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The Real Question for Outcome-Based Pricing Is If It Will Stick

SaaStr

One of the hottest topics in AI for B2B is around outcome-based pricing. Simply that outcome based pricing may be exciting to VCs who think it unlocks more TAM and budget, and it may seem exciting to founders and execs who think it will help them grow deal size. What I do know is a pricing model is not a product. What do I mean?

Pricing 269
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The Top SaaStr Posts and Pods of the Week: OpenAI on Pricing, HubSpot’s Chairman on AI, How to Sell to Developers, and More!!

SaaStr

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SaaS Is Still Slowing Down, Unfortunately: What Q1 2025 Numbers Reveal About the Cloud Software Market

SaaStr

billion in Q1 2024. The market experienced a brief resurgence in Q2 2024 with 50% YoY growth, only to crash back down to negative territory by Q1 2025. Many B2B and SaaS leaders continue to rely on price increases and upsells for more and more of their growth. billion in Q1 2025 , down from $2.33 Slower New Customer Growth.

Cloud 251
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76% of You Are Raising Prices in 2024

SaaStr

Are we thought the endless price increases we saw in 2023? A stunning 76% of you are raising prices in 2024. Personally, I’m a fan of only raising prices if you’ve earned it, and focusing on raising prices on new customers, not just the base. Apparently not. That’s up from 54% in 2023.

Pricing 289
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Leading the Development of Profitable and Sustainable Products

Speaker: Jason Tanner

We’ll explore how to shift from ambiguous descriptions of value to economic modeling of customer benefits to identify value exchange choices that enable a profitable pricing model. June 20, 2024 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT Use Product Management Today’s webinars to earn professional development hours!

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The 250,000 Customer Club: How HubSpot and Monday.com Both Created SMB+ Empires

SaaStr

Their blog, academy courses, and certification programs have made them a trusted authority with over 500,000 certifications awarded to professionals in 2024. Let’s look at where both companies stand today: HubSpot ARR : $2.7B Customer Base : ~258,000 customers across 135+ countries Revenue : $2.63

SMB 267
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Is AI Penetration … Slowing Down? Ramp Says Possibly

SaaStr

as of April 2025, the growth trajectory has flattened since late 2024. Budget Cycles Are Misaligned Most large enterprises finalized their 2025 technology budgets in Q3 2024, when AI was still viewed as experimental rather than operational. Price pressure is coming. While overall AI penetration among U.S.

AI 275
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The New Frontier: A Guide to Monetizing AI Offerings

Speaker: Michael Mansard and Katherine Shealy

Backed by an acclaimed recent in-depth study of over 70 real-world GenAI offers conducted by Michael, we’ll explore the four avenues for packaging AI offerings, the importance of usage-based pricing, and how to craft a strategy that is agile, scalable, and aligns with customer values.