Remove Engagement Remove Marketplace as a Service Remove Retention Remove Sales
article thumbnail

Maximize Revenue with the Customer Engagement Model

Subscription Flow

How do you keep increasing your revenue in a marketplace that has reached its point of saturation? In such a scenario, what subscription-based businesses like these dating apps usually do is they redirect their energies into improving their customer lifetime value by reworking their customer engagement model.

article thumbnail

The B2B Marketplace Funding Napkin 2021

Point Nine Land

What does it take to raise capital, in B2B marketplaces, in 2021? Over the last few years, we’ve published a number of SaaS funding napkins as well as marketplace napkins. This year, we’re shaking things up with our first ever B2B marketplace napkin! What does it take to raise capital, in B2B marketplaces, in 2021?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Supercharging Customer Engagement with HubSpot and Totango

Totango

Building and maintaining each unique customer journey can be a complex task — often with teams needing to understand how each customer communicates, what their needs are, and how best to move forward with individual customer engagement efforts. How Mapping Customer Journeys with Data Helps Marketing + Sales Teams .

article thumbnail

A Primer on B2B Marketplaces: Challenges and Opportunities

Point Nine Land

Businesses, on the other hand, are stuck in the dark ages, often relying on the phone, email, fax and even pen and paper when it comes to ordering goods or services. Whilst consumer-facing marketplaces have become an essential part of our daily lives, business-to-business marketplaces are only just beginning to emerge.

article thumbnail

3 Tips to Accelerate You to $100M ARR and Beyond with Payrix Director, Marketing Katie Wickham and Bob Butler, Payrix Chief Commercial Officer (Video)

SaaStr

Understanding your ICP is a foundational and organization-wide decision because it impacts your downstream sales and marketing efforts. . Build your sales, marketing, customer success, and product development efforts around the needs of your ideal client.”. Spotlighting the success of an ICP-focused strategy .

Payments 178
article thumbnail

10 Mistakes in Building Out Your Revenue Organization with Insider CEO Hande Cilingir

SaaStr

First, you hire your sales team. Finally, growth occurs when sales, product, and marketing can come together. Founders often hire sales teams with urgency, even in a volatile market, resulting in hires who may not be successful salespeople for your organization. Mistake 3: Hiring non-competitive sales representatives .

Scale 212
article thumbnail

Is Customer Retention Management Software Worth It?

Totango

Retaining existing customers is especially important during uncertain economic times, when fewer new customers may be signing on with your service. That’s why customer retention management software is a vital component of your retention strategy. What Are the Benefits of Customer Retention Management Software?