article thumbnail

The Future of Blockchain Data : Our Investment in Allium

Tom Tunguz

In the world of blockchain, these processes are even more complex. As thousands of developers build & trillions of dollars worth of value are stored on blockchains, this problem compounds geometrically. We are excited to support Allium on this journey and look forward to the innovations they will drive in the blockchain space.

article thumbnail

The Impact of Blockchain on SaaS

Tom Tunguz

The blockchain is a technical advance. Over time, the blockchain’s distributed database will find important applications in business, and funding will follow. Blockchain startups have already targeted major buyers of software, from email security products to job marketplaces, from legal products to human resources software.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Web3 Marketing Stack: The Next Big Wave in Crypto

Tom Tunguz

For web3 startups to thrive, their marketing teams will need to spend marketing dollars to acquire users efficiently. Existing marketing technology won’t work for web3. Web2 marketing employs the cookie as the primary identifier of a person, not a wallet. Advertisers seek to optimize their marketing funnels.

article thumbnail

What Does AirBnB's 'Shares for Hosts' Idea Imply for Blockchain?

Tom Tunguz

And the Blockchain is here. Network effect businesses, those like AirBnB and Facebook, face a theoretical risk from blockchain startups. Blockchain technology incentivizes network participants. Imagine trying to manage both public market investors and a token economy. I received a token for using a service.

article thumbnail

How to Use Blockchain in Marketing Data Security

Neil Patel

The boom of Bitcoin has made blockchain technology a trending topic. Here’s what you need to know about its effect on the digital marketing industry. What Is Blockchain Technology? Blockchain technology is a new way to secure your data. How Does Blockchain Work for Data Security?

article thumbnail

What's Better than a Cookie? A Wallet - How Crypto Will Revolutionize Marketing

Tom Tunguz

Suppose a VC gave you, a web3 marketer, $50m to spend to acquire as many users as possible? Web2 marketing channels don’t apply because they employ third-party cookies, a technology Google will phase out at the end of 2022. Marketers can’t do that today in crypto. How would you do it? Conference sponsorships?

article thumbnail

The Top Sectors of Web3 in 2022 by Revenue

Tom Tunguz

L1s or blockchains, the public databases that record transactions, dominate the revenue share across the top projects producing 78% of revenue. Market Cap Share. But we can compare the revenue share to circulating market cap share across projects. market share. Exchanges place second. Revenue Share. Defi Protocols.

Payments 364