies .

Enterprise 239

Enterprise Sales Sales Funnel Compensation 239

SaaStr

FEBRUARY 6, 2024

However, using data from Gainsight’s new benchmarking tool releasing soon, Nick reveals that a hundred percent net retention is quite common for younger companies, and the percentage naturally grows as the company expands its product offerings, with a median of 106% NRR. “Don’t feel bad about 100% NRR,” Nick suggests.

Customer Success 259

Customer Success Scale Sales Hiring Benchmarks 259

SaaStr

FEBRUARY 14, 2023

In this week’s Workshop Wednesday , Salesforce Ventures Investor, Jessica Bartos, shares the 5 metrics every SaaS company should care about in any market environment, especially the one we’re currently in. Growth Is Still Number One Growth is still the number one metric, but it’s not the only one. You do that by showing momentum.

Metrics 223

Metrics SaaS Marketing SMB 223

Blulogix

MARCH 20, 2024

High renewal rates signal strong product-market fit and customer loyalty, while dips can indicate underlying issues with service delivery, customer engagement, or market alignment. Leveraging Data for Renewal Insights: Performance Analytics: Utilize customer usage data and service performance metrics to guide renewal discussions.

Payment Features 52

Payment Features B2B Subscription Customer Lifetime Value 52

User Pilot

DECEMBER 4, 2023

From your website to the in-product experience, there are countless CRO metrics to track. This article provides 12 of the most important CRO metrics to help you measure growth at every step of the customer journey. For each metric, we explain what it means, why it’s important, and how to measure it. What are CRO metrics?

Metrics 71

Metrics Customer Lifetime Value SaaS Mobile 71

Totango

FEBRUARY 23, 2024

From the key responsibilities of each role to activating and deploying the flywheel to the most important metrics to measure, Karen discusses all the hottest topics about this compelling collaboration. The customer is focused on the success of your product or service and its ability to deliver on its promise.

Scale 92

Scale Customer Lifetime Value Acquisition Customer Success 92

Sales Hacker

NOVEMBER 10, 2023

While the obvious and important way to build and cultivate customer loyalty is to build a product that people love, the reality is that it takes time. In tandem with the sustained efforts in product excellence fostering long-term loyalty, are there supplementary ways to build customer loyalty – more quickly?

VP of Engineering 93

VP of Engineering Scale Outsourced Development AI 93

SaaStr

DECEMBER 31, 2022

A great deep dive on just how different metrics and KPIs are for bootstrapping. #5. “People, Process and Product: A Product Leader’s First 90 Days | Notion CPO Madhu Muthukumar” This was a great session that helps you peer right into the mind of what a strong new product leader thinks about when they take a new senior role. #7.

Scale 212

Scale SMB Innovation B2B 212

SaaStr

MAY 2, 2021

Not digital events, which exploded since Covid. But at least measure them by these 3 metrics, not just one. Most of us are better off spending a few nickels to have a product produced for us that is tailor-made for discovery. But good old fashioned, in-a-convention-center events are coming back. And boy, has it been a while.

Cloud 298

Cloud Marketing Enterprise Pricing 298

Intercom, Inc.

JULY 26, 2022

C ustomer experience (CX), or consumer experience, is the result of every interaction or touchpoint a customer has with your brand – both with your people and your products. . Many customers today, especially digital-first customers, shy away from traditional telephone support. Product improvements . Conversely, 17% of U.S.

Social Media 138

Social Media Technical Review Branding Mobile 138

User Pilot

MARCH 29, 2024

Brand activation is about driving product growth by connecting emotionally with people on a personal level. There are different types of brand activation campaigns, including experiential, digital, guerilla, and word-of-mouth marketing , among others. Userpilot showcases brand values on Product Hunt to attract like-minded people.

Branding 84

Branding Social Media Technical Review Software Review 84

Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

Totango

DECEMBER 29, 2021

Knowing how to build a customer-centric roadmap helps you align your product development with what your clients truly want. In this blog, we’ll look at the keys to building a customer-centric roadmap. First, we’ll consider why being customer-centric with your product development is so important in today’s digitized economy.

SaaS 98

SaaS Technical Review Retention Benchmarks 98

Totango

JANUARY 2, 2024

Christina started the conversation by sharing how, for CDK – a software solutions provider that helps automotive dealerships improve customer experience – data visibility and understanding how their products deliver business outcomes for their customers continue to be the main challenges for her team.

Payment Services 100

Payment Services Merchant Services Customer Success Business 100

User Pilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Start building your marketing conversion funnels but creating all product user personas.

Marketing 86

Marketing Sales Funnel Forecasting Customer Lifetime Value 86

Blulogix

JANUARY 5, 2024

Let’s explore the key definitions that every business owner, finance professional, and product manager should know. Importance: Recurring revenue is a key financial metric for subscription businesses. Usage-Based Billing Definition: Usage-based billing charges customers based on their actual usage of a product or service.

Subscription 52

Subscription Payment Features Payment Services Payments 52

SaaStr

OCTOBER 5, 2022

This information allows us to learn how our customers engage with our products and our various marketing platforms or how they use other technologies or services. You can do this by designing a modern customer experience process that accounts for the combination of digital and human touch points. Be clear on your new metrics.

VP of Engineering 208

VP of Engineering Scale Scaling Sales Hiring 208

SaaStr

OCTOBER 28, 2021

At SaaStr Annual’ s Digital Day, Phil Libin, CEO of mmhmm and previously CEO of Evernote, shared his top learnings building SaaS products. Be Careful About the Metrics and Ratios You Pick. At Evernote, there was a push to do more and more analysis on the metrics and numbers. For example, there are always 7.8

Churn 209

Churn Retention Acquisition Startup 209

SaaStr

AUGUST 25, 2022

Appcues makes it easy to measure and improve product adoption—without a developer. The no-code platform empowers non-technical teams to track and analyze product usage, and publish beautiful in-app onboarding tours, announcements, and surveys, in minutes.

Cybersecurity 212

Cybersecurity Scale compliance Subscription 212

CloudGeometry

MARCH 22, 2022

When developing a SaaS product plan, it’s important to recognize two foundational principles. In this blog series, we explore how these three dimensions figure into key technical recommendations which enable scale in pursuit of SaaS business growth. As it turns out, SaaS operational platform metrics are also abundant.

DevOps as a Service 130

DevOps as a Service Software Delivery Well Architected Framework AWS 130

User Pilot

MARCH 29, 2023

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?

Data 77

Data Social Media Customer Lifetime Value Acquisition 77

Incredo

MAY 20, 2019

Today, when a lot of marketing practices rely on industry tools and are very specific for a type of product or service, the choice of a partner becomes a cornerstone in managing your marketing. In his blog post he doesn’t really go deep into specifics of marketing strategies, but rather recommends SaaS companies to hire great people.

Outsourcing Services 220

Outsourcing Services SaaS Marketing Business 220

Incredo

JANUARY 14, 2020

You searched it on Google, found an article on a video software provider’s blog, and clicked on the headline. At the end of the post, you saw a freebie on a similar topic. Your visitor isn’t looking for software but his questions are closely to what your product actually does. 2) How does cold calling work?

Sales Funnel 239

Sales Funnel SaaS Sales Social Media 239

User Pilot

FEBRUARY 26, 2023

However, not all product marketing teams have mastered the art of digital customer engagement. In this article, we’re going to teach you how to measure digital engagement, four trends to stay on top of, and six approaches that you can use for your own digital customer engagement strategy! More customer data.

Engagement 85

Engagement Technical Review Software Review Social Media 85

SaaStr

FEBRUARY 24, 2023

How do the best-in-class companies perform when ARR is treated as a growth metric? Post $100M, they maintain a meaningful double-digit growth ($50M+ net new ARR). Another metric to measure efficiency is Burn Multiple, a simple but effective way to measure the growth efficiency of a business.

Scale 217

Scale Sales Hiring Scaling Venture Capital 217

SaaStr

JUNE 5, 2020

Once that technology is better understood, production capital moves in to drive mainstream adoption of the technology. . This article looks at the history of SaaS as it relates to financial capital and production capital. As SaaS Metrics Become Standardized, Banks Want In On The Action. Things started changing in 2011.

Venture Capital 229

Venture Capital Technical Review SaaS Scale 229

Blulogix

FEBRUARY 19, 2024

This blog post delves into advanced strategies that can help subscription services foster deeper connections with their customers, thereby improving retention rates and fostering brand loyalty. Invest in Quality and Innovation: Continuously improve and innovate your product or service based on customer feedback and market trends.

Retention 52

Retention Engagement Strategy AI Search 52

Neil Patel

DECEMBER 30, 2020

Are you looking to monetize your blog or earn a passive income? An affiliate network connects publishers, like blog owners or influencers, with companies looking to promote their products or services. This makes them one of the most straightforward ways to monetize a blog or earn passive income. Networks can vary widely.

Merchant Services 140

Merchant Services Payments Payment Methods Marketing 140

Blulogix

MARCH 15, 2024

Reporting and Analytics: Automatically generate reports and dashboards that provide insights into subscription performance, customer trends, and financial metrics. Customer Support and Communications: Use automation to manage routine customer inquiries and communications, ensuring timely and relevant interactions.

Payment Features 59

Payment Features Payment Services Subscription Payments 59

SaaStr

NOVEMBER 22, 2019

By Vivek Ganti, Cloudflare Product Marketing. Today’s digital consumers demand websites, applications, and APIs that load instantaneously and are never offline. The Human Attention Span [Infographic], Digital Information World, [link] Accessed August 6, 2019. Speed Matters,” Google AI Blog, [link] Accessed August 6, 2019.

SaaS 196

SaaS AI Search Mobile Cloud 196