Baremetrics

OCTOBER 10, 2021

You’ve probably heard that backlinks are a key component of successful content marketing. Backlinks, otherwise known as incoming or inbound links, are created when one website links to another. So, want to learn how to build some backlinks that will boost your growth without landing on the SEO naughty step?

SaaS Payments 111

SaaS Payments Engineering Payment Methods Payment Solutions 111

Baremetrics

OCTOBER 28, 2021

We’re excited to give you all the details of our growing team, and to introduce everyone. Just look at the Baremetrics dashboard and the Open Startups project to see how we try to empower founders with financial transparency. We started as an analytics company, but are evolving into a company that enables users to ‘make more’.

AWS 94

AWS Forecasting Onboarding Finance 94

SaaStr

OCTOBER 1, 2019

He discusses four areas you can make more revenue in your business, how to build out your sales team, how to nail your niche, utilizing sales specialization and more. But before we get to the Q&A, I’m sorry, there are supposed to be some instructions on how to submit questions. Anyone know how to submit questions?

Sales Hiring 136

Sales Hiring Scale Outsourcing Services Interviewing 136

Kellblog

AUGUST 18, 2023

I put blog ideas into a to-write folder which today contains more than 300 files full of brain dumps, outlines, and rants, all in various forms of disrepair. I have experience with market-seeding strategies and open source. I work with some velocity SaaS businesses. I work with some velocity SaaS businesses.

Benchmarks 76

Benchmarks Systems Review Enterprise Software Review 76

SaaStr

MARCH 8, 2019

Join Hubspot CEO Brian Halligan and NEA’s Hilarie Koplow-McAdams to explore the evolution of the marketing and sales funnel you’ve been using for decades to generate traffic and convert and leads into customers. Now, we started the company three years ago, and it’s gone exceptionally well. We have 90 employees. Hilarie K.:

Scale 109

Scale Sales Hiring Underperforming Technical Team Social Media 109

Chart Mogul

NOVEMBER 3, 2023

The public SaaS market more than doubled in five years, from 2015 to 2020. Revenue from new business boomed, companies had money to burn, and the name of the game was growth at all costs—full speed ahead. Amid a market downturn, many organizations shifted their go-to-market strategies.

AI Search 52

AI Search Benchmarks Venture Capital AI 52

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Define your marketing personas. Industry sector.

Startup 178

Startup Sales SaaS Systems Review 178

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales.

Venture Capital 52

Venture Capital SaaS Data Scale 52

Baremetrics

OCTOBER 8, 2021

Most online businesses use a customer relationship management ( CRM ) software package and/or payment processor to manage their billings because handling many customers across regions by hand is difficult, and in a competitive market there is no room for errors. For many SaaS enterprises, Stripe is the payment processor of choice.

Payment Services 96

Payment Services Payment Methods Payments SaaS Payments 96

Buffer Resources

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. I've earned millions in salary and consulting contracts, 100 percent inbound driven.

Sales Recruiting 128

Sales Recruiting Sales Hiring Scale Social Media 128

Intercom, Inc.

APRIL 29, 2021

Just ask any content marketer – they would rather have the resources and the time to focus on both, because to build a strong marketing brand, you need an approach that covers both the awareness and the acquisition. Blog articles, podcasts, ebooks, and videos have been the bread and butter for content marketers for a long time now.

Content Marketing 118

Content Marketing Innovation Scale Marketing 118

Chargify

AUGUST 6, 2019

In this series, we will take a closer look at wildly successful companies to better understand how they got to where they are today. And, of course, we will pay special attention to how their subscription billing models and pricing strategies contributed to their growth. The inbound marketing cult.

Subscription 40

Subscription Payment Features Revenue Software Review 40

OpenView Labs

APRIL 1, 2020

In part one and part two of this three-part series, we discussed what kind of content early-stage SaaS companies and companies that have found a PMF should publish. In the final part, we’ll do the same for SaaS companies that are scaling. This stage is completely different from the previous two.

Scale 43

Scale Education Scaling Product Marketing 43

Sales Hacker

JANUARY 17, 2018

In this guide, I will teach you the fundamentals of Lead Qualification for inbound and outbound sales development, and give you actionable steps you can take to maximize your Revenue per Lead. Every company is either trying to increase the quantity or the quality of their leads, and many are trying to increase both. Conclusion.

Scale 85

Scale Underperforming Technical Team Payment Methods Sales Hiring 85

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. Let’s get started! GTM strategy.

Strategy 87

Strategy Marketing SaaS Customer Lifetime Value 87

Chart Mogul

FEBRUARY 25, 2021

Building and running a private community for your market is time-consuming — but can lead to huge rewards. How can you drive growth with a community? Lots of SaaS companies talk about their communities. Welcome to the [company] community, they say on Twitter, when a new customer comes on board.

Sales Recruiting 80

Sales Recruiting Scale SaaS Branding 80

ChurnZero

SEPTEMBER 14, 2018

Last week wrapped up the 7th annual INBOUND conference hosted by HubSpot. INBOUND is an industry event designed to gather Marketing, Sales, and Customer Success professionals all in one place to learn and get inspired together. Check out our top ten Customer Success takeaways from INBOUND 2018. We have you covered.

Customer Success 66

Customer Success Scale Sales Hiring Customer Lifetime Value 66

ProfitWell

MAY 21, 2020

Plus, lots of launches happening this week as B2B SaaS forges ahead. Listen wherever you get podcasts: How is the B2B SaaS market trending? ??7 How are churn and new revenue trending over time? Today, your SaaS index is looking pretty fresh. Content marketers have to stop thinking like content people.".

B2B 52

B2B Content Marketing Subscription Payment Features 52

Sales Enablement, SaaS and Growth

JUNE 5, 2017

In today’s world of data-driven marketing, it’s easy to get fixated on what’s measurable. While leveraging data is both important and smart, I increasingly find myself wondering if we, as SaaS marketers are overlooking the human dimension of marketing in favour of what’s easy to track, analyse and optimise.

Branding 112

Branding Outsourcing Services Investment SaaS 112

Sales Enablement, SaaS and Growth

DECEMBER 4, 2017

Without doubt, one of the most exciting parts of being a marketer today is the perpetual challenge of finding new channels and tactics to leverage. There’s a whole host of marketing arbitrage opportunities out there - if you know where to look and spend your time. We call this situation “marketing arbitrage”.

Marketing 131

Marketing Outsourcing Services Social Media Technical Review 131

OpenView Labs

OCTOBER 6, 2020

But if giving it away for free or allowing people free access to it would help grow your business in the long run, then it makes sense to do that, right? This is the logic behind the freemium model in SaaS—that a free trial will convince you a product is worth paying for. I doubt anyone would. Of course it does.

Strategy 70

Strategy SaaS Sales Hiring Acquisition 70

ProfitWell

MARCH 27, 2020

There is no shortage of companies offering business intelligence for SaaS companies. There is also no doubt that your SaaS business will not survive without quality analytics from trusted data sources aiding you in your key decision-making processes. The importance of accurate SaaS reporting.

Metrics 80

Metrics Software SaaS Churn 80

Tom Tunguz

AUGUST 2, 2016

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. It’s the most successful SMB SaaS acquisition channel ever built. After all, he’s built the most success SMB SaaS channel ever. Thank you, Thomas, for sharing your insights.

Outsourcing Services 110

Outsourcing Services SMB Acquisition Scale 110

Chart Mogul

FEBRUARY 25, 2021

Building and running a private community for your market is time-consuming — but can lead to huge rewards. How can you drive growth with a community? Lots of SaaS companies talk about their communities. Welcome to the [company] community, they say on Twitter, when a new customer comes on board.

Sales Recruiting 52

Sales Recruiting Scale SaaS Branding 52

Intercom, Inc.

JUNE 21, 2018

How can you capture, qualify and convert the right leads for your business while working within your means? Max Altschuler has made a career seeking out efficiencies in sales – hacks, as he calls them – and sharing them with the wider SaaS and sales community. How did they in touch with the company? Do they back channel?

Sales Hiring 183

Sales Hiring Scale Sales Recruiting Technical Advisors 183

ProfitWell

MARCH 24, 2020

Without further ado, let's look at nine subscription-based companies absolutely nailing it in 2020. What is a subscription company? A subscription company is a business that sells their products on a scheduled time basis. It’s simple: the subscription revenue model benefits both customers and companies. Accessibility.

Subscription 72

Subscription Payment Features Payment Methods Payments 72

Sales Hacker

JUNE 29, 2020

Software as a service (SaaS) has become extremely popular due to its scalability and ability to address almost any individual or business need. In this guide, we’ll explore the SaaS sales process and the steps you can take to improve your SaaS sales strategy. We’ll look at: 3 SaaS sales models you can follow.

Scale 78

Scale Sales Hiring Strategy SaaS 78

Aaron Beashel

OCTOBER 31, 2016

Just a few months into my stint at Campaign Monitor, a new CEO joined to lead the company. Alex co-founded the well-known SaaS company Desk.com before selling it to Salesforce and becoming the VP of Service Cloud (their second largest business unit, behind Sales Cloud). How to create a V2MOM framework for your company or team.

Scale 100

Scale Underperforming Technical Team B2B Marketing 100

User Pilot

JUNE 29, 2023

Zapier, RollWorks ABM, Eventbrite, GoToWebinar, and Calendly are the top integrations for sales and marketing teams. Define audience segments for new leads who come from a particular marketing campaign. Are you looking for the best HubSpot integrations to access a broader set of solutions?

Scale 52

Scale Business SaaS Pricing 52

How SaaS Works

OCTOBER 15, 2019

The How SaaS Works series simplifies the complex world of software-as-a-service (SaaS) into the practical fundamentals for anyone involved in SaaS. Introduction Content marketing combined with search engine optimization (SEO) sits at the top of the list of effective ways to generate leads for today’s best SaaS companies.

Content Marketing 45

Content Marketing Marketing SaaS Scale 45

How SaaS Works

OCTOBER 7, 2019

The How SaaS Works series simplifies the complex world of software-as-a-service (SaaS) into the practical fundamentals for anyone involved in SaaS. Introduction to Lead Generation SaaS Engine Components The lead generation component of the SaaS engine is analogous to gasoline in an internal combustion engine.

SaaS 40

SaaS Social Media Sales Funnel Content Marketing 40

Buffer Resources

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. I've earned millions in salary and consulting contracts, 100 percent inbound driven.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52

SaaStr

AUGUST 7, 2020

359: The Secrets to Vertical Growth, What it Really Takes to Build a $1B SaaS Company with Matt Garratt, SVP, Managing Partner @ Salesforce Ventures, Trisha Price, Chief Product Officer @ nCino and David Schmaier, CEO & Founder @ Vlocity. This episode is sponsored by Linode. This episode is sponsored by Guideline. Matt Garratt.

Payment Solutions 154

Payment Solutions Pricing Payments Payment Services 154

SaaStr

MARCH 8, 2019

Join Hubspot CEO Brian Halligan and NEA’s Hilarie Koplow-McAdams to explore the evolution of the marketing and sales funnel you’ve been using for decades to generate traffic and convert and leads into customers. Now, we started the company three years ago, and it’s gone exceptionally well. We have 90 employees. Hilarie K.:

Scale 50

Scale Sales Hiring Underperforming Technical Team Social Media 50

SmartKarrot

FEBRUARY 12, 2021

The plethora of solutions or blogs may not be useful when it comes to gaining insight and knowledge. SaaS (software as a service) companies have seen an exponential growth in the business sphere. There is some insightful content around SaaS that can be an inspiration to readers. The 20 Best SaaS Blogs You Must Follow.

SaaS 23

SaaS Entrepreneurship Technical Review Social Media 23

Outseta

JULY 12, 2019

By Geoff Roberts 7 min read Corey Haines is a San Diego based marketer that’s currently leading Growth at Baremetrics , a SaaS metrics and reporting start-up. I caught up with Corey to discuss his first six months at the company—and what’s to come next. I was super fortunate because as marketer #1 I had my hands on everything.

SaaS 48

SaaS Interviewing Consulting Churn 48

SaaStr

JUNE 1, 2021

In 2016, Hubspot was still a scrappy player that had only recently IPO’d, with a market cap around $1B. In 2016, Hubspot was still a scrappy player that had only recently IPO’d, with a market cap around $1B. There are rules in starting an enterprise software company. Hubspot today is a $23B juggernaut. TRANSCRIPT.

Part-Time VPE 241

Part-Time VPE Technical Cofounder CTO Hire New CTO 241