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5 Steps to Build Your First GTM Playbook with Stage 2 Capital

SaaStr

Traditional Sales Teams Vs. Modern Sales Teams Traditionally, most people learned to sell by taking a product, showing the sales team with a demo of how to use it, and then sending them off to sell it. What you need to do instead is leverage more content and intent data. Let’s look at an example. Red is a no-go.

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The Top 18 SaaStr Articles on Excelling at Work

SaaStr

Practica put together its guide of the top SaaStr articles to excel at work. You Have to Train Sales Reps 3–10. You have to start formal sales training by rep #3. A SaaS Founder’s Guide to PR Why PR works, when it doesn’t, and what to expect. Many are my favorites too, and some you may not have seen.

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What is a UGC Creator and How to Become One in 2023 (ft. Advice from Experts)

Buffer Resources

When Lauren Gates started creating user-generated content (or UGC) in January 2023, she had no experience filming or editing videos. User-generated content, also known as UGC, is any piece of media created by regular people to help a brand sell its product or service. Your face may not even show in the content you create.

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What are Product Demos and How to Use Them Effectively: 6 Examples

User Pilot

Product demos are a crucial part of the sales process. This is true whether you’re adopting a sales-led or product-led growth approach. We also highlight 6 examples of successful SaaS demos. An effective product demo can be the difference between a high-performing and a low-performing sales team.

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AI for AEs: 5 ChatGPT Prompts to Supercharge Your Sales

Sales Hacker

Love it or hate it, artificial intelligence is massively changing the game in sales — and has huge potential for account executives. The future of AI in sales What AI can do for account executives The Harvard Business Review found sales teams using AI increased leads by more than 50% and reduced costs by up to 60%.

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How to Use Reverse Image Search For Competitor Research

Neil Patel

While many people use reverse image search to check if someone is stealing their content, it’s a powerful tool in the hands of a savvy digital marketer. For example, let’s say you’re competing with me. These are all powerful backlinks helping me grow my domain authority, website traffic, and sales.

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How I’ve Used Speaking to Develop a Sales Funnel With a 10-25% Conversion Rate

Buffer Resources

Most marketing advice you hear today revolves around online media: how to make short, quippy social media posts or write great emails and blog posts that attract clients, for example. ” This simple intro is what led to that first high-ticket client that I signed in three weeks and that first $10,000 month of sales.

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