The Number One Objection in the Sales Funnel
Tom Tunguz
AUGUST 17, 2015
The most potent weapon in sales is understanding a buyer’s perception of time. As Mark Roberge wrote , “At HubSpot, this lacking sense of urgency is the number one objection we face in the sales funnel.” ” To succeed, SaaS startups’ sales teams must consistently create urgency in the sales process.
Let's personalize your content