Sat.Sep 18, 2021 - Fri.Sep 24, 2021

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Stop Your Boring Outreach

Predictable Revenue

Dale Dupree talks about how to create experiences that cause familiarity, fuel relevance, drive curiosity and give your prospect a REASON to meet with you. The post Stop Your Boring Outreach appeared first on Predictable Revenue.

Revenue 249
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6 Easy Steps to Change The Name of Your LLC

The Daily Egg

You might think that properly changing the name of your LLC is an involved and challenging process. But it’s actually pretty simple—and. The post 6 Easy Steps to Change The Name of Your LLC appeared first on The Daily Egg.

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How Omnichannel Marketing Can Improve Your Customer Experience (CX)

SaaS Brief Submitted Articles

Omnichannel is bringing big improvement opportunities to customer experience (CX), and together the new duo has great potential to drum up some business.

Marketing 244
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The Average SaaS CEO is 43 at IPO

SaaStr

Does “age” even matter any more for SaaS founders, if it ever did? On the one hand, the Stripe founders became billionaires in their teens. On the other hand, many SaaS founders are on to their 3d or 4th success. SaaS has just been around for a while. The vast size of the Cloud is attracting more and more founders of all ages, backgrounds, nationalities and more.

SaaS 359
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Airflow Best Practices for ETL/ELT Pipelines

Speaker: Kenten Danas, Senior Manager, Developer Relations

ETL and ELT are some of the most common data engineering use cases, but can come with challenges like scaling, connectivity to other systems, and dynamically adapting to changing data sources. Airflow is specifically designed for moving and transforming data in ETL/ELT pipelines, and new features in Airflow 3.0 like assets, backfills, and event-driven scheduling make orchestrating ETL/ELT pipelines easier than ever!

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GitLab S-1 Analysis: How 7 Key Metrics Stack Up

Tom Tunguz

GitLab is the first fully remote software company to go public. More than 2000 employees work all over the world and have collaborated to build a massive software business. GitLab provides a suite of DevOps tools that enable engineering teams to build and deploy software, and then secure it. The breadth of the solution is hard to convey, unless you visit the features page ; when printed it’s more than 100 pages long.

Metrics 313

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How To Sell Using LinkedIn

Predictable Revenue

Brynne Tillman joins us to talk about how to leverage LinkedIn for social selling, and figuring out a way to help your audience sell for you. The post How To Sell Using LinkedIn appeared first on Predictable Revenue.

Revenue 299
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Don’t Hire VPs With The Wrong Titles

SaaStr

Dig deeper on a lot of titles during recruiting. A "VP of Product Marketing" rarely knows anything about demand gen, ABM, etc. A "VP of Revenue" often knows nothing about inside sales or building a sales team. A "CRO" often doesn't want to do sales anymore. — Jason BeKind Lemkin (@jasonlk) September 22, 2021. Ok this is a seemingly simple post but if you are hiring your first or second batch of VPs it will really, really save you some time.

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Easier help is better help: Announcing completely redesigned Articles in the Intercom Messenger

Intercom, Inc.

If you can make something feel easier to do, people will be more likely to do it. That’s the simple thinking behind the latest update to our Messenger, released today. We’ve redesigned the Messenger with an embedded help center experience to help you deliver the best self-serve support – now, your help content is fully searchable and browsable right in the Messenger, so support is always at your customers’ fingertips.

Mobile 194
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The Complete Guide to Business Structure

The Daily Egg

If a new business is a home, the business structure is its foundation. No matter how savvy a business owner you might. The post The Complete Guide to Business Structure appeared first on The Daily Egg.

Business 327
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Build the Case: Quantify the Real Costs of In-House Testing and QA Gaps

Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.

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How to Prepare Your Affiliate Program for the Holidays

FastSpring

The end-of-year holidays offer lots of opportunities for SaaS and software companies to boost sales and brand recognition. Take full advantage of this season by preparing and rewarding your affiliate network. 1. Align Affiliates and Your Other Marketing Channels. It’s essential to get all of your marketing channels on the same page so you can work with your affiliates to amplify one consistent brand message.

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5 Interesting Learnings from Toast at $500m in ARR, and a $3B Total Run Rate

SaaStr

Toast valued at $32.5 billion at opening price. Was $8 billion in secondary sale in November. Was $5 billion right before the pandemic. Last April, the company slashed half its workforce as restaurant sales dropped 80% [link]. — Ari Levy (@levynews) September 22, 2021. Toast … we’ve all used it in a restaurant or 10 by now. Now with a $30B (!

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??Shep Hyken on getting customers to come back again and again

Intercom, Inc.

Customer loyalty is the ultimate goal for anyone working in customer experience. And it’s not just about strong retention and recurring revenue, although that’s certainly a plus; it’s knowing the customer won’t quit you over a new competitor with better technology, lower prices, or even a more convenient service. But how exactly do you win a customer’s loyalty?

Airlines 145
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What are the best conversion rate optimization tools for Shopify?

The Daily Egg

Shopify has made it possible for practically anyone to start their own online business without any difficulties. The platform provides the user. The post What are the best conversion rate optimization tools for Shopify? appeared first on The Daily Egg.

Business 309
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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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As More Workers Go Solo, the Software Stack Is the New Firm

Andreessen Horowitz

Creator economy is a buzzy, often catchall term used to describe independent contractors. But in reality, most of the innovation has revolved around passion-project content (Substack for writing, Teachable for courses, etc.) and niche side projects. To date, “creator” tools have largely been quasi-horizontal, designed to serve broad categories of largely creative pursuits: writing, podcasting, Read More.

Software 145
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Who’s Coming to 2021 SaaStr Annual NEXT WEEK!!

SaaStr

In addition to our 200 speakers and mentors, who else is coming? A partial list. CEOs, founders and senior execs from the following will be there!! 10lift. 11.2 Capital. 15Five. 1Password. 2Checkout. 6sense. 7Qubes. 9Yards Capital. A Cloud Gutu. A-LIGN. A.I. Machines. a16z. a55. A6 GROUP. AB Tasty. AB Seed. Acadian Software. Accord. AcctTwo. Accurants.

AWS 319
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How to Attract Customers with Buy Now, Pay Later Options

Neil Patel

Article sponsored by PayPal. Buy Now, Pay Later (BNPL) is the grown-up, digital version of installment plans of the past. BNPL allows consumers to split large purchases into several monthly payments, interest-free. The industry is growing fast, with 37.7 percent of US consumers choosing the option as of July 2020. Customers don’t just like BNPL; it also encourages them to manage their budget in a way that helps them pay for higher-priced items.

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The Complete Guide to Members vs. Managers in an LLC

The Daily Egg

Choosing a management structure is a crucial part of the LLC formation process. You’ll have the option to form a member-managed LLC. The post The Complete Guide to Members vs. Managers in an LLC appeared first on The Daily Egg.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How to Optimize Landing Pages to Maximize Pay-Per-Call Conversions

Unbounce

It’s the middle of the night and all of a sudden: drip, drip, drip…. You wipe your face and peer through the darkness at the ceiling. Uh-oh, something’s leaking up there. Like most people, you reach for your smartphone and search for a plumber that would be available to help at this ungodly hour. Scroll, tap, and voilà: There’s a landing page for 24/7 plumbing in your area with a CTA to dial the number right away.

Mobile 144
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10 Tips to Avoid Burnout as a Founder

SaaStr

Q: As an entrepreneur, what are some tips and strategies to avoid burning out? It’s a huge risk. A lot of “pretty successful” startups all sell at about the same point in time … about 5 years in. Because the founders get just too burnt out around Year 4 … and as Year 5 rolls in, they’ll sell. Often, as it’s just getting good. My Top 10 suggestions: Hire than Extra VP — a True Owner.

Travel 307
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How to Use Google Scholar to Find Content Ideas and Research

Neil Patel

Looking for a new way to research or find content ideas for your marketing content ? You may have heard of Google Scholar but aren’t sure if it’s the right tool for what you need. Google Scholar is a search engine for scholarly literature at major academic publishers and university presses that lets you find articles or citations on the topic of your choice.

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Serped.net SEO Tools Review

The Daily Egg

As a cloud-based SEO tool, Serped.net covers all your SEO needs at an affordable price point. It can be a solid investment. The post Serped.net SEO Tools Review appeared first on The Daily Egg.

Cloud 297
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What’s New in Apache Airflow® 3.0—And How Will It Reshape Your Data Workflows?

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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5 Tips for Choosing the Best Images for Your Landing Page

Unbounce

They say a picture is worth 1,000 words— but that assumes it’s a good image. While a good image will strengthen your landing page’s overall message, a low-quality one can take away from it. In the worst-case scenario, it’ll give a wrong impression of your brand. Fortunately, you can nail more of your image choices if you’re strategic. That’s why we’ve pulled together a few top tips to snag the best pictures for your landing page and knock your visitors’ socks off.

AI Search 143
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7 Days to SaaStr Annual 2021!!

SaaStr

We’re just 7 days away from the Biggest Cloud Event of 2021! It’s the 7th Annual SaaStr Annual!! And after 2 years of being digital-only, we’re back IRL in San Mateo / SF Bay Area! 5,000+ founders, VCs and SaaStr execs — together again! 40+ acre Outdoor + Open Air Campus. 200+ Speakers. 150+ Sponsors. 100% Vaccinated and 100% Tested!

Cloud 293
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How to Optimize Your Website For Free

Neil Patel

The key factor in the “great SEO game” is how well you optimize your site. No matter how brilliant a product or service you have, you’ll have a hard time making money if no one can find it. This guide will help you understand how to optimize your website—for free—without having to use paid tools, services, or products. Why Should You Optimize Your Website?

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The Complete Guide to The Model Registered Agents Act

The Daily Egg

When registering your LLC or corporation, you have to give your registered agent’s name and address. This person will be the official. The post The Complete Guide to The Model Registered Agents Act appeared first on The Daily Egg.

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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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The evolution of Apple's iPhone

IT World

The iPhone, then and now Image by IDG / Apple The iPhone has come a long way since its arrival in 2007.

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If You Want to Hit The ’22 Plan, You’d Better Be Making the Hires Now

SaaStr

If you want to hit the plan for Q1'22, You need to be hiring all the sales reps you'll need then … Now. — Jason BeKind Lemkin (@jasonlk) September 15, 2021. Recurring revenue certainly has pros and cons. The biggest pro is it recurs With even 120% NRR, you basically double in 4+ years even with no new customers. Now that’s magic.

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10 Practices for Wix SEO

Neil Patel

If you’ve ever built a website, or you’re looking for a suitable website builder, you’ve no doubt heard of Wix. It’s renowned for its easy-to-use interface, its suitability for beginners, and it gets good reviews for its flexibility, professional-looking templates, and support. On the downside, Wix SEO limitations often come in for criticism, but that doesn’t mean you can’t enhance your site’s SEO considerably by applying a few best practices.