OpenView Labs

APRIL 7, 2021

We’ve grown accustomed to the traditional set of SaaS metrics as just part of how to operate a SaaS business. It’s hard to conceive of what to do without metrics like CAC payback, LTV:CAC, average ACV, or the magic number. This has attracted a whopping 10M+ developer accounts and 200k+ active customers. Probably not!

Metrics 52

Metrics Scale SaaS Marketplace as a Service 52

CloudGeometry

MARCH 22, 2022

When developing a SaaS product plan, it’s important to recognize two foundational principles. Part 3: Measurement One of the great breakthroughs of SaaS as a business strategy is in how it puts users and subscribers front and center of software development and keeps them there. But that’s just the beginning.

DevOps as a Service 130

DevOps as a Service Software Delivery Well Architected Framework AWS 130

Subscription Flow

APRIL 18, 2024

How do you keep increasing your revenue in a marketplace that has reached its point of saturation? Simply put, subscriber engagement is a way of defining the degree of interaction, interest, and outright participation that the subscribers of a business have with the product and/or service that the business is offering.

Engagement 87

Engagement Customer Lifetime Value Revenue Subscription 87

Blulogix

FEBRUARY 18, 2024

Product and Service Innovation: Analytics uncovers gaps in current offerings and highlights areas for improvement or innovation. This insight drives the development of new features, services, or subscription tiers that meet evolving customer needs.

Strategy 52

Strategy Data Marketplace as a Service Sales Hiring 52

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. The most common strategies are Direct Sales, Inside Sales, eCommerce Marketplaces, and Partnerships. eCommerce Marketplaces. Direct Sales.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Totango

JULY 22, 2022

When facing a struggling economy, it’s more important than ever to keep your customers engaged and reminded of why your products and services are critical to their success. We are constantly adding innovative new apps to our Customer Journey Marketplace , including our newest Engage Customers SuccessBLOC. Overall NPS score.

Communication 101

Communication Marketplace as a Service Technical Review Engagement 101

Neil Patel

AUGUST 5, 2021

For fitness service providers, this means one thing: you need an effective marketing strategy to stand out in this fast-growing, high-stakes marketplace. Typically, you’re marketing fitness goods and services directly to individuals, rather than businesses. The health and fitness industry is worth over $96 billion dollars.

Advertising 141

Advertising Strategy Social Media Marketplace as a Service 141

Neil Patel

NOVEMBER 9, 2020

Yes, the tech giants could develop the software these micro startups are making, but by the time it’s ready for market, a competitor might have rolled a similar product out and taken all the glory. It’s usually much cheaper to acquire a startup that has done the legwork than get an idea internally developed. Micro Acquire.

Technical Review 144

Technical Review Payment Methods Acquisition Development Team Review 144

User Pilot

MARCH 20, 2024

TL;DR Software monetization helps generate revenue using various new business models to reinvest in development and enhancements. The open-source model creates revenue by charging for beyond-the-basics services. Software monetization through crowdfunding relies on user goodwill to support free product development.

Software 59

Software Revenue Strategy Advertising 59

SaaStr

NOVEMBER 6, 2019

Customers of category creators benefit from a company in the marketplace seeking to help them solve complex problems, get promoted and self-actualize in their own lives and career journeys. But make no mistake — successfully creating a category is extremely hard. . Not Everyone Will Get It Right Away.

Scale 111

Scale Sales Recruiting Marketplace as a Service Forecasting 111

FastSpring

JULY 14, 2020

Once affiliates join your program, it is important to learn what suspicious activity looks like and keep an eye out for metrics that are questionable. Strange things happen, but if they happen often enough that a pattern develops don’t be afraid to remove offending affiliates from your program. Monitor Activity. Enforcement of Rules.

Payment Methods 130

Payment Methods Sales Recruiting Payment Services Marketplace as a Service 130

Stax

JANUARY 8, 2024

To establish an effective risk management program as a PayFac, you must establish a dedicated risk management team, utilize the right tools and technology, develop proper risk management policies and procedures, conduct regular risk audits, and stay up-to-date with the latest industry regulations. Fraud detection and prevention.

Merchant Services 88

Merchant Services Payfac Payment Services SaaS Payments 88

Totango

MARCH 6, 2020

Today’s on-demand, subscription-dominated marketplace requires that enterprises pay closer attention to what their customers want from their products—and there’s no clearer indication than their own words. Product metrics. Following Voice of the Customer best practices helps to develop a cycle of dialogue between you and your customer.

Marketplace as a Service 93

Marketplace as a Service Social Media Customer Success Enterprise 93

Neil Patel

APRIL 9, 2021

Everything we do involves measuring different metrics to see what works and what doesn’t. Developing the ideal buyer persona is something all great marketers must do. The industry insights section provides you with data on certain industries, such as healthcare and financial services. What Are LinkedIn Insights?

Scale 125

Scale Social Media Advertising Marketplace as a Service 125

User Pilot

AUGUST 29, 2023

TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product management describes the continual process of overseeing the development of a product across the entire product lifecycle: from initial ideation, through the development process, to launch and beyond.

Management 97

Management Interviewing Marketplace as a Service Product Marketing 97

OpenView Labs

FEBRUARY 3, 2022

It’s one of my favorite questions, even though it’s really not a financial or operating metric at all. . Today, going to market is often multifaceted and requires developing technical and commercial partnerships, selling through cloud marketplaces, and leveraging your product for growth.

Sales Hiring 82

Sales Hiring Sales Recruiting Scale Startup 82

User Pilot

APRIL 25, 2024

Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers. This process helps you understand what motivates your customers, enabling you to tailor your products and services to minimize risks from the start.

Market Research 52

Market Research Outsourcing Services Marketing Outsourced Development 52

OPEXEngine

OCTOBER 5, 2021

Over the past decade, software has created tremendous value for investors and businesses, thanks largely to its transformative effect on the economy , its role in developing new cloud-based business models, and its ability to increase efficiency in operations. Metrics will also change. Metrics will also change.

Software Review 52

Software Review DevOps as a Service Software Underperforming Technical Team 52

Intercom, Inc.

FEBRUARY 6, 2020

Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. Prospects were confused over how the marketplace worked and the sales team struggled to explain it.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

OPEXEngine

JULY 27, 2021

The SaaS Finance MeetUPs help provide context for our benchmarking community to the OPEXEngine benchmarks and content that we develop. Be carefully bold about affecting change and helping to guide the company in an evolving world and marketplace. Be strategic about your metrics.

Finance 52

Finance Outsourcing Services Scaling SaaS 52

Neil Patel

SEPTEMBER 25, 2020

Develop a High-Performing Social Media Strategy. From there, they’ll develop a custom social media strategy to help you smash your goals. It’s essential that you track your social media performance using the right metrics. 95% of the most successful B2B marketers use metrics to measure content performance.

Social Media 141

Social Media Consulting Development Team Review Marketing 141

Neil Patel

JANUARY 25, 2021

million active sellers on Etsy , it can be daunting to figure out how to ensure marketplace visibility. Search engine optimization (SEO) refers to the practice of developing content, copy, visuals, and a slew of other factors tailored to increasing search visibility. With a reported 3.68 Why You Need an SEO Strategy For Your Etsy Shop.

Payment Methods 135

Payment Methods AI Search Artificial Intelligence Social Media 135

SaaStr

JANUARY 5, 2023

Looking back on its explosive growth, however, the company realized just how badly it needed the valuable services of a Chief Financial Officer (CFO). They can also help secure the data, reporting, process, and discipline a business need to evaluate progress so it can develop the accountability necessary to drive operational excellence.

Sales Hiring 44

Sales Hiring Acquisition Forecasting Outsourced Development 44

SaaStr

APRIL 30, 2022

Check out this 2018 Europa session with Guillaume Princen, Head of France and Southern Europe @ Stripe, where he talks about the metrics you need to be focused on in your startup. If you don’t have the time to watch the whole session, here are the main metrics you should be mindful of. Why do developers love SaaS products?

SaaS Payments 244

SaaS Payments Metrics Payment Methods Scale 244

SaaSOptics

MAY 19, 2022

For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. Metrics: What’s your target win rate for sales opportunities? . How to Develop a Customer Acquisition Strategy. Plain and simple.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Chart Mogul

MAY 7, 2020

Explain their existing sales process and what they learned in the course of developing it. Answer questions new salespeople have about the company, its products/services, and its position in the marketplace. Related posts: The 3 sales metrics every salesperson needs to track.

Sales Hiring 121

Sales Hiring Underperforming Technical Team Marketplace as a Service Headcount 121

Baremetrics

AUGUST 24, 2021

Customer X signs up for the monthly basic plan on your website or marketplace. Often, SaaS companies develop pre-set quantities for each subscription plan. For example, Baremetrics provides financial metrics that can help your company hit the ground running. Insert Baremetrics.

Subscription 97

Subscription Payment Features Software Review Payments 97

Baremetrics

APRIL 26, 2021

All the data your startup needs Get deep insights into your company's MRR, churn and other vital metrics for your SaaS business. Quick look Before we dig into the specifics of what both these service providers offer, let's take a quick look at each brand and its core focus. Easily connect to other business services.

Payment Services 59

Payment Services Merchant Services Payment Methods Payments 59

Intercom, Inc.

JANUARY 16, 2020

Andrey explains why embracing the professional services sector in a unique way has paid dividends. His paintings have different shapes with very bright colors and we found that our boards developed in kind of the same style. We also think about community and consultants and professional services as an ecosystem around our product.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

Neil Patel

SEPTEMBER 29, 2020

If you use the platform as an observer for a week or two, you’ll be able to develop a feel for things. The “autosuggest” feature within Google Search is another way to develop good content ideas. To address these issues, TikTok has developed the “ TikTok creator marketplace.”. Create TikTok Marketing Videos.

Social Media 145

Social Media Marketing Marketplace as a Service Advertising 145

Totango

SEPTEMBER 17, 2019

The on-demand, customizable nature of today’s digital marketplace means customers have come to expect service providers to know their needs intimately and to meet them routinely. Servicing the customer depends on understanding their unique goals and how they are progressing towards them. What is a Customer Data Platform?

Data 64

Data Marketplace as a Service Metrics Customer Success 64

Neil Patel

FEBRUARY 4, 2021

NP Digital is a performance marketing agency built by marketers, and our global offices allow us to deliver our specialized services to clients worldwide. Below, we’ll explain how each of our agencies works, the services they provide, and what to expect from each of them in the future. NP Digital Marketing Services.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

Intercom, Inc.

JULY 11, 2019

As the General Manager for HubSpot’s Service Hub , Michael knows a thing or two about keeping customers close. Kaitlin: You’re the General Manager HubSpot’s Service Hub. Could you give me a bit of background on why HubSpot built Service Hub in the first place and the philosophy behind it?

Scale 188

Scale Scaling Sales Hiring Underperforming Technical Team 188

Neil Patel

APRIL 20, 2021

Until that happens, you’ll find it difficult to sell your actual products or services. Most people and companies think products and services sell because of their great features. Let’s look at an example in the world of marketing consulting services and products. service, program, online course, etc.) That’s not the case.

Sales 137

Sales Outsourcing Services Marketplace as a Service Underperforming Technical Team 137

Intercom, Inc.

APRIL 18, 2019

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. When the line item for your service doesn’t even exist in a prospective customer’s budget, your primary task is to educate.

Scale 112

Scale Sales Recruiting Marketplace as a Service Sales Hiring 112

ProfitWell

APRIL 1, 2020

White-labeling services for SaaS products have become very popular over the past decade. A great example is LevelUp that not only develops their own mobile payment and loyalty program app, but they also white-label it for restaurants like sweetgreen and Dig Inn, so they can market and promote it as their own. Lack of metrics.

Payment Solutions 59

Payment Solutions SaaS Payments Payments Payment Services 59

User Pilot

FEBRUARY 21, 2022

Building your own tool means a lengthy process for your developers to create complex software and de-prioritize work on your core business. for user onboarding ), and offering self-service support with a Resource Centre can help your users expand their knowledge base. What is an interactive user guide?

SaaS 92

SaaS Onboarding Marketplace as a Service Engagement 92