SaaStr

FEBRUARY 16, 2025

While competitors invested in huge sales teams, Atlassian actually restricted direct customer interaction. The “Feature Request Arbitrage” Strategy Hidden gem in their marketplace origin: They turned their biggest product weakness (feature request backlog) into their greatest strength.

Sales Recruiting 197

Sales Recruiting Marketplace as a Service Underperforming Technical Team Scale 197

SaaStr

MARCH 12, 2025

A smaller number of high-quality leads that convert at higher rates is vastly superior to a flood of poor-fit prospects. You assembled a talented team, built an amazing product, and established a growing SaaS business. Mix in the classic conflict between sales and marketing teams, and you’ve got a recipe for disaster.

Sales Hiring 190

Sales Hiring Marketing Technical Review Underperforming Technical Team 190

FastSpring

JANUARY 23, 2025

If you own a SaaS or other digital product business such as a Slack plugin, Chrome extension, online publishing business, mobile app, or even a blog and youre looking to exit, you may have a lot of questions about how best to go about it. How selling an investment business is very different from getting VC funding.

Scale 118

Scale Entrepreneurship Scaling Underperforming Technical Team 118

SaaStr

JULY 10, 2021

So let’s take a look back to a deep dive with the CEOs on what they learned building their first senior teams: ———-. As a founder/CEO, building your first management team is something that you often lose sleep over. What makes you feel that you need to level up your management, set up your first management team?

Sales Hiring 261

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 261

SaaStr

JANUARY 27, 2024

So with that, let’s dive into what’s new at WordPress: Is Blogging on the Decline? Matt shares that blogging did decline for a while, and it does seem to be all over social how folks are quitting blogging or vlogging these days. What people love about a blog is a person’s voice and their story.

Underperforming Technical Team 331

Underperforming Technical Team Social Media Government Subscription 331

SaaStr

DECEMBER 31, 2020

What you really want if your deal size isn’t tiny are at least somewhat qualified leads for your team to follow-up with. What you really want if your deal size isn’t tiny are at least somewhat qualified leads for your team to follow-up with. A bit more here: Corporate Blogs Always Work.

Underperforming Technical Team 215

Underperforming Technical Team Content Marketing Innovation Investment 215

SaaStr

NOVEMBER 26, 2019

sales team. As everyone left to work for an investment bank in California or New York that summer of ’99, I went to work at a startup in Ann Arbor. I did all sorts of things there from sales, to project management, to running the engineering team, hiring. We have team selling here that extends beyond the sales team.

Scale 268

Scale Sales Hiring Underperforming Technical Team Sales 268

SaaStr

JULY 15, 2022

Jason Lemkin: Yeah, I think if you ask how applicable is SEO, programmable is maybe a different question, but I tell you every single SaaS company I have invested in or worked with that has made a commitment to building at least one high quality piece of content per week has seen significant ROI from SEO over a period of months or a year.

Scale 292

Scale Outsourcing Services Sales Hiring VP of Engineering 292

SaaStr

MARCH 30, 2024

It’s one thing to invest in an area where only 5% of your business is today. Then, you’ll have enough folks and experience to put a small team on a new initiative / segment / market. Micromanaging Your First (and Second) Management Team. Bad operational model / misunderstanding the burn rate. And stymie all of them.

Scaling 301

Scaling Revenue Underperforming Technical Team Market Segmentation 301

SaaStr

JUNE 21, 2024

These nine sales concepts, when done correctly, will greatly improve your sales and sales teams. #1: Most people think you need to hire more salespeople in a demand-poor environment. Demand-poor environments lead to problems like: Sales reps clinging on to opportunities for too long. That’s the wrong answer.

Sales Recruiting 289

Sales Recruiting Sales Hiring Scale Outsourced Development 289

SaaStr

MARCH 5, 2025

David Frankel is Managing Partner at Founder Collective, a successful seed fund with investments in companies like The Trade Desk, Olo, and Coupang. Manage Team Expectations – Balance transparency with the need to keep the team focused on building the business.

Technical Review 189

Technical Review Software Review Development Team Review Sales Hiring 189

SaaStr

JUNE 21, 2023

After three months, this talented guy came to Harbaugh with the recognition that LaunchDarkly’s customers were developers. He didn’t like to sell to developers, so he quit. because they needed to rebuild the sales team. They rebuilt the sales team and closed some big deals. A bad one can torpedo you.

Sales Recruiting 293

Sales Recruiting Sales Hiring Underperforming Technical Team Pricing 293

SaaStr

MAY 10, 2022

Recovery from COVID has taught us that adapting and learning how to thrive in new ways in the face of change, whether good or bad, can lead to exponential growth. . Develop a well-defined vision. If you have a comprehensive, compelling vision, it will be easy for your teams to trust it and rally behind you. Define your crisis.

Travel 268

Travel Revenue Underperforming Technical Team Scale 268

Buffer Resources

NOVEMBER 7, 2024

In this article, I will share the competitive analysis framework my team and I have developed (through weeks of research and dozens of iterations), and give you some tips on where to look for data that isn’t publicly available so you can have a competitive advantage. Are they looking for a developer with a specific skill set?

Social Media 122

Social Media Underperforming Technical Team Technical Review Sales Hiring 122

SaaStr

NOVEMBER 25, 2023

If someone is working hard but isn’t working out, invest in them and see if you can get them into the high-performing category. The underperformers who aren’t putting in the effort get a conversation, and if things don’t change, it’s not a good fit. Others are doing little work and not working out. Guess what? Jameson called that guy.

Sales Hiring 274

Sales Hiring Underperforming Technical Team Revenue Sales 274

SaaStr

JUNE 4, 2021

Pomel focused his session on: Making your SaaS startup customer-centric: Hw event marketing has helped him integrate his engineering and sales teams. How many of you guys’ product rely on the highly functioning engineering team? Helping the engineering teams run smoothly and being super productive thanks to mentoring.

Scale 317

Scale Underperforming Technical Team Sales Hiring Engineering 317

SaaStr

JULY 1, 2021

The second is pulling more around values, and how we approached team building. Even as a three person team, we went through an exercise to figure out what do we stand for, as a team? Sam : This is not my insight, but someone else says… I really do believe it, that the team you build is the company you build.

VP of Engineering 293

VP of Engineering Sales Hiring Sales Recruiting Underperforming Technical Team 293

SaaStr

JANUARY 12, 2023

Management teams must determine how to thrive in a downturn to position their businesses for profitable growth. However, management teams that pursued growth at all costs were punished severely. As a result, it’s crucial to evaluate the right blend of long-term investments and target the core methodically. Key takeaways.

Consulting 49

Consulting Underperforming Technical Team Management Marketing 49

SaaStr

OCTOBER 30, 2021

A mentor of mine suggested that I reframe my search to seek out companies that I would invest in, instead of the other way around. He told me, you can invest time, talent, or treasure. Unfortunately for me, I had little experience, not much talent, and lacked the treasure/money to invest. It seemed like the best investment! .

Scale 284

Scale Sales Hiring Sales Underperforming Technical Team 284

SaaStr

MARCH 22, 2024

The highs and lows always come, usually involving the people on your team. For Erica, the bad days are when they’re not executing or achieving growth the way they want. But you don’t carry any numbers, so your success is predicated on your team’s success. Each of these CROs describes what their worst day is.

Scale 299

Scale Underperforming Technical Team SMB Finance 299

Stax

MAY 5, 2025

In recent years, businesses have seen this massive shift from desktop to mobile devices which has forced them to develop apps with built-in integrated payment gateways. A bad payment experience can lose customers and damage your brand. There are many different gateways available, each with its strengths and weaknesses.

Payments 88

Payments Payment Services Merchant Services Payment Solutions 88

SaaStr

AUGUST 1, 2022

The developed world revolves around e-commerce. Push yourself and your team to keep an open mind when you’re considering whom you can serve and how you can serve them. Embed innovation into your team’s DNA. Innovation should happen across the entire company, not just in the product team. Global approach. it can’t be done.

Underperforming Technical Team 260

Underperforming Technical Team Marketing Innovation Investment 260

Intercom, Inc.

APRIL 22, 2021

If you’re a senior engineer and want to further your career, what skills should you develop? Moving forward in your career, avoid the trap of doing work that feels high-impact, but it’s actually not , or work that makes you look good at the expense of the project and the team. How do people move into staff engineering roles?

Technical Review 274

Technical Review Leadership VP of Engineering CTO Coach 274

SaaStr

JANUARY 2, 2024

You don’t want conflict with the sales team. How do you leverage that offer to develop relationships with partners? This is where they started, but startups weren’t adopting the product as much with a discount, and there was a lot of conflict with the sales team. During SaaStr Annual, Zendesk Sr. Do they have a CRO in place?

Startup 255

Startup Scale Underperforming Technical Team AWS 255

SaaStr

NOVEMBER 1, 2022

They are hiring leaders, building teams, and attracting advisors in the US while devouring the SV SaaS playbook. AI is likely the next platform, dev tools are strategic given the scarcity of developers, cybersecurity is front and center for enterprises, and the data stack is still going strong. Proximity to customers helps too.

Scale 289

Scale Sales Hiring Underperforming Technical Team Cybersecurity 289

SaaStr

JULY 8, 2020

What Nobody Tells You About Seed Investing with SaaStr CEO Jason Lemkin and Cowboy Ventures Founder and Partner Aileen Lee. I think it gives us a perspective that maybe we don’t get in some other places, in addition to many great investments over the years. Personally, our team has been holding back a little bit.

Investment 187

Investment Technical Review Part-Time VPE Development Team Review 187

SaaStr

JULY 25, 2021

You can have the great product and a great team, but the market of small or very niche. The second one is the team, obviously depending on how earlier the team has a huge factor because you may be so early in your journey that there’s nothing else to point to, but the track record of the team. So that’s easy.

Sales Recruiting 261

Sales Recruiting Sales Hiring Scale VP of Engineering 261

Baremetrics

OCTOBER 11, 2021

Once users are in a position to invest in such a service, your SaaS should be the first that comes to mind. Building an organic audience through content marketing is also one of the most cost efficient marketing strategies available to SaaS start-ups that can’t afford to invest in expensive ad placements. Want to try it for yourself?

Content Marketing 113

Content Marketing SaaS Payments Investment Business 113

SaaStr

APRIL 5, 2021

Hmmmm … well, to me, that’s not a bad place to be once a space, a category, gets to $100m+. With less capital and a tighter team … you won’t be able to spend as much on marketing. You’ll have to develop a very lean sales culture. But the bottom isn’t all bad. They want to experiment.

Scale 266

Scale Sales Recruiting Underperforming Technical Team Pricing 266

SaaStr

MAY 24, 2023

Most of the time, a missing teams view or the ability to integrate with one more system isn’t the answer. Misconception #2: There Are No “One-Time” Costs Many founders say, “Well, our burn was $600k this quarter, but actually, it was $450k because we had legal fees, an employee separation, a new office deposit, and a team off-site.”

Underperforming Technical Team 49

Underperforming Technical Team Startup Investment Communication 49

SaaStr

JANUARY 24, 2024

How should you handle presenting challenges to your C-suite team when you’ve just joined the company? Lattice had a product-led growth flow on the website while the sales team was still trying to sell the PLG companies The good news is Lattice had a lot of activity and initiatives at play. Can you start and stop a PLG motion?

Scale 273

Scale Sales Hiring Scaling Revenue 273

SaaStr

JUNE 19, 2024

The three core areas to focus on are: Evolving your growth engine Building and solving for when to become a multi-product platform Investing in your people and team #1: Evolving Your Growth Engine Let’s start with some context for Bitly’s journey. You might have to rebuild your marketing team. Optimize your acquisition funnel.

Scale 300

Scale Scaling Underperforming Technical Team User Experience 300

SaaStr

JUNE 7, 2021

If you don’t have tickets, lock in Early Bird pricing today and bring your team! When you get that thing where you’re a rational person and you think it will be great and 99 out of 100 people think it’s bad, that’s when you have opportunity. I was a software developer, a product person. Get tickets here.

Sales Hiring 339

Sales Hiring Underperforming Technical Team SaaS Headcount 339

Incredo

NOVEMBER 21, 2019

You will never again worry about investing thousands of dollars in paid ads and receiving nothing. Affiliate partners write and distribute copies, create videos or blog posts, introduce the software, direct users to software company’s landing page. And those that require initial investments aren’t regarded as reliable partners.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Scytale

NOVEMBER 4, 2024

In this blog, we’ll explore the importance of SOC 3 in boosting your business’s credibility and reveal four easy steps that you can follow to get your hands on a SOC 3 report. Develop and apply thorough data protection policies as part of your compliant security program to ensure you meet the necessary SOC 3 requirements.

compliance 52

compliance Underperforming Technical Team Scale Technical Review 52

Intercom, Inc.

APRIL 19, 2018

It means reducing choices amongst engineering teams and standardizing technology, so our team can spend as much time as possible delivering value to customers. The concept was the foundation for his popular talk and ultimately his classic, long-form blog post. Enter our philosophy of Run Less Software.

Outsourcing Services 192

Outsourcing Services Part-Time VPE Software AWS 192

Sales Enablement, SaaS and Growth

SEPTEMBER 17, 2019

We’re seeing larger numbers of people work in the industry, more companies investing in sales enablement teams and numerous tools being developed to solve sales enablement challenges. Financial services (75%), high tech (70%) and telecommunications (67%) have the highest saturation of dedicated sales enablement teams ( Quark ).

Sales Enablement 189

Sales Enablement Sales Hiring Sales Telecommunications 189