AWS Events Marketplace as a Service Retention 
OpenView Labs
MARCH 4, 2021
Today we know of HubSpot —the maker of marketing, sales, and service software products—as a preeminent public company with a market cap above $17B. Net revenue retention was near 70%, a far cry from the 100%+ that most SaaS companies aim to achieve. Contract renewal is almost a non-event for a usage-based business.
Intercom, Inc.
DECEMBER 13, 2018
Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. It’s about turning companies into communities.
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SaaStr
SEPTEMBER 12, 2019
Congratulations you’ve built a product that’s proven itself in the marketplace! Its product drives the acquisition, retention and expansion. Self-service freemium to feed the funnel. I actually enjoy doing my expense reports now, but expense reporting prior to Expensify was just awful. So, define it. SaaS, right?
SaaStr
APRIL 30, 2022
It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. And account management, which is basically around for retention and also upsell of different products. I didn’t want to pay for this service.”
Sales Hacker
OCTOBER 7, 2021
The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). Anita Nielsen. Anne Slough. Beth Sunshine.
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