OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Most of the marketing budget will be focused on digital marketing along with targeted live events and webinars. eCommerce Marketplaces.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

CustomerSuccessBox

JUNE 20, 2022

By collecting accurate data and comprehensive information about your customers, you can improve retention, uncover additional sales opportunities, and boost your customer health scores. And if you as a business lose out on upgrading your technology then you will be soon pushed away from the marketplace. Early-stage SaaS.

Artificial Intelligence 52

Artificial Intelligence Customer Success Software Payment Features 52

SmartKarrot

OCTOBER 13, 2023

A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation. Considering this, here are five crucial strategies every customer retention playbook should include: 1.

Retention 10

Retention Strategy Marketplace as a Service Innovation 10

Baremetrics

SEPTEMBER 16, 2021

You need to take care of customer retention because it is 5-10 times cheaper than attracting a new buyer. LTV, or CLV, is the predicted amount a customer will spend on your product or service while they’re your customer. Suppose a person subscribed to your service. What do you do next, you ask? Table of Contents.

Business 97

Business Social Media Marketplace as a Service Mobile 97

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

OpenView Labs

MARCH 4, 2021

Today we know of HubSpot —the maker of marketing, sales, and service software products—as a preeminent public company with a market cap above $17B. Net revenue retention was near 70%, a far cry from the 100%+ that most SaaS companies aim to achieve. Contract renewal is almost a non-event for a usage-based business.

Pricing 55

Pricing Outsourced Development Marketplace as a Service AWS 55

SaaSOptics

MAY 19, 2022

The answer lies in your product or service’s value proposition. However, if you’re selling to the enterprise, you might run targeted ABM campaigns, participate in industry events, and take a more traditional sales-led approach to land accounts with a higher Total Contract Value ( TCV ). Review closed/won deals in your CRM.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Casey Accidental

FEBRUARY 20, 2018

My role as an advisor to Greylock’s portfolio companies allows me to work with many different types of businesses: consumer social, marketplaces, SaaS, etc. Harkening back to Tim Kendall’s advice, I started asking entrepreneurs, “What is the path to actually creating value from your service for your customers?

Payments 70

Payments Revenue VP of Engineering Payment Methods 70

User Pilot

FEBRUARY 21, 2022

for user onboarding ), and offering self-service support with a Resource Centre can help your users expand their knowledge base. There is usually lots of information imparted in a set sequence of events – full product tours can be time-consuming, and have typically been used for things like employee onboarding.

SaaS 89

SaaS Onboarding Marketplace as a Service Engagement 89

SaaSHolic

DECEMBER 2, 2021

Product onboarding is an essential part of customer activation and retention for businesses that are SaaS providers. The real question you should ask yourself is: how do you, as a SaaS provider, ensure that your onboarding strategy increases your conversion and retention rates, respectively? Product Tours. Product Analytics.

Onboarding 52

Onboarding Strategy SaaS Underperforming Technical Team 52

OpenView Labs

APRIL 13, 2020

What loops exist to drive virality, retention, and overall product engagement? Are there marketplace dynamics? Depending on your marketplace dynamics, you may need the Marketing team to be closely aligned with the Product team to ensure it is driving new users into the correct half of the marketplace. Monetization.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

User Pilot

APRIL 10, 2023

Large user base: it allows you to increase user population quickly, which is essential for products that rely on the network effect, like social networks, messaging apps, or e-commerce marketplaces. Then test and tweak to get the right balance between free user retention and paid user conversion rates. Loom upgrade prompt.

Strategy 79

Strategy SaaS Onboarding Marketplace as a Service 79

User Pilot

JUNE 29, 2023

Great user documentation brings many benefits : it can help boost product adoption , improve customer retention and satisfaction , and reduce the burden on your support team. There are many fantastic examples to draw from across the SaaS marketplace. What is user documentation? Why is user documentation needed?

Management 85

Management Technical Review Software Review Customer Support 85

User Pilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. The event is for anyone responsible for driving growth for their product. It’s 2023, and customers have options.

Scale 99

Scale AI Growth Hacking Innovation 99

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. John: Is there something about the products that gets that usage on day one?

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

Intercom, Inc.

MAY 13, 2021

A great customer success team will help you to better understand your customer’s needs, identify what “success” means to them, and in turn, help your customers realize the value of your services, creating a more successful outcome for both their team and yours. “Why do you have playbooks?

Scale 177

Scale Customer Success Strategy Sales Hiring 177

OpenView Labs

OCTOBER 27, 2020

Tracking things like developer satisfaction, engagement, and retention can give you a sense of how you are doing. The main thing to understand is that building a developer community happens tweet by tweet, event by event, with little reward in the beginning. This requires immense amounts of patience. Conclusion.

Development 52

Development Sales Hiring Marketing B2B 52

ChurnZero

NOVEMBER 18, 2022

My job is to continually inform and share knowledge that’s going out in the marketplace. Q: How can you approach your leadership team about their decision to add budget for new business sales without committing budget toward retention at the same rate? I lead the Customer Success function here at MarketSource.

Customer Success 98

Customer Success Sales Hiring Headcount Scale 98

Casey Accidental

OCTOBER 18, 2021

Building a consumer marketplace to drive incremental ticket sales to event creators. Launching a developer platform so external developers can add more features for Eventbrite’s broad base of event creators. Julia, our CEO, had told me she wanted me to focus on growing the self-service business faster.

Technical Advisors 140

Technical Advisors Technical Review Scale Marketplace as a Service 140

SmartKarrot

NOVEMBER 8, 2023

Upselling Masterclass – More Than Selling, It’s Evolving Upselling is more than just pushing additional products or services onto your customers. By demonstrating the value of additional services, you not only increase revenue but also enhance customer loyalty and satisfaction.

Customer Success 10

Customer Success Marketplace as a Service Churn Onboarding 10

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Listen to the start of the episode for a promo code to our upcoming events! Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences.

SMB 180

SMB Scale Startup Marketplace as a Service 180

Neil Patel

JANUARY 20, 2021

Don’t Just Promote Products and Services. Most people form groups around: Their brand/business Their products/services A specific lifestyle e.g. a book club or a journalling club Specific topics e.g. a content marketing group. It also makes for a powerful tool to market your products/services. BuzzFeed got 1.7

Social Media 145

Social Media Software Review Branding Engagement 145

Totango

MAY 1, 2020

Retaining existing customers is especially important during uncertain economic times, when fewer new customers may be signing on with your service. That’s why customer retention management software is a vital component of your retention strategy. What Are the Benefits of Customer Retention Management Software?

Retention 62

Retention Software Management Marketplace as a Service 62

SaaStr

NOVEMBER 7, 2019

Romain Huet : Of course, besides the brand I mentioned earlier like, Google, Apple and Facebook, and so on, a lot of marketplaces also like Uber and Airbnb they tend to think of themselves as platform because they have the buyers and the sellers connecting to each other. Giving anyone the ability to create and organize events seamlessly.

Payments 120

Payments Merchant Services Payment Solutions Payment Services 120

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. Listen to the start of the episode for a promo code to our upcoming events! Pssst Loving our podcast content? Which is a super useful tactic.

Sales Hiring 131

Sales Hiring Sales Recruiting Scale Software Review 131

User Pilot

NOVEMBER 20, 2023

It lets you filter data through lists and track custom events on multiple channels without writing a single line of code. It has multiple analytics functionalities, including event tracking, A/B testing, customer segmentation, goal tracking, and reporting dashboards. Source: HubSpot.

Software Review 101

Software Review Marketplace as a Service Metrics Pricing 101

ChurnZero

JANUARY 13, 2022

Amir will lead all post-sales functions, helping customers use the full scope of their products and services to unleash the power of CentralSquare in their communities. As the lynchpin to customer retention, his history in providing best-in-class customer experience will elevate the customer journey and drive continued ComplySci growth.

VP of Engineering 98

VP of Engineering Customer Success Outsourcing Services Technical Review 98

SaaStr

SEPTEMBER 12, 2019

Congratulations you’ve built a product that’s proven itself in the marketplace! Its product drives the acquisition, retention and expansion. Self-service freemium to feed the funnel. So how can you leverage that product’s success to obtain the valuation and funding you need to scale? They wanted to tell their friends about it.

Investment 100

Investment Underperforming Technical Team Sales Hiring Software Review 100

User Pilot

OCTOBER 31, 2022

Another impressive dimension of Userpilot’s software is event tracking and feature tagging. You can easily create and track combinations of distinct in-app events (including subtle actions like hovers or forms, not just clicks). Target user segments. Growth insights. The more data, the better your product decisions.

Onboarding 89

Onboarding Software Review Marketplace as a Service Engagement 89

User Pilot

MARCH 29, 2024

Attlasian's free trials open an opportunity for a brand activation event. Brand activation is the process of forging an emotional connection with your target audience through interactive events and experiences. Digital marketing : Target potential customers online by attracting them to your online marketplace or website.

Branding 90

Branding Social Media Technical Review Software Review 90

User Pilot

SEPTEMBER 4, 2023

The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. With globalization and advancing technology, products and services are becoming commoditized faster than ever. Corrective actions can address any gaps.

Strategy 65

Strategy Technical Review Business Innovation 65

User Pilot

OCTOBER 22, 2023

For startups, this is often the story of why your founder was driven to start the business, or how you are differentiated from your competitors in the marketplace. Live chat, when possible, is a golden opportunity to make a great first impression and demonstrate exemplary customer service.

Engagement 100

Engagement SaaS Onboarding Marketplace as a Service 100

Totango

AUGUST 7, 2020

The challenge of the digital marketplace is to make every customer feel like they are your only customer. Thankfully, the same advances that helped build that digital market also make it possible to provide every customer with personalized service. Having the ability to automate your CS teams’ work can make customer success scalable.

Customer Success 62

Customer Success Marketplace as a Service Scale Customer Lifetime Value 62

SaaStr

APRIL 30, 2022

It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. And account management, which is basically around for retention and also upsell of different products. I didn’t want to pay for this service.”

SaaS Payments 237

SaaS Payments Metrics Payment Methods Scale 237

Chart Mogul

SEPTEMBER 15, 2023

No Wait, of Course That Is the Single Most Important SaaS Metric by Jason Cohen, A Smart Bear The purpose of a metric is to be a tool in service of your goals, timeline, size, circumstance, even philosophy, not as a master you are thoughtlessly obligated to obey. This is all necessary because the board meeting is such a high-stakes event.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

User Pilot

SEPTEMBER 4, 2023

The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. With globalization and advancing technology, products and services are becoming commoditized faster than ever. Corrective actions can address any gaps.

Strategy 52

Strategy Technical Review Business Innovation 52