Sat.Nov 21, 2020 - Fri.Nov 27, 2020

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9 MRR Hacks to Increase Your Monthly Recurring Revenue

Cobloom

You want to increase your recurring revenue, right? I have good news: most SaaS startups are leaving a lot of money on the table, and actually, there's likely many ways you could easily increase your monthly recurring revenue.

Revenue 87
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8 Finance Mistakes Growing SaaS Businesses Make and How to Fix Them

OPEXEngine

While many of these mistakes or potential issue items are likely to be more prevalent in a business with a lean (or essentially non-existent) finance team, we’ve seen large businesses deal with many of these same challenges.

Finance 52
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Customer Churn: How to Calculate & Reduce It

Baremetrics

Nobody wants to watch their customers walk away. Duh, right? Lost subscriptions are an inevitable part of doing business as a SaaS company. But keep in mind that businesses don’t typically face a flood of cancellations overnight.

Churn 57
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All Your VPs Really Need to Do is Tilt the Curve

SaaStr

We’ve written a lot on SaaStr on how to increase the odds your first management team is a success. How to hire a great VP of Sales (tons on that here ). What a great VP of sales really does. What a great VP of marketing really does (tons on that here ). When to hire her (more here ).

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How to Become a Payfac: 10 Crucial Steps

For many SaaS companies, becoming a Payfac is an opportunity to benefit from a new revenue stream and gain more control over the customer experience, so no hiding what’s behind the curtain here. We’ve outlined the journey from SaaS to full-blown Payfac.

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Best Time Clock Software

The Daily Egg

The wrong time clock software—or worse, not having any at all—could cost you and your business thousands of dollars a year due to unexpected overtime and inaccurate reporting.

Software 251

More Trending

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How to Sell in a New Country

Predictable Revenue

Billy Keels has worked in 86 countries. He has developed professionally by leading teams and managing multi-disciplined businesses of +€70M in the software sector. And he is here to tell you why you should consider moving to a different country to sell.

Revenue 153
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How to Succeed as a First-Time VP of Sales. Or Just a First-Time VP in General.

SaaStr

We’ve talked a lot on SaaStr about how to hire a Great VP of Sales. And we’ll keep talking about it — so long as 70% of first-time VPs of Sales don’t make it 1 year.

Sales 274
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Best Standing Desks

The Daily Egg

I’m going to give you an aha! moment so big that you’ll never forget it. It’s so well known that the happiest, most powerful, and most successful people on the planet have shared it freely in interviews and biographies. Sadly, this simple secret is often overlooked, hiding in plain sight.

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S.H.O.P.: Learning from the Present

Intercom, Inc.

Welcome to the final instalment of S.H.O.P. , our series examining the changes in retail and commerce.

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Contact vs. Company Intent Signal Data

Intent signal data comes in two types: either companies or individuals signaling interest in products like yours. Which kind of data delivers more advantages to B2B marketers? It depends. Get this infographic to learn about the advantages of intent-based leads and how you can most effectively use both types of data.

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A Simplified Method for Forecasting MRR Growth

Chart Mogul

As 2021 approaches, discussions about forecasting MRR are becoming commonplace in companies of all sized. In this article, Travis shares his tested method towards predicting revenue growth. The spreadsheet used to make the charts included in this blog post can be found here. It’s budget season.

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How to Ensure Your First 2 Sales Reps Actually Work Out

SaaStr

A long-time reader wrote in to ask a question that pretty much everyone asks some variant of: If you had to force rank these items in terms of what we should primarily be looking for in these first sales reps, how would you rank them?

Sales 273
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What is Customer 360 and How Does it Affect Customer Success?

Totango

Today’s consumers have higher expectations for the companies they work with than ever before. The digital business landscape has made it so competitors can easily reach out to prospective customers with offers of enticing deals and promises of attentive service.

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Quality and consistency: Best practices for building a strong, scalable support experience

Intercom, Inc.

Chris Jewitt is a Customer Success Manager at Klaus , the conversation review tool designed to help modern support teams measure and maintain the quality and consistency of their customer conversations.

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3 Ways Innovators Can Capitalize on Embedded Payments

Software companies are looking, feeling, and acting more like merchant service providers. This can be sobering for financial institutions, but don't be fooled. FIs still have crucial roles to play. Learn how FIs are investing their resources to stay game.

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Advertising Week 360: How to Tell the Perfect Startup Brand Story

Trint

It started with a chance meeting and an innocent question. I was in London in an all-consuming job as a foreign correspondent for ABC News.

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What’s a Good Net Retention Rate in SaaS?

SaaStr

At least 100% net negative churn (i.e., upsell/account growth + renewals – churn) for very small businesses. 130%+ in the enterprise, and for top B2D products. Let’s look at some of the top public SaaS companies: Shopify — very SMB: 100%. Hubspot — mostly SMB: 100%.

Retention 264
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How a Merger of Salesforce and Slack Would Change the SaaS Landscape

Tomasz Tunguz

The rumor mill churns with whispers Salesforce will acquire Slack. This combination would be strategic for both involved for three reasons. First, Salesforce and Slack share Microsoft as their most significant competitor. Microsoft Teams' rapid assault and consequent market power into the corporate instant messaging market transformed the market dynamics in less than 12 months.

Finance 87
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The Best Luxury Marketing Strategies

Neil Patel

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Me neither. That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Selling to high-end consumers requires a different approach.

Strategy 114
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Intent Signal Data 101

Intent signal data helps B2B marketers engage with buyers sooner in the sales cycle. But there are many confusing terms used to describe intent data. Read this infographic to better understand three common areas of confusion.

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Crypto for Creators: From Art Galleries to ‘Tokenized’ Collectibles

Andreessen Horowitz

This episode features Q&As with two artists who are exploring crypto-powered auction sites and marketplaces – this is part of our ongoing series on the creator economy.

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Four Steps to Scaling to $250M from Stack Overflow

SaaStr

Prashanth Chandrasekar, CEO @ Stack Overflow recently shared with our community the four key pillars he feels are necessary to propel a company to scale upward. The four key pillars he lays out are: Product market fit & expansion. Go to market approach & expansion.

Scaling 260
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Why Digital Transformation Projects Fail: 7 Pitfalls to Avoid

TreehouseTechGroup

“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change.” Charles Darwin said this about the evolution of the human race, but it still holds true in the modern digital world.

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How Using Emotional Marketing in Content Can Help Drive Way More Sales

Neil Patel

Whether you care to admit it or not, the decisions you make today will be driven by your emotions. In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By

Marketing 114
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Connected Commerce & Payments Trends: Everything You Need to Know

Speaker: Diana Mehochko

Our guest, Diana Mehochko, COO of NCR Payments, joins us to talk about payment trends – including connected commerce, embedded payments, and embedded finance – and how they fit together.

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4 Deal Review Tips to Close More Deals & End an Unprecedented Year Strong

Sales Hacker

It’s easy to get complacent at the end of the year. Teams are tired. Deadlines loom. Customers are distracted trying to close out their own year. And It can be tempting not to be quite as thorough in these final few months. How do you keep teams engaged and provide the support they need?

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Why You Might Not Actually Enjoy Being a VC

SaaStr

Why would you not work in a VC fund? There may be times, maybe even many times, in the earlier days when you look at VCs and Venture Capital and think — that’s the easy way.

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Bio Eats World: Food as Medicine

Andreessen Horowitz

We all know that eating healthy is better for you—and that following that advice is far harder than it sounds, for a multitude of reasons, from culture to preferences to access and affordability.

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How to Create Hyperlocal Ad Campaigns

Neil Patel

In these modern times of digital transformation, it may seem like most digital marketing strategies are designed for online businesses. So are there any digital marketing strategies for brick-and-mortar businesses? Yes, there are, and one of the most effective ones is hyperlocal marketing.

Mobile 114
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How Software Companies Fit into the Payments Revenue Food Chain

As software companies become a larger part of the payments world, they need to decide how far up the payments revenue food chain they want to go. How much can software companies earn from payments? Find out more in this eBook!

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Celery, Sweat and Sleep—SaaS Execs on Maintaining the Energy to Lead

OpenView Labs

Early mornings, late nights and back-to-back meetings —the amount of time an executive needs to be “on” every day is nothing short of exhausting.

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When Should You Add a Second Product?

SaaStr

A few years back at SaaStr Annual, we put back-to-back a seemingly very different set of speakers, Jeff Lawson CEO of Twilio (transcript here ) and Peter Gassner of Veeva (transcript here ).

Cloud 252
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How to Do a Social Media Detox as a Marketer

Nimble - Sales

How many hours a day do you spend scrolling? Bouncing between likes, comments, clicks, and a never-ending stream of content, it’s easy to spend countless hours on social media—especially if you’re a marketer by profession.