User Pilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research? The outcome?

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

Casey Accidental

FEBRUARY 26, 2024

In my recent essay about second products , I talked about how the goal of building a second product is not the traditional concept of product/market fit we’ve all been raised on regarding startups. In some ways, our goal with a second product is easier, and in some ways, much harder.

Underperforming Technical Team 63

Underperforming Technical Team Scale GCP(Google Cloud Platform) Startup 63

Intercom, Inc.

JUNE 10, 2020

The truth is that Product Judgment is a complex topic, and in my opinion, one that is very poorly understood by many. I hope this post allows people and teams to safely talk about Product Judgment. How to obtain product judgment. Product Judgment does exist, and it is learned. It is not innate. This is not enough.

Underperforming Technical Team 291

Underperforming Technical Team Interviewing Communication B2B 291

User Pilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Apart from testing the demand for the product, idea validation helps teams assess if they have the necessary expertise and resources to build the product.

Underperforming Technical Team 90

Underperforming Technical Team Social Media Scale Interviewing 90

Tom Tunguz

APRIL 14, 2019

These startups use machine learning to disrupt an industry traditionally dominated by agencies: law, accounting, recruiting, translation, debt collection, marketing…the list is long. Increases in productivity don’t imply increases in revenue. Consequently, product market fit is weak.

AI 191

AI Sales Recruiting Underperforming Technical Team Machine Learning 191

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. SaaS go-to-market plans can be used in several use cases.

Strategy 88

Strategy Marketing SaaS Customer Lifetime Value 88

User Pilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. We also have a quick look at Userpilot as a worthy Pendo alternative.

Underperforming Technical Team 86

Underperforming Technical Team AI Scale Onboarding 86

SaaStr

NOVEMBER 1, 2022

They are hiring leaders, building teams, and attracting advisors in the US while devouring the SV SaaS playbook. AI is likely the next platform, dev tools are strategic given the scarcity of developers, cybersecurity is front and center for enterprises, and the data stack is still going strong. Marketing is more than just demand gen!

Scale 220

Scale Sales Hiring Cybersecurity Underperforming Technical Team 220

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. This has created large amounts of data for running teams. . The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat. Mark couldn’t disagree more: .

Scale 226

Scale Scaling Sales Recruiting Sales Hiring 226

Kellblog

NOVEMBER 2, 2023

As we struggle to hit top-down targets through rounds of cost-cutting, we cut here and squeeze there so much that we can develop a certain myopia. More subtly, have we teed up both failure and internal warfare by overcutting marketing relative to sales ? Or product relative to engineering? Ditto for product marketers.

VP of Engineering 109

VP of Engineering Travel Underperforming Technical Team Headcount 109

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Short on time?

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

User Pilot

JULY 27, 2023

They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. What to do before building a team for your SaaS company You can’t just jump into hiring without some forethought, or you’ll make many mistakes.

Sales Hiring 97

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 97

Kellblog

JULY 8, 2020

Mark’s a seasoned startup executive, he’s go-to-market oriented, and he has some large-company chops that he developed earlier in his career. Expecting the sales leader to figure out positioning and pricing. Marketing and selling a platform as a vertical application. Ignoring churn greater than 15%.

Sales Hiring 140

Sales Hiring Startup Software Review Enterprise 140

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

FastSpring

APRIL 13, 2023

Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. Experience is the keyword here.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

User Pilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. However, customer insights can help your teams understand all aspects of your B2B partners.

B2B 92

B2B Underperforming Technical Team B2C Scale 92

SaaStr

JUNE 7, 2021

But back in 2017, CEO and co-founder Peter Gassner joined us after Veeva had recently IPO’d with a market cap less than a tenth of that size. If you don’t have tickets, lock in Early Bird pricing today and bring your team! I was a software developer, a product person. Get tickets here. TRANSCRIPT .

Sales Hiring 333

Sales Hiring Underperforming Technical Team SaaS Headcount 333

SaaStr

JULY 25, 2021

” And I told him we have a good market, we have a good product and because the product is good, that’s why our business is doing well. You can have the great product and a great team, but the market of small or very niche. Then the outcome is obviously a function of how big the market is.

Sales Recruiting 251

Sales Recruiting Sales Hiring Scale VP of Engineering 251

SaaStr

OCTOBER 30, 2021

I considered the four companies and chose Gorgias based on my experience with their team during the interview process. I had also worked in customer service and e-commerce in the past and knew this market was prime for disruption. Together, we developed sales pitches, built out a robust sales process in just a couple of weeks.

Scale 264

Scale Sales Hiring Sales SMB 264

ProfitWell

NOVEMBER 12, 2019

Your core is a lot like pricing in SaaS companies. Like your core, pricing is a wildly untapped growth lever. Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit. Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

User Pilot

MARCH 28, 2024

User analytics play an essential part in the product development and management process. It also explores different kinds of user data analysis, shows you how to conduct it, and introduces a few product analytics tools with the necessary functionality. product marketing manager ). Team collaboration (e.g.

Underperforming Technical Team 52

Underperforming Technical Team Data Analysis AI User Experience 52

User Pilot

FEBRUARY 26, 2023

How would you feel if you could no longer use our products? This is a question used in product-market fit surveys. Startups use these surveys in the early stages of product development to measure the degree to which a product satisfies market demand. Add a picture of your team member to humanize it!

Retention 97

Retention Scale Underperforming Technical Team Churn 97

Casey Accidental

NOVEMBER 28, 2023

The Summit gathered ~40 CPOs and product leaders to chat through topics centered around product development and product-led growth. After product/market fit, most companies’ obsession is not thinking about how to create their next amazing product. Product/market fit has a positive slope.

Payments 63

Payments Scale Payment Methods Underperforming Technical Team 63

SaaStr

NOVEMBER 16, 2020

How did he come to be CEO at the market leader, UserTesting? * Why does Andy think the seat-based pricing model in SaaS will die? Why is volume-based pricing optimal? How does one instil volume based pricing without disincentivizing usage? What does it take to scale a sales team successfully? Thanks for having me.

Sales Hiring 202

Sales Hiring Scale Leadership Sales Enablement 202

Frontegg

DECEMBER 2, 2021

In addition, we are excited to welcome our new partners – the visionary team from Insight Partners, led by Praveen Akkiraju, Daniel Aronovitz, and Jeff Horring. Fast forward to now, Frontegg is running as the core product infrastructure for dozens of hyper-growing companies. Product-led Growth (a.k.a

Underperforming Technical Team 93

Underperforming Technical Team Sales Hiring DevOps as a Service Scale 93

User Pilot

JULY 14, 2021

Considering target persona, price, and use case (JTBD) – Userpilot has only two contendents to the title “Userpilot alternatives” – Pendo and Appcues. However, it limits its pricing by feature usage – so you’ll need to upgrade to nearly $900 per month if you need e.g. more than 5 segments. Best for large enterprises.

Underperforming Technical Team 105

Underperforming Technical Team Software Review Onboarding Enterprise 105

User Pilot

NOVEMBER 21, 2023

TL;DR A product launch checklist is a list of all the actions to complete before, during, and after releasing a new product , feature , or update. New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand.

Underperforming Technical Team 91

Underperforming Technical Team Sales Recruiting Social Media Market Research 91

User Pilot

MARCH 27, 2023

We finish with an overview of product analytics tools that your team can benefit from. TL;DR Product analytics is the process of collecting and analyzing usage data to get an objective and unbiased picture of user behavior in-app. It focuses on measuring the performance of marketing campaigns or strategies.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Churn User Experience 98

User Pilot

FEBRUARY 20, 2023

TL;DR Product analytics is the process of collecting and analyzing data about product usage and user behavior. Product analytics tools empower teams to make informed decisions on how to add more value and offer a better user experience. Pendo is a product adoption platform famous for high-quality analytics solutions.

Software Review 97

Software Review Systems Review Underperforming Technical Team Mobile 97

SaaStr

JANUARY 12, 2023

Management teams must determine how to thrive in a downturn to position their businesses for profitable growth. However, management teams that pursued growth at all costs were punished severely. The right strategy to win means reassessing fundamental issues like the product-market fit and centering on the best ICP.

Consulting 43

Consulting Underperforming Technical Team Management Marketing 43

Sales Hacker

AUGUST 12, 2021

Deal disasters you’ll want your team to avoid. Let’s have a look at what you can do to prepare and empower your team to avoid them so you can start beating that quota. As a sales leader, you may have the perfect view of what your ICP looks like, but you need to make sure that the same is true for your team. Equally as important?

Scale 119

Scale Technical Review Sales Underperforming Technical Team 119

SaaStr

APRIL 17, 2019

Prior to Harness, Stephen was VP of Marketing at Glassdoor, managing a team of 52 in product marketing, helping grow B2B revenue from $19m to $90m in just 2 years, leading to their $1.2Bn acquisition. Steve has previously said, “Sales and marketing must be one team.” Why does he believe this is so important?

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

OpenView Labs

JULY 8, 2019

Pricing is a crucial, pivotal element in any SaaS success story. For a lot of companies, especially startups and expansion-stage organizations, figuring out pricing involves a lot of trial and error. For a lot of companies, especially startups and expansion-stage organizations, figuring out pricing involves a lot of trial and error.

Pricing 61

Pricing Sales Hiring Underperforming Technical Team SaaS 61

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

A Smart Bear

FEBRUARY 26, 2019

They don’t know how to analyze a market or competition, so they make it up instead learning how to do it. The implication is that this was unknowable or bad luck, but the truth is, this was a predictable result of not understanding the market. Sometimes that’s airtight product/market it.

Underperforming Technical Team 64

Underperforming Technical Team Scale Sales Hiring Startup 64

OpenView Labs

AUGUST 9, 2019

I have spent much of my career in product marketing roles at fast-growing companies. At Glassdoor and Lever, we doubled in size each year; and Reflektive —where I am now Head of Marketing—was recently recognized by Deloitte as the 13th fastest-growing technology company in North America. Sales Reps.

Pricing 40

Pricing Sales Hiring Underperforming Technical Team SaaS 40

User Pilot

FEBRUARY 21, 2023

TL;DR Heap is a digital insights platform that allows product teams to track user behavior in mobile and web-based applications. Userpilot is another product adoption tool with solid analytics , user sentiment tools, and an engagement layer that come at the fraction of the price of the alternative products.

Software Review 97

Software Review Underperforming Technical Team Technical Review Systems Review 97