Unbounce

JULY 17, 2025

The magic of a good conversion funnel analysis is that it transforms a vague “our conversion rate is low” problem into a specific “we lose 40% of visitors on the pricing page” problem. High Impact/High Effort : Plan these for when you have more resources—they’re worth the investment.

Scale

SaaStr

FEBRUARY 5, 2025

The technology improves every month, and the companies investing now are positioning themselves for significant advantages in the years to come. Third, they invested heavily in the technical infrastructure. Most importantly, the market for AI customer service is still in its early stages.

New CTO

Teamgate

JUNE 11, 2025

Chase Horn Chase Horn is the Director of Operations at Teamgate CRM, where he combines hands-on sales experience with deep knowledge of CRM technology to help businesses streamline their customer acquisition and retention strategies. He is passionate about bridging the gap between technology and human-centered selling. Learn More Simon C.

Scale

Chart Mogul

FEBRUARY 13, 2025

It often means investing a lot of time and money without certainty that it will pay off. But sales and marketing are the backbone of every successful go-to-market (GTM) strategy, and getting them right can be the difference between … When and how to launch sales and marketing is a tough topic for most startup founders.

Scale

How To Buy Saas

MARCH 17, 2025

A good CRM acts as a centralized hub to track interactions, automate routine tasks, and nurture leads through the sales pipeline. In fact, 83% of small businesses using a CRM saw a positive return on investment and 61% reported improved customer retention by leveraging these tools. thats brightly colored, giving at-a-glance insight.

Software Review

Buffer Resources

FEBRUARY 13, 2025

While many lead generation channels need constant investment in ads or sales (things that solo consultants often don’t have the budget for), LinkedIn offers a way to bring new clients to you. Thankfully, LinkedIn can make this a whole lot easier. He often repurposes LinkedIn posts into articles for his personal or business blog.

Consulting

Neil Patel

JUNE 10, 2025

Gisou’s three-day pop-up in Miami is a strong example of high-investment experiential marketing. Define the “Why” An experiential marketing campaign isn’t a lead generation or sales campaign. So if your goal is to get people straight into your sales funnel, you’d better choose a different approach.

Marketing

Incredo

JANUARY 14, 2020

What just happened is that you entered another SaaS company’s sales funnel. If you read our today’s post, you’ll know 1) how to setup your SaaS marketing funnel, 2) what stages to include, and 3) how to get the most out of it. Have trouble setting up and optimizing your SaaS conversion funnel?

Sales Funnel

Intercom, Inc.

JUNE 4, 2018

By betting on live chat for sales, we’ve increased our conversion rate from marketing-qualified lead (MQL) to closed deals by over 20%, and our Sales Development Reps (SDRs) have been more productive than ever. Invest in sales conversations, not touches. Many sales teams aim for 12-18 touches over two to three weeks.

Sales Funnel

Tom Tunguz

MARCH 9, 2015

There’s a magical property to the classic sales funnel SaaS startups use to evaluate the effectiveness of their go-to-market organizations: an increase in effectiveness at any stage of a sales funnel cascades through to the end funnel. But consider the question of time efficiency for a startup.

Sales Funnel

SaaStr

JANUARY 17, 2023

Invest In PLG and SLG Simultaneously. You can still build out traditional digital marketing campaigns and sales teams, but that’s not where it stops. . You have to invest in both of these strategies simultaneously. . A Modern GTM Funnel Combining Sales and PLG. Increase revenue.

Startup

Tom Tunguz

AUGUST 17, 2015

The most potent weapon in sales is understanding a buyer’s perception of time. As Mark Roberge wrote , “At HubSpot, this lacking sense of urgency is the number one objection we face in the sales funnel.” ” To succeed, SaaS startups’ sales teams must consistently create urgency in the sales process.

Sales Funnel

SaaStr

MARCH 7, 2022

There are four crucial steps to building a high-performing inside sales team. These four steps are based on real knowledge gained from achieving considerable sales growth. Investing in a robust CRM software is a must as it helps you consolidate data about customer interactions. Step 2: Analyze your funnel.

Scale

SaaStr

AUGUST 26, 2022

In a world after the pandemic, the rules have completely changed, even when it comes to investing. Closed funds typically take roughly four years of investment, and then they might deploy reserves. One piece of advice is to think about your fundraising efforts as a B2B sales funnel. 3 Can I Raise Remotely?

Sales Funnel

SaaStr

SEPTEMBER 8, 2024

When building a list, try to define your potential customer as granularly as possible – size, location, industry, ideal buyer, sales process, technology stack, etc. This will allow you to be much more targeted with your messaging when reaching out and will help you optimize your sales funnel. Pricing is always evolving.

Sales Recruiting

Baremetrics

OCTOBER 11, 2021

Once users are in a position to invest in such a service, your SaaS should be the first that comes to mind. This wide net will primarily grow your web traffic, not sales – but that in itself is an important step in moving up the SEO ranks. The post Should your SaaS Business Invest More in Content Marketing? start free trial.

Content Marketing

Intercom, Inc.

APRIL 13, 2018

Far too many sales professionals think that sales and marketing should be isolated. The best sales reps not only respect their marketing colleagues, they recognize the role that marketers play in helping salespeople achieve success. That said, it’s not going to be easy. blog here.

Scale

Tom Tunguz

AUGUST 7, 2017

Very few businesses have clear demonstration of success in enterprise sales cycles without effort. How much cash is the management team willing to invest into the enterprise experiment? How much investment is required to fully test experiment? In addition, enterprise sales often requires more staff than SMB sales.

SMB

ChurnZero

APRIL 1, 2024

When companies think about investing in their customer base, they are usually thinking about driving product adoption, reducing churn, or even delivering expansion revenue. Customer success is one of the most impactful teams on the post-sale experience. This is a guest post by Todd Busler, CEO of Champify. This is a missed opportunity.

Investment

SaaStr

JULY 30, 2024

By scaling your PLG motion, you can achieve higher revenue per employee because you aren’t investing as many dollars in messaging, marketing, and building the big sales teams. The Enterprise Funnel Finally, it’s time to scale as your experts become advocates and champions. This is where magic happens in the funnel.

Underperforming Technical Team

SaaStr

JULY 27, 2022

Boterri’s company Accel invested in PayFit in 2017 and again in 2021. They built their sales funnel in the same fashion to empower customers with autonomous product discovery and conversions. Founded in 2015, PayFit is a software company that empowers entrepreneurs and SMBs to digitize payroll and HR processes.

SMB

Neil Patel

OCTOBER 3, 2020

The Top 3 Options For SEO Consulting: Neil Patel Digit al for the best Blog and Website SEO Consulting Louder.Online for dedicated Sales Funnel SEO Consulting Ecommerce Guide for dedicated Ecommerce SEO Consulting. 3 Sales Funnel SEO Optimization. More and more businesses nowadays move from websites to funnels.

Consulting

Sales Hacker

DECEMBER 5, 2022

The reason for that is that there’s no real guide for marketing, sales, and RevOps leaders at software companies as to how to do it… until now! Sales and marketing alignment is potentially the largest opportunity for improving business performance today. Aligning marketing and sales: The 5-part gap analysis. from Marketo.

Scale

User Pilot

AUGUST 17, 2024

TL;DR Click funneling involves creating a series of interconnected marketing assets to guide prospective customers through a specific conversion process. A click funnel targets events like getting visitors to download a lead magnet or book a product demo. Create sales funnel assets and lead magnets.

Sales Funnel

Intercom, Inc.

NOVEMBER 14, 2018

Both are important if you want to manage your sales reps to top performance and ensure your team is on track to hit company goals. Lead generation KPIs (Top of funnel). Our lead flow KPIs tell us the volume of leads entering the sales funnel. As a sales leader, net new revenue is my north star.

Sales Hiring

Neil Patel

SEPTEMBER 24, 2020

The professional CRO Consultant is going to optimize your funnel to the very last bit. Say for example your sales funnel is driving the most sales for your business. For many businesses, their website is basically their sales funnel. It’s the place where they drive the most traffic and get the most sales.

Consulting

User Pilot

AUGUST 6, 2023

If even one channel becomes better at driving users towards your sales funnel, you’ll be able to improve your customer acquisition significantly. The post What is Omnichannel Customer Experience & Why You Should Invest In It appeared first on Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog.

Investment

Sales Hacker

DECEMBER 17, 2021

To remedy this, we can nurture and fortify business relationships, grow sales funnels, and improve client relations just by introducing a little thankfulness. If you want to grow sales, focus on growing relationships . Try investing the time and effort to maintain these relationships.

Sales

Tom Tunguz

FEBRUARY 10, 2016

This company invests $12k in month one to acquire a customer and receives $1k in payment, netting -$11k in cash flow. Growing this way requires a lot of cash to finance the acquisition investment. 25 new customers per month implies a cash investment of $300k. 25 new customers per month implies a cash investment of $300k.

SaaS Payments

Neil Patel

OCTOBER 7, 2020

Fuel your inbound marketing funnels & drive sales. Sales funnels are synonymous with online marketing. Hence, the need to convert site visitors into leads and nurture them into customers, using the traditional inbound marketing sales funnel. And nothing guarantees they will visit your site when they are.

Content Marketing

Incredo

MAY 20, 2019

Return On Investment is a useful metric to follow when executing a marketing strategy. While some agencies (like Pathways Digital ) claim that PPC can be inefficient in highly competitive SaaS markets, they still admit this marketing channel has its place and may become a backbone of your sales funnel if used properly.

Outsourcing Services

User Pilot

MARCH 29, 2024

TL;DR A conversion funnel leak is a point in the customer journey where potential customers drop out of the process before taking the desired action. Sales funnel leaks happen at the top, middle, and bottom of the funnel. The conversion rate typically decreases as users go deeper into the sales process.

Scale

Incredo

OCTOBER 8, 2019

Your team should design your website in a way that users instantly understand which buttons are clickable, in which sections to find the necessary information and don’t wait for more 2-3 seconds until the page loads. Offers and high-performance landing pages – When your leads enter your sales funnel, the most exciting part begins.

Acquisition

Neil Patel

AUGUST 5, 2021

With historically high return on investment (ROI), for every dollar spent on email marketing, expect an average ROI of $42. In addition to sheer ROI, email newsletters can help small businesses: build goodwill with your audience promote sales, deals, and coupons increase customer value.

Content Marketing

Neil Patel

OCTOBER 27, 2020

Inbound marketers typically wait for this bunch with the right information in the form of content marketing, SEO, and social media to attract and pull them into their sales funnels. Because it takes time, upfront investment, and excellent content creation and promotional expertise to ensure your content gets found by prospects.

Marketing

Sales Hacker

JULY 9, 2020

Instead of rushing to make a sale at the expense of your organization’s best practices, devote time and energy to treat each account like a relationship. Or am I operating in a way that is ethical and promotes excellence throughout the sales funnel? ”. Invest in continuous learning. Look for ways to innovate.

Sales

Neil Patel

APRIL 6, 2021

Running paid ads is all about return on investment. Google Ad Campaigns Targeting People at Different Points in the Sales Funnel. For example, you might segment your audience based on where they are in the sales funnel. Improve ROI. Most of your ad campaigns will have some similarities.

Management