ProfitWell

OCTOBER 2, 2019

You love your customers. They enable your business to, well, be. You want to retain them and worry about which ones might be looking slyly around over their shoulder, wondering if they could have it better with one of your competitors. Understanding which of your customers is most likely to churn can be an anxious business for a SaaS company. Churn can appear to happen suddenly owing to any number of potential factors, and customers who do churn are unlikely to write you a “Dear John” letter exp

Churn 61

Churn Payments SaaS Payments Payment Solutions 61

Tom Tunguz

OCTOBER 14, 2019

We are very excited about open source software. Open source is a powerful distribution mechanism to get software and people’s hands early and easily. In an era where SaaS customer acquisition cost increases monotonically , open source can be a powerful antidote. The other area that we are spending time in is open source at the application tier.

Engineering 182

Engineering Innovation User Experience Acquisition 182

SaaStr

OCTOBER 12, 2019

Just a few years ago, as the next generation of SaaS companies were beginning to scale, the idea of building a Big or Biggish SaaS Company using Silos-in-the-Enterprise was all the rage. For many it still is. But there are a lot of flaws to this thinking it’s worth taking a look at. First, just to get on the same page … a Silo-in-the-Enterprise is a small or smallish group in a BigCo that adopts your product.

Enterprise 130

Enterprise Scale Finance Scaling 130

Predictable Revenue

OCTOBER 11, 2019

Sure.rapidly improving prospecting tools and AI will change the SDR landscape, but are the predictions of the end of the SDR role correct? The post The End of the SDR? appeared first on Predictable Revenue.

AI 196

AI Revenue 196

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Payments

Andreessen Horowitz

OCTOBER 8, 2019

The top-earning writer on the paid newsletter platform Substack earns more than $500,000 a year from reader subscriptions. The top content creator on Podia, a platform video courses and digital memberships, makes more than $100,000 a month. And teachers across … The post The Passion Economy and the Future of Work appeared first on Andreessen Horowitz.

Subscription 112

Subscription Payment Features 112

A Smart Bear

OCTOBER 8, 2019

I won a fake stock market competition in elementary school. I put all my money in a few penny stocks — where prices are less than a dollar, and because of their small denomination, their value (as a percentage) fluctuates wildly. Some days I had the worst portfolio, other days I had the best. The competition happened to end on an up-day. This was an example of “high risk, high reward.

Sales Hiring 80

Sales Hiring Scale Social Media Advertising 80

Practical Advice on SaaS marketing

OCTOBER 2, 2019

Marketing 138

Marketing Acquisition SaaS 138

SaaStr

OCTOBER 1, 2019

This is a scenario a lot of us will go through. There’s no magic solution here, but a few thoughts: First, build a “better” edition they can choose to upgrade to. Even if they have an unlimited right to your Professional Edition, add an Enterprise Edition. Or Global Edition. Or Unlimited Edition. And truly make it better. This worked well for us when we added a localized version of the product.

Sales 176

Sales SaaS Enterprise Pricing 176

Incredo

OCTOBER 8, 2019

Just look at customer acquisition vs retention statistics. What do you see? 1. When you acquire a new customer, it costs you 5x more than if you retained your existing customer. 2. If you increase retention rate by 5%, you can increase your company’s profitability by up to 95%. 3. Existing customers are 4-5x more likely to repurchase, refer your product and forgive your mistakes ( source ).

Acquisition 134

Acquisition Strategy Technical Review SaaS 134

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

Intercom, Inc.

OCTOBER 9, 2019

The range of work we do as product managers is so broad that we inevitably end up finding inspiration from all sorts of sources, whether it’s books on business strategy or essays on design. However, the book that has given me the most insight into the nature of my work is somewhat unlikely – psychologist Daniel Kahneman ’s non-fiction bestseller Thinking, Fast and Slow. “Our brain has two very distinct modes of thought: System 1 (fast, automatic, and impulsive) and System 2 (slow, consciou

Management 201

Management Systems Review Entertainment Engagement 201

Totango

OCTOBER 1, 2019

Being a customer-centered enterprise means acting as a trusted advisor and helping your customers get greater business value from your product. The aim is to create customer lifetime value by nurturing sustained expansion over time for mutually beneficial growth. But sustained growth is hard to achieve without a clear path forward. . Customer journey optimization is a way of not only mapping the stages of customer progression but also identifying ways to add customer value along the way.

Customer Lifetime Value 81

Customer Lifetime Value Onboarding Enterprise Customer Success 81

Andreessen Horowitz

OCTOBER 2, 2019

“To me it’s kinda funny, the attitude showing a n*&#a driving. But don’t know where the f**k he’s going, just rolling”. —Easy E, “Straight Outta Compton”. Years ago, I remember yelling at my CFO Dave Conte. He built a financial … The post The Map and the Terrain appeared first on Andreessen Horowitz.

Leadership 101

Leadership 101

SaaStr

OCTOBER 6, 2019

When a great SaaS business starts to come together, and crosses Initial Traction ($1-$1.5m), growing nicely (8-10%+ Month-over-Month Growth) … often times, the founders start to see the first bit of real economic returns on the model. It finally starts to make sense, this SaaS stuff. As you cross $2.5m, $3m in ARR, you can start to see a path to real cash flow and financial independence, even though you aren’t there quite yet.

Sales Hiring 226

Sales Hiring Scale Sales Venture Capital 226

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Payments

Tom Tunguz

OCTOBER 7, 2019

We’ve all seen the data on the average increases in round sizes over the last four or five years. Startups are able to raise larger early rounds because of the financial environment. One way of thinking about the early-stage fundraising market is as a collection of financial products. In 2008, there was a $5M series A product and a $10M series B product.

Marketing 214

Marketing Benchmarks Trends Startup 214

For Entrepreneurs with David Skok

OCTOBER 15, 2019

For the seventh year in a row, we’re proud to work with KBCM Technology Group (formerly Pacific Crest Securities) to share results from a survey of ~424 private SaaS companies. Thank you to the readers of forEntrepreneurs who participated in taking the survey! Thank you also to David Spitz (@dspitz) and the team at KBCM Technology.

SaaS 225

SaaS Technology Revenue Metrics 225

The Daily Egg

OCTOBER 9, 2019

You may be making a ton of sales every day – enough to bring in substantial profit for your business. But when you look at the numbers, you find that your actual revenue is only just enough to keep the business going. So what could be the reason behind this? You’ve done everything possible to […]. The post 5 of the Most Effective Ways to Reduce Business Operational Costs appeared first on The Daily Egg.

Business 279

Business Revenue Sales 279

Intercom, Inc.

OCTOBER 8, 2019

As a content designer, I often struggle to explain my role. The job is notoriously difficult to define, it looks different at every organization, and it has a ton of overlap with other roles. Content design is practiced by people with a dizzying array of job titles: product designers, UX designers, content strategists, interaction designers, information architects, technical writers, engineers, product managers, etc.

Communication 171

Communication Consulting Engineering Product Marketing 171

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Revenue

Incredo

OCTOBER 23, 2019

Do you admit that your potential SaaS investors are like your potential customers? Not all investors are equal : you should target the right ones who are interested in investing in SaaS and tend to fund in your geography & startup stage. You should target the right users too as not everyone is your ideal prospect. Investors require research : before contacting any investor, you should learn as much as you can about them.

SaaS 154

SaaS Social Media Startup Scale 154

SaaStr

OCTOBER 8, 2019

We’re back to Miami for our second ever SaaStr meet-up there, this time bigger and better than ever during Art Basel!! Come join us on December 5 hosted at 500 Startups Miami for an evening of SaaStr talk, mentorship, unicorns, VCs and more. We’ll have cocktails (or something similar) and some great discussions, including several great pieces of content, including a fun discussion between me and the co-founders of Cloud Unicorn Digital Ocean.

Startup 210

Startup Cloud SaaS 210

Tom Tunguz

OCTOBER 4, 2019

In a recent interview, Sid Sijbrandij, the founder of Gitlab observed something about remote teams that I think is absolutely true. I’ve seen it in many of the remote/distributed companies we work with. He said: Remote forces you to do the things you should be doing any way earlier and better. As company scale, they need to develop infrastructure to successfully manage and coordinate large numbers of people.

Startup 220

Startup Interviewing Investment Communication 220

Predictable Revenue

OCTOBER 17, 2019

Enterprise deals are tough, long, and require a robust product to compete. Find out how Proposify went from selling self serve deals to working with enterprise clients. The post Swimming upstream: how Proposify went from selling self serve deals to working with enterprise clients with CEO Kyle Racki appeared first on Predictable Revenue.

Enterprise 145

Enterprise Revenue 145

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

Pricing

The Daily Egg

OCTOBER 2, 2019

Author’s Note: We want to focus on giving you actionable advice for things you can pay attention to, evaluate, and implement quickly to make sure you get the most out of the remainder of 2019. First up in this series is our most recent webinar featuring ways for you to use Google Analytics and Crazy […]. The post Setting Up Google Analytics and Crazy Egg to Help you Drive More Conversions appeared first on The Daily Egg.

271

271

Intercom, Inc.

OCTOBER 10, 2019

? ?. You’ve probably heard the parable of the six blind men and the elephant: One touches the trunk and says, “It’s a snake.” Another, touching a leg, disagrees: “No, it’s not! It’s a tree.”. Another feels the ear and mistakes it for a fan. The one touching the body is sure he’s run into a wall. The one with tail in hand knows he’s holding a rope. And the last one, with his hand on a tusk, is certain he’s touching a spear.

Technology 168

Technology Underperforming Technical Team Social Media Outsourced Development 168

Incredo

OCTOBER 17, 2019

Asking “what’s the typical commission for SaaS salesperson?” is like asking “how expensive should I price my SaaS product?” or “how long should I spend on developing my software ?”. To answer your questions correctly, we need to ask for clarification and more details about your software, its complexity and company goals. If you search on Google, Youtube or Quora, answers will tell you that 7%, 9%, 10% or more is the common approach.

SaaS Payments 150

SaaS Payments Compensation Payment Services Sales Recruiting 150

SaaStr

OCTOBER 2, 2019

The other day, I had an experience I’ve never had in 14 years of building and buying SaaS: I became That Angry Customer. Really, an Angry Ex-Customer. I don’t have time or energy to get too angry about a few bits and bytes, or a few nickels. But in this case, the vendor just went too far, too many times, and created disruption all across our little tiny team.

Churn 191

Churn B2C Interviewing Software Review 191

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Generative AI

For Entrepreneurs with David Skok

OCTOBER 15, 2019

For the seventh year in a row, we’re proud to work with KBCM Technology Group (formerly Pacific Crest Securities) to share results from a survey of ~424 private SaaS companies. Thank you to the readers of forEntrepreneurs who participated in … The post 2019 SAAS Private Survey Results- Part 1 appeared first on For Entrepreneurs.

SaaS 130

SaaS Technology Revenue Metrics 130

Tom Tunguz

OCTOBER 17, 2019

Dr. Daniel Kahneman features on the latest Farnam Street podcast and it’s a surprising episode. Kahneman wrote Thinking Fast and Slow. I admire Kahneman a great deal. Not for his Nobel or for his work, which are both impressive, but for his humility. Some of the key tenets of Kahneman’s work in his famous book were disproved. And he owned up to it , both in print and on the podcast.

Interviewing 148

Interviewing Forecasting Management 148

The Daily Egg

OCTOBER 16, 2019

You’ve reached article 4 in our A/B testing series. In case you missed the first three, here’s a recap: A Beginner’s Guide to A/B Testing with Crazy Egg A/B Testing: How and Where to Start Best Practices and Pro Tips for Using an A/B Testing Tool Now it’s time to move onto the final chapter: […]. The post How to Understand and Act On Your A/B Test Results appeared first on The Daily Egg.

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