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53 Questions Developers Should Ask Innovators

TechEmpower SaaS

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” ” or “Are you developing for desktop, tablet, mobile, or all three?” The innovator/developer relationship needs to be a conversation.

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A Masterclass in Sales Development from Lars Nilsson at Snowflake

Tom Tunguz

Yesterday, Office Hours welcomed Lars Nilsson, VP Sales Development from Snowflake to talk about his learnings across 5 companies he helped take public. Hiring a sales or business-development representative (SDR/BDR) can be the better choice. At Snowflake, sales development lives within the marketing team. Hire for hunger.

Scale 324
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Scaling 6 Products to $100M+ ARR Each: Samsara’s CPO Kiren Sekar on Multi-Product Growth

SaaStr

CAC Payback Period Predicts Success More Accurately Than Any Other Metric CAC payback period stands above all other SaaS metrics as the most holistic indicator of business health. Unlike isolated metrics like growth rate or gross margin, CAC payback simultaneously reflects market demand, go-to-market efficiency, and product quality.

Scale 260
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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Price low to minimize adoption friction, grow quickly, and then move up-market after developing broad adoption. Skimming is less common in the software world because few startups develop a product at launch that will be accepted by the most sophisticated customers (and those willing to pay prices that generate the greatest margin).

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LLMs in Production: Tooling, Process, and Team Structure

Speaker: Dr. Greg Loughnane and Chris Alexiuk

Technology professionals developing generative AI applications are finding that there are big leaps from POCs and MVPs to production-ready applications. However, during development – and even more so once deployed to production – best practices for operating and improving generative AI applications are less understood.

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The Keys to Getting to $500M ARR In Just 7 Years with Attentive’s CEO

SaaStr

Weaponize Customer Success Align on specific metrics Build education systems Create community Drive organic growth 3. Turn Your Customers Into Your Marketing Engine The second breakthrough was making customer success the core growth engine.

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The $10M to $1B Vertical SaaS Playbook: Key Lessons from Procore’s Chief Product Officer Wyatt Jenkins

SaaStr

Growing up on construction sites with parents in the industry, he developed an intuitive understanding of the challenges contractors face daily. Procore has developed several innovative approaches to achieve this: Construction Boot Camp: Every new employee, regardless of role, goes through a two-week immersion in construction.

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Product Market Fit: A Lesson from Sephora’s Head of Product

Speaker: Sneha Narahalli - VP, Head of Product at Sephora

The first and most important step in product development is finding PMF. If the needs of your target audience aren't clearly defined, PMF, which combines qualitative and quantitative metrics, has numerous chances of failing. What metrics you should track to measure product-market fit.

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How Can We Stop Under Utilizing a Key User Experience Champion?

Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker

Customer representation has always been a key reason for success in product development. Despite this, those building the product itself are often detached from their customers, leading to a gap between vision and execution on the most practical metrics. It’s a truth universally acknowledged by the best product managers.

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The Problem with Product Market Fit (and What to Use Instead)

Speaker: Daniel Elizalde - Product Executive and Advisor

Launching successful products requires a rare combination of market understanding, iterative development, and a lot of luck. Unfortunately, most B2B companies go through the innovation journey using abstract terms and intangible metrics, such as “trying to reach product market fit.”

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A PM’s Guide to Forging an Outcome-Driven Product Team

Speaker: Kim Antelo, Transformation Coach

She will also discuss: The overlap between HEART and Pirate AAARRR metrics. Use Product Management Today’s webinars to earn professional development hours! Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating at the level of a FAANG company! Save your seat for this exclusive webinar today!

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User-Centered Development: The Importance of User Empathy to Build the Right Thing

Speaker: Jesse Walker, Product Manager at Canva

After all, at the other end of the product development workflow is a real person relying on the products we're building to make their lives easier. It allows us to see our work in terms of the real problems it helps solve, rather than simply the metrics it helps move.

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Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets. A System of Metrics.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer engagement. 💬 Customer-Centric Metrics: Discover hot to align sales and marketing efforts with real usage insights to deepen customer engagement.