User Pilot

MARCH 7, 2024

How do you conduct user engagement analysis? How do you use the insights to improve user engagement? We also look at a couple of analytics tools for analyzing user engagement. TL;DR User engagement is a measure of how active your users are inside the product and how good the product is at keeping them interested.

Engagement 104

Engagement Metrics Underperforming Technical Team Scale 104

SaaStr

AUGUST 28, 2021

With SaaStr Annual 2021 now just a month away, and one of the first IRL events in some time — we’re getting a lot of questions from sponsors wanting to know how to get the best ROI from their sponsorship package. Dinners or events held outside of the venue? Tell them you’ll be at the event and have a question for them.

Social Media 272

Social Media Software Review Engagement Enterprise 272

SaaStr

MAY 2, 2021

Not digital events, which exploded since Covid. But good old fashioned, in-a-convention-center events are coming back. Many events like Coachella, Dreamforce, SaaStr Annual and more haven’t been produced since 2019 (!). SEMA and other more traditional events are already on. And boy, has it been a while.

Cloud 276

Cloud Marketing Enterprise Pricing 276

Tom Tunguz

AUGUST 31, 2020

Kimbre is the former Director of Global Events and Field Marketing at Gremlin where she managed the industry sponsorships program, Gremlin’s produced conferences (Chaos Conf, Failover Conf) and the new remote field program. This Office Hours will be a virtual event.

Scale 337

Scale Scaling Engagement Management 337

SaaStr

NOVEMBER 23, 2021

A lot can happen when it’s a live event. Live events are unpredictable but always encompass two things: a) the event dates don’t change and b) you need a plan A, plan B, and at least a plan C, for when something doesn’t go accordingly to plan. Go to the events they’re going to. .

Strategy 231

Strategy Travel Branding Interviewing 231

Tom Tunguz

JULY 18, 2020

In this era, virtual events have replaced IRL events. Virtual events have many obvious benefits. No hotels, no event venues, no catering, no ensuring guests are in the right city at the right time. Many of our portfolio companies have experimented with virtual events quite successfully. How long did they tarry?

Startup 263

Startup Engagement Data Software 263

SaaStr

MARCH 24, 2023

Significant strides in digital technology combined with the COVID-19 pandemic heavily impacted the world of corporate summits, events, and tradeshows. Many businesses changed their strategy to incorporate virtual or hybrid events recently. of all events. of event planners stating that they will focus more on hybrid events.

Sales 186

Sales Technical Review Systems Review Engagement 186

Intercom, Inc.

MARCH 24, 2022

We’ve been working tirelessly to find new ways to support customers and help them drive growth, and yesterday, during New at Intercom , our first global virtual launch event, we unveiled some of the features we believe will transform the way businesses engage with their customers.

Engagement 221

Engagement Innovation Technology Strategy 221

Tom Tunguz

SEPTEMBER 28, 2020

Recently, we welcomed Kimber Lancaster to Office Hours at Redpoint to discuss running successful virtual events. First, there’s much more crossover between physical and virtual events than most people think. The planning phase for virtual events parallels physical events. Develop the messaging for your audience.

Engagement 272

Engagement Communication Metrics Development 272

User Pilot

JUNE 8, 2023

Do you want to leverage event data to make data-driven decisions to enhance user experience? Event data allows you to understand your users’ behaviors and needs on a deeper level. In this article, we’ll walk you through everything you need to know about event data with industry-leading examples. What is event data?

SaaS Payments 95

SaaS Payments Data Payment Solutions Payments 95

Chart Mogul

JUNE 16, 2023

Sponsoring events like SaaStr or SaaStock is one of the cornerstones and highlights of our in-person event strategy each year. However, the decision to sponsor a conference … Sponsoring events like SaaStr or SaaStock is one of the cornerstones and highlights of our in-person event strategy each year.

Strategy 52

Strategy SaaS Benchmarks Travel 52

Intercom, Inc.

OCTOBER 28, 2020

Banners are a highly effective new type of message for your customer engagement strategy. You can set rules to trigger the banner, and also goals to measure its effectiveness, so you’ll get insights into how well your various banner messages are engaging customers. Banners are perfect for capturing visitors’ attention.

Engagement 239

Engagement Mobile Onboarding Communication 239

User Pilot

MAY 14, 2023

Choosing the best event-tracking tool for your business is not easy. To make the choice a bit easier for you, we’ve created a list of the best tools for tracking events available for SaaS teams in 2023. TL;DR An event-tracking system is an application for recording and analyzing user interactions with your product or website.

SaaS 98

SaaS Scale Social Media Pricing 98

User Pilot

JUNE 30, 2023

Wondering which strategic customer engagement tactic to use to engage more customers with your product? Customer engagement lies at the heart of every thriving SaaS product. You need to strategically put your effort into bringing back customers to engage with your product regularly.

Engagement 91

Engagement Entertainment AI Customer Lifetime Value 91

Intercom, Inc.

NOVEMBER 17, 2021

Over the last few months, we’ve released updates that help you improve and measure your conversational support efforts, engage customers with multichannel transactional messaging and other customer engagement enhancements, and integrate the tools you use every day – including WhatsApp! ??. Conversational engagement. Integromat.

Engagement 222

Engagement Mobile Metrics Investment 222

Intercom, Inc.

MARCH 15, 2022

So how can you create more personalized and engaging marketing campaigns? With all of this rich, contextual data , you can get deeper insights and trigger different messages or events based on different factors, such as business type, location, conversation topic, or actions taken. Here are four simple ways to get started.

Engagement 129

Engagement Marketing Communication Mobile 129

User Pilot

JANUARY 12, 2023

You’ll struggle to boost user engagement and retention if you don’t clearly define what an engaged user is. That is why this article will give you guidelines for defining engaged users and strategies for your company and increasing your engagement rates. How to measure user engagement?

Engagement 98

Engagement Social Media Onboarding Retention 98

User Pilot

MAY 16, 2023

Looking to implement the top customer engagement trends in 2023 for your SaaS business? Staying on top of the engagement trends is a must for product growth and staying ahead of your competition. This article has compiled the top 13 SaaS customer engagement trends you should follow in 2023 to help you navigate the emerging trends.

Trends 98

Trends Engagement Artificial Intelligence Machine Learning 98

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. Events like Inbound are already established enough to earn a certain level of attention.

Social Media 145

Social Media Branding Entertainment Engagement 145

User Pilot

AUGUST 15, 2021

A key reason why customer engagement metrics are important to successful SaaS businesses. While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Measure engagement by feature usage to understand what brings the most value.

Engagement 98

Engagement Metrics Scale SaaS 98

IT World

APRIL 14, 2022

Zoom is adding new features to its Events, Webinar and Meetings tools in a bid to help enterprise marketers and salespeople better engage with customers and employees using its videoconferencing platform. What’s in the Zoom Events and Webinar updates.

Enterprise 92

Enterprise Engagement Marketing 92

User Pilot

APRIL 4, 2024

Whether you want to boost user activation or improve product adoption, maximizing product engagement is crucial. But here’s the thing—product engagement can mean different things for various products. That makes it key to understand what product engagement means for your specific offering to track and optimize the right metrics.

Engagement 52

Engagement SaaS Retention User Experience 52

Intercom, Inc.

OCTOBER 13, 2022

Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. Intercom customers report 31% higher engagement, 22% higher activation, and 21% higher retention after implementing Intercom for customer engagement”. The last year hasn’t been easy.

Banking 118

Banking Scale Machine Learning Artificial Intelligence 118

How To Buy Saas

APRIL 12, 2024

Driving Engagement Without Being Creepy The intrusion of targeted ads online is universally unwelcome. A user is less apt to sense they’re being trailed by an ad when it aligns with the content they’re presently engaged with. Contextual advertising can address this issue.

Advertising 52

Advertising Engagement Travel Social Media 52

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. In this article, we’ll offer some tips for a winning customer engagement SaaS strategy. Next, we’ll share six keys to effective SaaS customer engagement.

Engagement 96

Engagement Strategy SaaS Scale 96

User Pilot

MARCH 30, 2022

Adoption vs engagement metrics: how are they different or are they the same? Product adoption and customer engagement are not the same. Thus, the metrics you use to track adoption and engagement should be different. Your customers must stay engaged with your product so you can earn revenue from your SaaS company.

Engagement 98

Engagement Metrics Scale Software Review 98

User Pilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. But how do they know it’s actually worth it when they don’t engage long enough to find out? This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Engagement 93

Engagement Strategy SaaS Customer Lifetime Value 93

User Pilot

OCTOBER 31, 2022

Looking for the right product engagement metrics to track and see how well users are interacting with your product? As a product manager, you need to track product engagement metrics as it allows you to measure user engagement and find ways to deliver more value to your daily active users. Ready to get started? Let’s go!

Engagement 98

Engagement Metrics Strategy Churn 98

Natalia Luneva

JUNE 2, 2021

Video marketing has developed into event marketing and now encompasses a much broader scope of content formats. I interviewed 10 SaaS companies asking them: Why they use event marketing in their strategy; . What events they have organized; What the organizational process looks like; What results they have seen from their efforts.

Scale 105

Scale SaaS compliance Education 105

Neil Patel

AUGUST 18, 2020

Both Facebook and Google refer to these user interactions as Events. What Are Events ? Events are user interactions that don’t involve loading another page on your website. In e-commerce, the prime example of an event is Add to Cart. Why Events Are Important. How to Set Up Events on Your Website.

Payment Methods 145

Payment Methods Software Review Development Team Review Payments 145

ChurnZero

MARCH 28, 2023

One key to keeping customers is keeping them engaged. What is customer engagement? Customer engagement is the sum of all interactions between a customer and a company. Many of these are individual interactions but some engagement occurs at an organizational level. A successful subscription model depends on retention.

Engagement 52

Engagement Strategy Scale Payment Features 52

Neil Patel

DECEMBER 1, 2020

If you’re not using live streaming to engage with your followers, then you might be. Here’s how you can leverage live streaming to create crazy levels of engagement with your audience. Periscope is a live streaming app that allows users to broadcast live events to Twitter. What Is Live Streaming?

Engagement 145

Engagement Social Media Branding Strategy 145

Blulogix

FEBRUARY 19, 2024

Creating a Monetization Framework For Your Business View the Whitepaper Understanding the Core of Customer Engagement and Retention At its heart, customer engagement is about creating meaningful interactions with your subscribers, ensuring they find continuous value in your service.

Retention 52

Retention Engagement Strategy AI Search 52

Intercom, Inc.

OCTOBER 12, 2022

Customer engagement is the lifeblood of internet business. At Intercom, we understand that the best way to engage your customers is by delivering the right message, to the right person, at the right time. Customize your customer engagement strategy with our next-generation Messenger. Here’s what we’ve built.

Engagement 104

Engagement Scale Branding Communication 104

Totango

FEBRUARY 28, 2020

So when you get the customer’s attention, you have to maximize every conversation and engagement to prove you are the right partner to nurture their long-term growth. Creating a strong customer engagement strategy makes sure every interaction delivers that value. What is a Customer Engagement Strategy?

Engagement 93

Engagement Strategy Customer Lifetime Value Customer Success 93

Totango

JULY 31, 2020

As virtual teams and remote engagement become the norm for Customer Success teams, staying on top of customer needs and expectations is becoming more challenging. In particular, correctly identifying, engaging, and managing your key stakeholders is critical to driving adoption, minimizing risk, and ensuring long term relationship success.

Engagement 104

Engagement Strategy Scale Customer Success 104

CustomerSuccessBox

JUNE 8, 2022

This has translated into huge demand for customer success events around the globe. Professionals connect, network, learn and share the best practices during these customer success events. At CustomerSuccessBox , we’ve curated some Customer Success Events, upcoming in June and July 2022, that you cannot afford to miss!

Customer Success 52

Customer Success Innovation Churn Trends 52