Subscription Flow

APRIL 18, 2024

How do you keep increasing your revenue in a marketplace that has reached its point of saturation? Read more: The Attain & Retain Strategy for You—Membership Engagement to Boost Retention Section 1: Understanding Subscriber Engagement and its Importance.

Engagement 94

Engagement Customer Lifetime Value Revenue Subscription 94

Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

User Pilot

APRIL 10, 2023

Apart from offering delightful products, these companies have managed to successfully leverage their freemium strategy to drive product growth. TL;DR A freemium strategy is based on a free plan that offers limited functionality or usage for unlimited time. Want to see how Userpilot can help you execute your freemium strategy?

Strategy 84

Strategy SaaS Onboarding Marketplace as a Service 84

Intercom, Inc.

MAY 13, 2021

A great customer success team will help you to better understand your customer’s needs, identify what “success” means to them, and in turn, help your customers realize the value of your services, creating a more successful outcome for both their team and yours. How is that going and what part of your strategy are you most excited about?

Scale 177

Scale Customer Success Strategy Sales Hiring 177

SaaStr

JULY 13, 2022

Only go-getters survive in the SaaS marketplace. From increasing competition to new products in the marketplace, there are too many variables for a salesperson to control. Expansion or retention is the new acquisition. Once you do that, they see you as a strategic partner rather than just a service provider.

Scale 227

Scale Sales Hiring Revenue Marketplace as a Service 227

TrackStreet

APRIL 26, 2024

In a competitive industry for a specific type of product or service, businesses often engage in pricing wars that lead to a steady decrease in the value of goods. Pricing erosion refers to the steady and ongoing drop in the prices of products or services within a particular market or industry.

Pricing 52

Pricing Marketplace as a Service Technical Review Innovation 52

Blulogix

FEBRUARY 17, 2024

The Art of Flexibility: How to Master Dynamic Pricing Models in Subscription Billing By BluLogix Team Adapting to the Pulse of the Market for Maximized Revenue In today’s rapidly evolving digital marketplace, static pricing models are becoming a relic of the past. This data forms the foundation of effective dynamic pricing strategies.

Subscription 52

Subscription Payment Features Pricing Marketplace as a Service 52

User Pilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Diversification is a strategy involving entry into unrelated markets or industries, often through new lines of business or partnerships. The Ansoff Matrix of Growth Strategies.

Acquisition 99

Acquisition Scale Marketplace as a Service Onboarding 99

Blulogix

FEBRUARY 13, 2024

Creating a Monetization Framework For Your Business View the Whitepaper Understanding Customer Value At the heart of any successful subscription service lies a profound understanding of customer value—what customers find beneficial, necessary, and worth paying for on an ongoing basis.

Subscription 52

Subscription Payment Features Marketplace as a Service B2B 52

Totango

JUNE 9, 2020

The COVID-19 pandemic may have radically altered the marketplace around us, but the fundamentals of customer renewal strategies remain the same. Customers have always based their renewal decisions on emotional connections, financial realities, and the amount of trust they have that a service can deliver sustained value.

Strategy 62

Strategy Marketplace as a Service Software Review Construction 62

SaaSOptics

MAY 19, 2022

Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Here’s how you can create an effective customer acquisition strategy to win more business in your own SaaS company. What is a Customer Acquisition Strategy? Identify your target market.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Intercom, Inc.

NOVEMBER 30, 2021

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. Strategy first, technology second. Let’s dive in.

Technical Review 249

Technical Review Customer Support Payment Methods Payment Solutions 249

Blulogix

FEBRUARY 16, 2024

By BluLogix Team Elevating Customer Engagement and Retention Through Automation In the competitive arena of recurring revenue models, the mastery of customer lifecycle management (CLM) becomes paramount for sustaining growth and ensuring customer satisfaction.

Payments 52

Payments Payment Services Revenue Management 52

Subscription Flow

JANUARY 3, 2024

Most SaaS companies, on the other hand, treat pricing as an afterthought, setting it and then forgetting about it, rather than viewing SaaS flexible pricing strategies as ongoing processes critical to their success. Consider the potential for growth if you make your pricing model a consistent priority for your company.

Pricing 52

Pricing Payment Features SaaS Marketplace as a Service 52

Subscription Flow

APRIL 23, 2024

2. Smart Dunning for Better Retention High churn rates are the worst when you have spent thousands of marketing dollars nurturing these customers. In short, those are SubscriptionFlow’s two biggest sources of attraction in the already saturated marketplace of SaaS billing. All of this can be done with Paddle in a matter of clicks.

Payment Solutions 93

Payment Solutions Payments Payment Services SaaS Payments 93

SmartKarrot

OCTOBER 13, 2023

A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation. Considering this, here are five crucial strategies every customer retention playbook should include: 1.

Retention 10

Retention Strategy Marketplace as a Service Innovation 10

SaaSHolic

DECEMBER 2, 2021

Product onboarding is an essential part of customer activation and retention for businesses that are SaaS providers. A properly optimized onboarding strategy should have a high “aha moment” conversion. This helped increase their conversion and retention rates. This post aims to answer the above questions.

Onboarding 52

Onboarding Strategy SaaS Underperforming Technical Team 52

Totango

JULY 22, 2022

When facing a struggling economy, it’s more important than ever to keep your customers engaged and reminded of why your products and services are critical to their success. You need to remain top-of-mind to ensure you stay relevant to your clients’ business and can continue to drive growth through retention and expansion.

Communication 100

Communication Marketplace as a Service Technical Review Engagement 100

User Pilot

APRIL 21, 2024

We also share examples of different conversion paths and optimization strategies. increase new feature retention).boarding). increase new feature retention) Pain points (e.g. build in-app experiences that increase product adoption and retention without coding). 1, so I click on the link to get to the marketplace.

SaaS Payments 90

SaaS Payments Payment Services Payment Methods Payment Solutions 90

Intercom, Inc.

MAY 5, 2020

All of this thinking, planning and building culminated most recently in the launch last week of our App Partner and Service Partner programs , which unlocks new sales, marketing and technical opportunities for companies we collaborate with. Then you have to understand that you can’t be a platform without having that marketplace point of view.

Marketplace as a Service 171

Marketplace as a Service Transportation Machine Learning Artificial Intelligence 171

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Being “stuck in the middle” drives SMM SaaS companies to invest in one of two strategies. SMM SaaS Go-To-Market Strategy. Direct Sales.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

User Pilot

APRIL 25, 2024

TL;DR Market research is a systematic and objective process crucial for understanding target markets, refining business strategies, and informing decisions, which includes collecting, analyzing, and interpreting data on customers, competitors, and the industry. Gone are the days when just intuition or subjective judgment was enough.

Market Research 52

Market Research Outsourcing Services Marketing Outsourced Development 52

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. When calculating this metric, it is important to only use contracted recurring revenue and not one-time payments from services or any other one-time payment. .

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Blulogix

DECEMBER 21, 2023

Here are a few real-world B2B success stories that showcase the transformative power of UBP : Company A: A SaaS platform for marketing automation saw a 30% increase in customer retention after implementing UBP. Think of it as a B2B marketplace where usage drives the entire ecosystem.

AI Search 59

AI Search AI B2B Marketplace as a Service 59

SaaStr

JANUARY 28, 2019

Customer success is a company-wide initiative, which means that having the right culture, sales processes, and product strategy are just as important as having the right organizational processes. How to Build a CSM Team that Generates 130% Net Retention with Talkdesk (1:45 – 2:15 pm). Tuesday, February 5. Wednesday, February 6.

Scale 107

Scale Marketplace as a Service Customer Success Scaling 107

Point Nine Land

MARCH 10, 2020

A strategic analysis after evaluating multiple service marketplaces Over the past few years, I’ve come across a huge number of service (or labor) marketplaces: the countless Uber for X companies, the marketplaces for lawyers, therapists, cleaners, architects, construction workers; you name it. Sounds complicated?

Marketplace as a Service 59

Marketplace as a Service Strategy B2C Systems Review 59

How To Buy Saas

JUNE 7, 2023

This article has seven proven strategies to help you achieve long-term success in a competitive market. Whether you’re a small business owner or a marketing professional, this article will provide you with strategies to differentiate your business, attract more customers, and foster sustainable growth.

Social Media 40

Social Media Marketing Marketplace as a Service Trends 40

CustomerSuccessBox

JUNE 20, 2022

By collecting accurate data and comprehensive information about your customers, you can improve retention, uncover additional sales opportunities, and boost your customer health scores. And if you as a business lose out on upgrading your technology then you will be soon pushed away from the marketplace. Early-stage SaaS.

Artificial Intelligence 52

Artificial Intelligence Customer Success Software Payment Features 52

OpenView Labs

APRIL 13, 2020

What loops exist to drive virality, retention, and overall product engagement? How can the product impact your marketing strategy? Maybe you should build an SEO strategy around that. Are there marketplace dynamics? These are just a few examples of how the product can impact your marketing strategy. Monetization.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Strategy - annually changes. Network effects (marketplace). A good idea is a good idea, after all. MSPOT stands for: Mission - rarely changes. Brand equity.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

User Pilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. But how do you do that? Product growth speakers.

Scale 102

Scale AI Growth Hacking Innovation 102

Baremetrics

SEPTEMBER 16, 2021

You need to take care of customer retention because it is 5-10 times cheaper than attracting a new buyer. LTV, or CLV, is the predicted amount a customer will spend on your product or service while they’re your customer. Suppose a person subscribed to your service. What do you do next, you ask? Table of Contents.

Business 97

Business Social Media Marketplace as a Service Mobile 97

OPEXEngine

OCTOBER 5, 2021

But while software’s success in the marketplace has lifted the valuations of software companies, our analysis suggests that some firms may still be undervalued. In more mature software companies, we see oversized returns for companies that are moving to software-as-a-service subscription models (see Figure 1). Sticky after all.

Software Review 52

Software Review DevOps as a Service Software Underperforming Technical Team 52

Neil Patel

APRIL 9, 2021

Whether you’re hiring, promoting, or putting together marketing strategies, LinkedIn Insights can help you make the most of an already powerful business platform. The industry insights section provides you with data on certain industries, such as healthcare and financial services. Increased Employee Retention. Conclusion.

Scale 125

Scale Social Media Advertising Marketplace as a Service 125

OpenView Labs

DECEMBER 16, 2019

An increase in competitiveness in the marketplace means candidates have more choices than ever. They want a product/service that’s doing something powerful. That’s why building your brand within the marketplace will be the key to cutting through the competitiveness. Talent retention is just as important as client retention.

Sales Recruiting 53

Sales Recruiting Sales Hiring Scale Trends 53

Totango

JANUARY 17, 2019

Customer retention is vital to the health of your business. We’ve outlined six focus areas that will help you improve customer engagement and retention : Rapid onboarding. Have a customer-centered renewal strategy in place. #1. After all, you want them extract value out of the products and services you sold them. #2.

SaaS 74

SaaS Marketplace as a Service Underperforming Technical Team Scale 74