Totango
OCTOBER 23, 2020
Onboarding is defined as the actions your company takes after a customer signs up to use your product. These actions are crucial to customer success, as they will set the tone for your client-brand relationship moving forward. A successful onboarding experience can lay the foundation for a loyal lifetime buyer, while a negative experience can push your new customer directly into the hands of a competitor.
Andreessen Horowitz
OCTOBER 19, 2020
The entire healthcare system is built around the idea that we can detect, diagnose, and manage disease effectively for patients. This pandemic has been a stress test of that capability, and we have roundly failed that test. If we can’t … The post Are We Ready for Cures? appeared first on Andreessen Horowitz.
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Andreessen Horowitz
OCTOBER 23, 2020
Data, data, data — it’s long been a buzzword in the industry, whether big data, streaming data, data analytics, data science, even AI & machine learning — but data alone is not enough: it takes an entire system of tools … The post Data Alone Is Not Enough: The Evolution of Data Architectures appeared first on Andreessen Horowitz.
Tom Tunguz
OCTOBER 18, 2020
Most high-growth software investors value public companies on enterprise value to forward revenue multiple. But investors in private companies use a different metric, enterprise value to forward annual recurring revenue (ARR).The private markets project the ARR a year from now. The public markets project revenue for the next 12 months. What if we could compare the relative valuation multiples of public and private high growth software companies?
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SaaStr
OCTOBER 23, 2020
"Secondary liquidity", where you can sell some of your shares in a round, is more and more common now. Should you sell if you can? The answer to me is simple: Are you OK if it turns out you never get another chance to sell? If the answer is Yes, don't sell. Otherwise, sell. — Jason BeKind Lemkin (@jasonlk) October 23, 2020. These days, if you raise money at a >=$80m-100m valuation, and are oversubscribed, most bigger Silicon Valley VC firms will offer to provide some fou
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Intercom, Inc.
OCTOBER 20, 2020
One of our core values at Intercom is “We love people who genuinely want to learn and grow.”. Of course, celebrating and encouraging a growth mindset is all good and well, but how do we put in place structures and processes that actually encourage career growth? In the Engineering org, we’ve thought deeply about how to foster long-term growth opportunities for people.
Unbounce
OCTOBER 22, 2020
When you think of Black Friday, you might think of getting trampled at Walmart trying to snag a half-price TV or the latest toy phenom for your kids. (“Baby Yoda purchase, you must.”) This year is a bit different though—COVID-19 has upended the economy and new social distancing measures have changed the in-person shopping experience. Some experts say the writing is already on the wall: Black Friday, the most important shopping day of the year, is either dying or already dead.
SaaStr
OCTOBER 21, 2020
A little while back, we did a great digital event, The New New in Venture. We explored how venture has changed since Covid with many of the best, and many I look up to, from Aileen Lee of Cowboy Ventures to Satya Patel of Homebrew to Keith Rabois of Founders Fund and so much more. I took advantage of the format to ask every VC I interviewed one question: Do You Open Cold Email?
Andreessen Horowitz
OCTOBER 20, 2020
One of the most important catalysts for the recent growth in financial services has been fintech enablers and infrastructure. Companies like Plaid wrap otherwise byanztine legacy infrastructure in modern APIs, allowing every developer to easily integrate financial products with software … The post The Promise of Payroll APIs appeared first on Andreessen Horowitz.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Intercom, Inc.
OCTOBER 22, 2020
Today, numerous studies echo this sentiment: a recent report from Forrester found that brands with a superior customer experience bring in 5.7 times more revenue than their competitors. And a recent study from Deloitte found that two-thirds of customers will switch brands entirely due to a poor customer experience. Customer expectations are higher than ever, and this acts as a forcing function, inspiring companies to think about their customers’ entire journey from acquisition to onboardin
Neil Patel
OCTOBER 17, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Think back to the last time you saw one of those giant, clunky fax machines sitting around. It’s probably been a while, right? While that old-school hardware is undoubtedly outdated, faxing isn’t dead by any means. It’s actually very much alive.
SaaStr
OCTOBER 23, 2020
Q: What are the challenges that a SaaS business owner must overcome to be successful? My list: Finding a truly great co-founder. Yes, some can do it on their own. Eric Yuan, CEO of Zoom did. But he also did it before as SVP of Engineering at WebEx. Almost all of us don’t need just a co-founder, but a truly great one. Are you sure you have this? A bit more here: What are the qualities of a good co-founder?
Andreessen Horowitz
OCTOBER 18, 2020
New technologies enable activities that fall into one of two categories: 1) doing things you could already do but can now do better because they are faster, cheaper, easier, higher quality, etc. 2) doing brand new things that you simply … The post Doing Old Things Better Vs. Doing Brand New Things appeared first on Andreessen Horowitz.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
Intercom, Inc.
OCTOBER 21, 2020
Maya Angelou, the poet and civil rights activist, said it best: “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”. That’s a universal truth, but one businesses forget about at their peril. The feelings customers take away from an experience with your company are far more important than any “response time” metric.
Neil Patel
OCTOBER 17, 2020
Like any shortcut, buying Instagram followers can be very tempting. And why not? Just look at these ads: “Get 100% real Instagram followers within 10 minutes!”. “Pay only $5 for 500 followers.”. “Increase your Instagram following by 25% at shockingly low rates!“. See? Tempting. But let us warn you – don’t give in. These shortcuts are never worth it.
SaaStr
OCTOBER 22, 2020
I’ve had several near-death experiences in my life, one being my own company. By all accounts, we were almost screwed. Imagine entering the most crowded software market in the world. Why, for god’s sake, would anyone choose to build another productivity app? It was a dumb decision. Until it wasn’t. Source: G2. We defied all market odds and became one of the fastest growing software companies ever, bootstrapping our way to $20M ARR.
Casey Accidental
OCTOBER 20, 2020
This is part two of a three part series on sequencing business models. This essay is a collaboration with Gilad Horev. Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Andreessen Horowitz
OCTOBER 23, 2020
COVID is changing many things about the world. Some will be permanent, some will be temporary, but for most things, we simply don’t know yet. A decision framework I’ve been using when evaluating investments in companies has also proven to … The post Framework for Decision-Making in a Time of Change appeared first on Andreessen Horowitz.
Neil Patel
OCTOBER 19, 2020
LinkedIn Stories are here, and the first thing you might be thinking is, “How can I use them to grow my business”? We all see how powerful stories are for brands on platforms like Instagram. Over 500 million people use Stories each day, but how can you use this social strategy to boost your professional reputation on LinkedIn? In this guide, I’ll show you how to use LinkedIn Stories and share strategies you can start implementing today.
SaaStr
OCTOBER 21, 2020
It’s no secret there’s a tremendous amount of work that goes into balancing your business and customers. Having a functioning product team will make that balance just a tad easier. . It can be easy to make mistakes when you’re going really fast and have multiple projects being worked on at the same time. Here are 3 mistakes Shawna Wolverton, SVP Product @ Zendesk, experienced, and her best learnings on how to avoid them.
Baremetrics
OCTOBER 21, 2020
Revenue churn answers the question: how much MRR did we lose last month? Your answer says a lot about the long term health of your company as a SaaS or subscription business. The SaaS business model is built on the concept of retaining as much of your monthly recurring revenue (MRR) as possible. Even if you’re bringing in new customers and more MRR each month, it’s hard to achieve long term growth if you can’t get your churn under control.
As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.
Sage Intacct
OCTOBER 22, 2020
Managing your subscription business with SaaS Metrics. The most important SaaS Metrics and what you need to show investors to secure your next round of funding.
Neil Patel
OCTOBER 22, 2020
Let me ask you a question… Would you rather have a beautiful website or a website your customers love? From a business perspective, you shouldn’t go for either. Your answer must be 100% I want a high-converting website. Because if people buy, then they both like it and you can safely and predictably scale your business. Many people get in the trap of creating designs they like while their perfect client avatar is so much different than what they would imagine.
SaaStr
OCTOBER 22, 2020
So we did a quick informal Twitter poll with 830+ votes, and 25% of you said you’re going back to the office now that San Francisco is allowing non-essential employees to return. If in SF, will you go back to the office now? — Jason BeKind Lemkin (@jasonlk) October 22, 2020. Density is capped in SF as it reopens offices, and safety policies must be followed.
Andreessen Horowitz
OCTOBER 19, 2020
Gen Z—those born between 1995 and 2010—now makes up 35 percent of the population and represent $143 billion dollars in spending power. This episode is all about how brands can better understand, collaborate with, and resonate with this hugely influential … The post a16z Podcast: Designing for, Marketing to, and Partnering With Gen Z appeared first on Andreessen Horowitz.
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Chargebee
OCTOBER 23, 2020
At Chargebee’s marketing team, we use an application called Notion to take notes and create databases. This year, while working cross-functional, I suggested the other teams use Notion for ease of collaboration. The app’s short learning curve strengthened my argument, and soon most of our departments were using Notion.
Neil Patel
OCTOBER 23, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. You’ve decided to create your first website—great! I’m going to teach you to set up your site like you’ve done this thousands of times before. What You Should Know About Starting a Website. In order to get your website online, you will need a domain name and a web host.
SaaStr
OCTOBER 20, 2020
Q: What are some common reasons that CEOs and other top executives are fired? Ironically, it is rarely for missing the plan — at least at start-ups. Rather, execs and CEOs are fired for (x) hiding that they are missing their plan, and (y) blaming others. The reality is VCs and board members know externalities do matter. Times get tougher and then easier.
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