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Covid's Impact on Software Sales Efficiency

Tom Tunguz

Sales efficiency is one of those key metrics. Covid altered the way salespeople and marketers engaged their target markets. Travel collapsed, virtual events blossomed, handshakes became Zoom namastes. How did sales efficiency evolve? Across public software companies, the average sales efficiency fell from 0.6

Software 317
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Four customer engagement strategies for SaaS companies

ChurnZero

When you have only a handful of customers, your sales team, product team, customer support team—and even executives—can join forces to keep them happy. One key to keeping customers is keeping them engaged. What is customer engagement? What is customer engagement? However, this isn’t scalable.

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How to Utilize Questions in PPC Ads to Get More Engagement

Neil Patel

Whether you notice or not, plenty of PPC ads utilize questions to get more engagement. Yet, they can easily attract the attention of business owners who are desperately looking for ways to improve their sales results, as they want you to answer these questions for them without having to dig further. Questions Can Boost Engagement.

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Tap into this User Engagement Strategy to Experience Hyper-growth

User Pilot

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. What if you could implement a simpler engagement strategy tied directly to your product’s core feature? What Is User Engagement?

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Customer Insights to Transform Sales Conversations

Sales Hacker

Sales customer insights. Customer business challenges/opportunities: Issues that customers face or opportunities to improve the way they do things that can motivate prospects to engage. This is important for anyone who prospects or handles inbound calls – could be both inside sales and field sales. and capture them.

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Keep Your B2B Sales & Sanity Intact During the Coronavirus Outbreak

Sales Hacker

In sales, it’s normal to deal with slow seasons, bad seasons, and horrible seasons. Is there a future for your sales and company? We decided to address these concerns and provide you with some tips on adapting your sales and workflow to the current conditions. Travel bans are lifted mid-Q3. What to expect? What to expect?

B2B 134
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Making Trade-Offs In Marketing with Meagen Eisenberg (Video + Transcript)

SaaStr

We are a business travel management and a new model for corporate T&E. We are very much a different model in that we’re one platform where you have your booking travel, your consumer-like interface married to your world class travel agents all in one. Meagen, sales. We know where future travelers are coming.

Travel 174