Clouded Judgement

JANUARY 12, 2024

Many companies raised rounds in 2021 who thought they had product market fit. Or who thought their market was 10x bigger than it actually was. For founders - it’s perfectly ok to come to the conclusion that you don’t have product market fit.

Cloud 284

Cloud Venture Capital Acquisition Metrics 284

Inturact

APRIL 30, 2024

If you're like many SaaS founders, product marketers, and managers, you might find yourself in this spot: You've signed up for Userpilot, but you're not sure if now's the right time to dive into setting it up. And you're worried about not making the most of your Userpilot subscription if you jump in unprepared.

Onboarding 89

Onboarding Subscription Payment Features Product Marketing 89

Chart Mogul

JUNE 24, 2021

For subscription apps like Headspace , a global audience is part of their growth ambition. Cristina Poindexter , former Product Marketing Lead at Headspace talked about price localization strategies and how it aligns with their goals of bringing mental health to the world. ChartMogul helps you manage global subscriptions.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

SaaSOptics

MARCH 16, 2022

In this webinar recap, you’ll see the most significant trends in SaaS pricing, subscription management, metrics/analytics, and what they could mean for your business in 2022. Trends in Subscription Management . There are several factors involved in monitoring the health of your subscription business.

Trends 98

Trends B2B Scale Payment Features 98

Chart Mogul

APRIL 20, 2018

Subscriptions are reaching never-seen-before levels of scale. This week, we learned that Amazon Prime has over 100 million subscribers and that Apple may be planning to launch a news subscription service soon. Is this the end of the subscription era? Category creation and the importance of product marketing.

Subscription 45

Subscription Payment Features SaaS Scale 45

Andreessen Horowitz

APRIL 23, 2024

For both of you, subscription is a smaller-to-no piece of the story. BILL started much heavier on subscription, but has really leaned into payments over the last several years. Mercury has never monetized via subscription and just focused on payments and float. It’s a transaction business.

Payments 104

Payments Forecasting Payment Services Payment Solutions 104

ProfitWell

JANUARY 6, 2020

Imagine a world in which your customers sell your product for you. You just have to achieve stellar product-market fit. Marc Andreessen, cofounder and general partner of Andreessen Horowitz, put it this way, “product-market fit is when people sell for you.” What is product-market fit? Ideal, right?

Product Marketing 52

Product Marketing Underperforming Technical Team Marketing Advertising 52

Chart Mogul

MARCH 9, 2020

We spoke to Buffer’s CEO Joel Gascoigne about his experience building Buffer and the role and place subscription data plays for the company. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. A smaller team allows us to be more productive and move quicker.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

SaaStr

FEBRUARY 9, 2024

From a Go-To-Market perspective, Zapier uses a hybrid model that involves a combination of freemium offerings, subscription plans, and partnerships. The Highest ROI Activities from Each GTM Function To wrap up, we asked GC what he’s seen work best in each of the Go-to-Market functions. At the same time?

Scale 261

Scale Sales Hiring Sales Marketing 261

SaaStr

FEBRUARY 14, 2023

Net Dollar Retention Shows SaaS’s Best Qualities NDR encapsulates SaaS revenues’ best qualities in one metric: the subscription-based model. Burn Multiples Showcase Efficiency Why do burn multiples matter in today’s market? You do that by showing momentum. It captures the predictability of SaaS revenue and built-in growth.

Metrics 210

Metrics Marketing SaaS SMB 210

SaaStr

JULY 30, 2023

Whereas G used to build out a complex martech stack that was just focused on personalized emails with several different tools (with different subscriptions and costs), now he has his teams use only 1 or 2 AI-backed tools to help their personalized outbound at scale. The role of marketing teams is to succeed, ideally 100% of the time.

Scale 203

Scale Sales Hiring AI Banking 203

Neil Patel

MARCH 1, 2021

One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For? Marketing/B2B Solutions.

Scale 141

Scale Payment Features Consulting Pricing 141

SaaStr

SEPTEMBER 7, 2022

Product-Market Fit . Hitting $1M ARR is the benchmark to figure out if you have a product-market fit.” – Veronika Riederle, CEO @Demodesk. Identify which customers are most likely to renew their subscription to your product and are growing with you. How to get the first ten customers. .

Sales Hiring 202

Sales Hiring Scale Revenue Sales 202

Chart Mogul

JUNE 24, 2021

For subscription apps like Headspace , a global audience is part of their growth ambition. Cristina Poindexter , former Product Marketing Lead at Headspace talked about price localization strategies and how it aligns with their goals of bringing mental health to the world. ChartMogul helps you manage global subscriptions.

Pricing 52

Pricing SaaS Payments Payments Payment Features 52

Buffer Resources

FEBRUARY 28, 2024

Customize your subscription offerings by tailoring content and experiences to match the interests and preferences of your subscriber base. Introduce exclusive content or perks for higher-tier memberships, justifying a higher subscription fee. Services like Patreon make this a natural part of setting up your subscriptions.

Pricing 103

Pricing Social Media Consulting Branding 103

SaaStr

JANUARY 7, 2021

In this episode, David Skok , General Partner @ Matrix Partners , uncovers the crucial step missing when it comes to finding product-market fit for B2B companies, how to set-up your sales team for success early on, and what metrics really matter when it comes to a payback period.

Scale 245

Scale Sales Hiring Scaling B2B 245

Chart Mogul

MARCH 9, 2020

We spoke to Buffer’s CEO Joel Gascoigne about his experience building Buffer and the role and place subscription data plays for the company. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. A smaller team allows us to be more productive and move quicker.

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52

SaaStr

APRIL 14, 2023

When building a product, organizations are solving a specific need. Of course, building great teams and finding product market fit is critical, but don’t forget about product investor fit. Many customers in SE Asia are budget-based versus subscription-based. That’s a mistake.

Development Team Review 220

Development Team Review Technical Review Underperforming Technical Team SMB 220

SaaStr

JANUARY 24, 2024

Kate has a simple framework for going upmarket: Product, People, and Process. From a product standpoint, you might think you have product market fit. But selling to large companies means having the right security and administrative features and requirements.

Scale 227

Scale Sales Hiring Scaling Revenue 227

Chart Mogul

JUNE 1, 2023

Whether you have annual or monthly subscriptions (or a mix of both), it is common to measure retention over 12 months. High retention is a strong indication of product-market fit. Retention improves after you find product-market fit; it can go up to 78% when your business reaches $1m and later $3m in ARR.

Retention 90

Retention Metrics Benchmarks SaaS 90

User Pilot

APRIL 29, 2024

For example, you could use the survey to identify your most loyal users based on subscription renewals and high engagement rates and invite them to beta-test new features. Loyalty segmentation survey questions How long have you been using our product? On a scale of 1-7, how satisfied are you with our product? Step-by-step.

Payment Solutions 81

Payment Solutions SaaS Payments Payment Methods Payments 81

OPEXEngine

MAY 18, 2021

The growth stages are defined as: Early Stage – Product/Market Fit Stage, . ARR is an essential subscription metric that identifies the recurring revenue expected on an annual basis from the subscriber base. Obviously, subscription revenue growth rates are valued differently at different sizes.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Sales Hacker

MARCH 1, 2024

Through owned distribution channels, they spent the first year marketing the “problem,” rather than the product, to build an audience that could validate the brand’s story. This allowed them to find their product market fit early on, gaining feedback from their network to inform marketing decisions.

VP of Engineering 72

VP of Engineering Scale SaaS AI Search 72

User Pilot

MAY 8, 2023

As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers. Most challenges that a software company will face fall into one of three categories: product, sales, and business/operations.

Software Review 91

Software Review Outsourcing Services SaaS Sales Hiring 91

Chart Mogul

SEPTEMBER 6, 2023

Anyone can use segmentation in ChartMogul to analyze subscription data without needing a background in business intelligence, SQL, or direct access to data. You can empower your whole team to make more informed decisions with subscription data. Do customers from particular verticals have a higher LTV? Are your plans equally profitable?

Revenue 52

Revenue Churn Pricing Operational efficiency. 52

SaaStr

NOVEMBER 2, 2019

And so I’m so thrilled to welcome back Krish Subramanian, founder and CEO at Chargebee, the startup that lets you go beyond payment, billing, and recurring invoices to delivering subscription experiences that wow and what they’re doing now in the world of rev ops, trust me, it’s pretty mind blowing.

Scale 127

Scale SaaS Payments Sales Recruiting Payment Services 127

User Pilot

JULY 18, 2023

TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. The most common reasons behind high churn rates are: Bad product-customer fit. Here are other metrics subscription-based companies should track alongside churn: Customer retention rate.

Churn 79

Churn Payments SaaS Payments Payment Solutions 79

Subscription Flow

JANUARY 5, 2024

It is critical to measure retention over time or at multiple points in a given period for a successful product marketing campaign. Read more: Billing Performance Metrics That You Must Track to Maximize Revenue for Your Subscription Business How can SubscriptionFlow help you measure these B2B SaaS metrics?

B2B 52

B2B Metrics SaaS Benchmarks 52

ChurnZero

MAY 6, 2022

“If your product or service can have an impact on ROI, that’s what you really need to do. Slack is a productivity tool and did really well. But for productivity tools, which don’t have ROI measurements, it’s harder to get started.”. Subscription businesses have focused on new logos for too long. “If

Retention 98

Retention Revenue Entrepreneurship B2C 98

User Pilot

FEBRUARY 28, 2023

Customer experience feedback focuses on user interactions with your product. Product Market Fit (PMF) surveys help teams evaluate product viability. Bug reports are essential for improving the technical soundness of your product. That’s how you achieve product-market fit.

Scale 79

Scale Management Technical Review Onboarding 79

Kellblog

JULY 8, 2020

They should have input, but startups should hire a VP of Marketing with strong product marketing skills at the same time as the first VP of Sales. (DK: That embrace needs to be deeper than just go-to-market; it has to include product in some way.). Expecting the sales leader to figure out positioning and pricing.

Sales Hiring 139

Sales Hiring Startup Software Review Enterprise 139

OPEXEngine

FEBRUARY 9, 2021

ARR is a representation of the Recurring Revenue a subscriber has with you over a 12 month period. Explicitly used by SaaS and subscription businesses with a defined contract length, it’s most useful as an indicator when term agreements have a minimum duration of 12 months. Their ARR value is $168 per year.

Metrics 52

Metrics SaaS Payment Features Customer Lifetime Value 52

User Pilot

FEBRUARY 25, 2024

Pricing and billing friction – when customers don’t understand the pricing structure or find it difficult to cancel their subscription. Scalability friction – when it’s difficult to upgrade or scale the product to accommodate growing customer needs. Reducing friction fosters product and brand loyalty.

Scale 79

Scale SaaS Onboarding Engagement 79

User Pilot

JANUARY 28, 2024

Product-market fit micro survey template PMF surveys let you understand whether your product addresses and solves the needs of your target audience. You know you’ve achieved product-market fit when at least 40% of users will be disappointed if they can no longer access your tool. Churn research template.

Scale 71

Scale Market Research Software Review Churn 71

SaaSOptics

JUNE 4, 2021

SaaS Metrics #1: Annual Recurring Revenue (ARR) . ARR is a representation of the Recurring Revenue a subscriber has with you over a 12 month period. Explicitly used by SaaS and subscription businesses with a defined contract length, it’s most useful as an indicator when term agreements have a minimum duration of 12 months.

Metrics 53

Metrics SaaS Customer Lifetime Value Payment Features 53

User Pilot

NOVEMBER 27, 2023

The churn rate refers to the percentage of customers discontinuing their subscriptions during a given time period. During the month, 30 customers left and ended their subscriptions. Revenue churn generally occurs for two reasons: existing customers pause their subscriptions or downgrade their plans. Customer Churn Rate Formula.

Churn 75

Churn Retention Benchmarks Customer Lifetime Value 75

Unbounce

FEBRUARY 9, 2022

Stripe : Unbounce’s Stripe app will help you run sales campaigns and create high-converting, payment-enabled landing pages showcasing your products, services, and subscriptions. When you add the Stripe app to your Unbounce landing page, you create a smooth checkout experience and can earn/generate more sales.

Payment Solutions 132

Payment Solutions Business Payments Payment Services 132