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How The Top 25 B2B Public Companies Have Performed In 2025 So Far — And What They Tell Us About the Future

SaaStr

We analyzed every major public SaaS company’s YTD performance through just about the end of the first half of 2025. TL;DR: The SaaS market has clearly bifurcated in 2025. Traditional horizontal SaaS faces big headwinds (Salesforce -18%, Asana -31%). The results may change how you think about building software.

B2B 266
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The Great IPO Awakening: What 2025’s Surprisingly Hot Market Means for B2B Companies

SaaStr

After years of drought, 2025 has delivered a scorching hot public market for tech companies so far, with some eye-popping returns that should have every SaaS founder and investor paying attention. What This Means for Your SaaS Company If You’re Series C+ and Growing Fast The window is open, but it won’t stay open forever.

B2B 184
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Buying your next SaaS app: Get answers to 7 key InfoSec questions

BetterCloud

With both high complexity and large volume, data within SaaS apps can be difficult to protect. This is why security teams require SaaS security assessments. Get answers to these 7 key InfoSec questions when buying your next SaaS app. Here are 6 common threats that could lead to a SaaS apps sensitive data exposure or loss: 1.

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Cloud Security Posture Management (CSPM): Top 6 Capabilities

Frontegg

For PaaS, CSPM focuses on securing managed services such as databases, messaging systems, and serverless computing. In SaaS environments, CSPM ensures the correct application of policies related to user permissions , data sharing, and integration with external services. That’s where Frontegg steps in.

Cloud 52
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Product tip Tuesday: Automation with Entra ID

BetterCloud

Sure, it handles scripted tasks, but when you need fine-grained security controls, cross-platform workflows, or deeper visibility into SaaS activity, things get complicated fast. The bigger picture: Extending Entra ID and Intunes reach Entra ID and Intune are designed to manage identities and devicesbut what about everything else?

Azure 52
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6 Ways That Frontegg Untangles Identity Complexities for Healthcare SaaS

Frontegg

Unfortunately, homegrown and API-centric identity management systems force teams to maintain code for something that isn’t their core competency. Frontegg acts as a relief valve for healthcare SaaS teams, giving product and engineering the enterprise-grade CIAM capabilities they need to scale securely—without the overhead.

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Top 5 best practices for user lifecycle management

BetterCloud

Back when you had one or two applications in your tech stack, user lifecycle management was a breeze. But as SaaS usage grows, so do the complexities of managing the user lifecycle at scale. Centralize your identity management Juggling multiple systems for user identities is a nightmare. It’s chaos.