OpenView Labs

FEBRUARY 3, 2022

The market need for SaaS products has exploded and investment in SaaS companies has accelerated, requiring more talent to grow and scale. Competitive pressures and changing customer needs can be captured by a great marketing or product marketing lead. That talent pool has not kept pace.

Sales Hiring 82

Sales Hiring Sales Recruiting Scale Startup 82

Intercom, Inc.

DECEMBER 13, 2018

Julien, who previously directed business development and partnerships at Microsoft and is on the board of French media giant Le Monde, was perfectly poised for a conversation at the SaaStock conference in Dublin that ranged from the different missions within Facebook to why he’s betting big on chat. Different visions for different products.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

Intercom, Inc.

JANUARY 16, 2020

Andrey explains why embracing the professional services sector in a unique way has paid dividends. His paintings have different shapes with very bright colors and we found that our boards developed in kind of the same style. So we wanted to bring a little bit of art into the day-to-day job of each person who uses our product.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

SaaSOptics

MAY 19, 2022

Keeping your customer acquisition costs low ensures that you’ll have greater profit margins, which can then be re-invested into your business and employees. Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Cold Outreach.

Acquisition 59

Acquisition Scale Strategy Software Review 59

OpenView Labs

APRIL 13, 2020

Integration of the marketing and product tech stacks. New approaches to user-centric marketing and product. Proliferation of iterative, experiment-driven, nimble approaches to product development (also known as Agile). Are there marketplace dynamics? And how does that look by channel, campaign, etc.?

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

FastSpring

APRIL 13, 2023

“If you’re putting your products on Amazon, you’re probably not our ideal customer. Dopple has been careful which customers they invest in, making sure that their product roadmap aligns with where they continue to see the “hockey puck” moving. It starts with self service. And so I believe in buyer empowerment.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

SaaStr

MARCH 19, 2019

Niall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect channels and platform ecosystems. Then also went into venture capital where I invested in API first products.

Payments 120

Payments Scale Scaling Revenue 120

The Angel VC

AUGUST 25, 2017

Over the last couple of weeks and months we spent some time putting our investment thesis on paper. The purpose of this exercise was to challenge and discuss our implicit assumptions and to get everyone on our team aligned on what kind of investments we seek. They will continue to transform entire industries.

Investment 118

Investment Marketplace as a Service Blockchain Machine Learning 118

How To Buy Saas

MAY 23, 2022

What is Marketing Automation ? If you have been wondering what is marketing automation? Marketing Automation is a process that uses an automation service to automate repetitive marketing tasks. Email Marketing, Social Media posting, Ad Campaigns, etc. The downside?

Marketing 52

Marketing Social Media Marketplace as a Service Pricing 52

Casey Accidental

OCTOBER 18, 2021

There may also be a misconception of what type of product work is needed to help the company i.e what the product strategy should actually be. Product/market fit expansion: adding totally new products that create new value propositions e.g. Uber Eats. Launching new SaaS products with its incubation arm.

Technical Advisors 140

Technical Advisors Technical Review Scale Marketplace as a Service 140

SaaStr

DECEMBER 20, 2019

Prior to founding Outreach, Manny spent 7 years with Microsoft where he ran the Latin America and Canada business development group for Microsoft’s emerging mobile division, representing $50M of yearly revenue. 293: Congratulations you’ve built a product that’s proven itself in the marketplace!

Scale 142

Scale Sales Hiring Construction Education 142

Intercom, Inc.

AUGUST 22, 2019

I’m excited to be joined today by Intercom’s own Jonathon Colman, a senior designer who came to us by way of the Nature Conservancy, REI and five and a half years at Facebook, where he most recently worked as a UX Content Strategy Lead for Marketplace. And content design definitely spends time focusing on those words, on that service.

User Experience 209

User Experience Strategy Engineering Communication 209

Intercom, Inc.

SEPTEMBER 26, 2019

And it’s not without good reason: nearly all software products with dominant market share started as apps but grew to the point where third-party developers began building valuable integrations on top of what these companies had already created. So those are developer tools for sure. Those are big amazing companies.

Underperforming Technical Team 170

Underperforming Technical Team Marketplace as a Service Outsourced Development Development 170

SaaStr

JUNE 10, 2021

Marten Mickos: We heard here that the cloud business has a combined market cap already of over a trillion dollars. So the whole world of software as a service and cloud has just exploded and will continue to grow enormously. And if we look at the specifics of the word SaaS, software as a service.

Outsourcing Services 140

Outsourcing Services Marketplace as a Service Outsourced Development Scale 140

SaaStr

APRIL 30, 2022

It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. If you kind of that question, thinking about the stakeholders and the decisions and companies of using SaaS products, there’s kind of three types. They love SaaS products.

SaaS Payments 239

SaaS Payments Metrics Payment Methods Scale 239

Casey Accidental

OCTOBER 24, 2022

Eventbrite was historically a 50% sales and 50% self-service business. So, as we decided to take a bet on building an intuitive, self-service experience instead of masking user experience issues with human support, we really had to confront Belsky’s product lifecycle for the first time. Sounds expensive.

Scale 139

Scale User Experience Underperforming Technical Team Marketplace as a Service 139

Intercom, Inc.

OCTOBER 16, 2019

The classic example sees a company move from niche startup to mainstream scale-up, but it can also see companies hone their product-market fit by focusing on a more specialized, and yet more lucrative, user base. If your application is a self-service one, focus on content and inbound marketing as your primary source of leads.

Business Model 195

Business Model Scale Pricing Payment Methods 195

Chart Mogul

SEPTEMBER 15, 2023

5 Reasons I Hate the Rule of 40 by Mikael Johnsson, SaaS Nordic While not necessarily completely useless, I would strongly argue that R40 is a metric applicable to the world of PE and public markets investing and is not a good metric for assessing the quality of venture-stage companies. Because this drives investment decisions.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

Unbounce

JUNE 16, 2020

These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis. They often have developed personal relationships with a degree of instant trust that’s hard to replicate from afar.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

SaaStr

NOVEMBER 21, 2020

Rob Gonzalez: Operationally, I look at, in particular, my experience at Endeca, but also another startup that sold to pharmaceutical companies and other life sciences businesses and financial services companies called Cambridge Semantics. And there’s a lot of benefit to running a software as a service, in general.

SaaS Payments 264

SaaS Payments Scale Payment Services Payment Solutions 264

Intercom, Inc.

APRIL 4, 2019

So how did they go from product-market fit to actually scaling a sales org around a repeatable sales process? Thanks to the explosive growth of products like Dropbox, Asana and Slack, the self-serve model has been all the rage for close to a decade. Are you a marketplace or are an e-commerce retailer? What’s not to like?

Scale 162

Scale Sales Hiring Underperforming Technical Team Payment Services 162

User Pilot

OCTOBER 22, 2023

For startups, this is often the story of why your founder was driven to start the business, or how you are differentiated from your competitors in the marketplace. This data may be used for analysis but can also be sent to your CRM or marketing automation software for segmented post-webinar follow-up.

Engagement 99

Engagement SaaS Onboarding Marketplace as a Service 99

Point Nine Land

JUNE 29, 2021

d published 22-page NexHealth investment memo Last week, NexHealth announced a $31 million Series B led by Josh Buckley. And congrats to Josh for doubling-down on your investment in the company. What’s more, NexHealth has built a universal API that makes it easy for developers to integrate healthcare data. Bonus: Point Nine’s l?e?a?k?e?d

Healthcare 52

Healthcare Development Team Review Systems Review Marketing 52

Intercom, Inc.

MAY 2, 2019

Instacart is valued at nearly $8 billion and since joining, he’s helped to make the company’s services available to more than 80% of U.S. Even with Instacart’s enormous valuation, he continues to see tremendous growth potential for the service, similar to what he saw in Instagram’s early days. Thanks for signing up.

Marketplace as a Service 184

Marketplace as a Service B2C PayPal Scaling 184

Andreessen Horowitz

APRIL 9, 2024

The data revolution in partnerships Sarah Wang: That’s incredibly exciting and definitely part of our investment thesis in investing in Crossbeam. A great way to look at this is through the lens of buyer psychology and the way that products and services get procured in the modern market.

Scale 118

Scale Technical Review AI Sales Hiring 118

User Pilot

JULY 28, 2023

A fake door MVP involves having a clickable component in your UI that captures interested users (even when you’ve not started developing that particular feature). A minimum lovable product broadens the scope of what’s in your MVP: what’s the minimum set of features you need to build loyalty? High-fidelity.

Marketplace as a Service 73

Marketplace as a Service Social Media Development Machine Learning 73

SaaStr

AUGUST 6, 2019

” So we wanted to create essentially … Well, you can probably describe it the easiest way as an anti-SAP of supply chains, something that was easy, simple, free to use, open, and easy to develop for. Third parties are developing apps for our platform. Tradeshift Buy, which is essentially what we call private marketplaces.

Payment Solutions 147

Payment Solutions Payments Outsourcing Services SaaS Payments 147

SaaStr

FEBRUARY 7, 2020

Plus, from 2007 until 2013, Karen ran all of Box’s business development, partnership, and strategic alliance activities. In Today’s Episode We Discuss: * How Karen made her way into the world of SaaS as one of the first employees at Box and then how that led to her transition to the world of investing with B Capital.

Scale 173

Scale Underperforming Technical Team Investment Sales Hiring 173

SaaStr

JULY 11, 2019

I invest across consumer, B2B SaaS companies, and then also dev tools and infrastructure companies as well. We got into a very good entrepreneurial working style, which helped us I think tackle, particularly after the massive product pivot, how to just be more iterative and how to work entrepreneurially across the team. It was healthy.

Scale 117

Scale Marketplace as a Service Sales Recruiting Scaling 117

SaaStr

MAY 3, 2019

Prior to founding Outreach, Manny spent 7 years with Microsoft where he ran the Latin America and Canada business development group for Microsoft’s emerging mobile division, representing $50M of yearly revenue. People would immediately stop and be like, “I don’t want to buy your service.

VP of Engineering 149

VP of Engineering Sales Hiring Technical Review Development Team Review 149

Hitenism

DECEMBER 26, 2016

That’s because the people who are working in the SaaS industry or investing in these businesses are sharing much more of the details about all aspects of growing and scaling a SaaS business. Brian Balfour , You’re Too Focused on Product/Market Fit. What animals are you hunting?” The animal is your customer type.

Scale 152

Scale SaaS Marketplace as a Service SMB 152

Unbounce

JUNE 23, 2023

Louis is the Head of Marketing at Dealtale, an organization that dives into the science behind revenue generation and how marketers can use cutting-edge technology to, y’know, market better. So certainly it’s challenging to stay on top of just this wave of AI news and development. [00:02:21] You know what I mean?

AI Search 95

AI Search AI ChatGPT Marketing 95

Chargify

AUGUST 17, 2017

Sorry, we’re not trying to bring up that you missed investing in Amazon when it went public. billion losing streak that has erased 84% of Sears’ market value.”. If your SaaS startup isn’t there yet, you should read Finding Product/Market Fit: When To Stand Firm & When To Pivot first. SaaS Growth Ceiling.

Scale 53

Scale Sales Hiring SaaS Artificial Intelligence 53

Sales Hacker

FEBRUARY 7, 2018

To keep growing at the same growth rate requires a significant investment in the acquisition efforts as depicted in figure 2. Previously they may have only spent $1,000 when buying a SaaS service online. Now the services have matured where buyers are spending 20x in online services is relatively comfortable.

Scale 86

Scale Growth Hacking Scaling Sales Hiring 86

SmartKarrot

AUGUST 5, 2021

It has become so important that businesses are willing to invest millions of dollars in developing one. If you are curious about product operations but unsure where to begin, this guide can help. What is Product Operations (Prod Ops)? Products can be software, hardware, or even services. contact-form-7].

Scale 10

Scale Marketplace as a Service Product Marketing Software Development 10

SaaStr

APRIL 3, 2019

The biggest companies on earth spend billions of dollars on this service no one’s ever heard of called freight forwarding and they all hate their vendors. So we never should have even been a, we’re in multi sided marketplace. So we have this enormous market. And the reality is we’re in a service business.

Scale 100

Scale Sales Hiring Systems Review Marketplace as a Service 100

SmartKarrot

DECEMBER 18, 2020

Customers are getting more empowered in today’s marketplace. Companies are investing heavily on understanding their likes and dislikes so that they can make informed business decisions. Companies use these valuable insights in their sales, marketing and product development efforts.

Social Media 10

Social Media Data Analysis Marketplace as a Service Customer Lifetime Value 10