Tom Tunguz

JANUARY 16, 2013

Products aren’t sold in isolation - they exist within ecosystems. Great product market fit and sales pitches hinge on understanding and serving all the members of an ecosystem. Should a product fail to meet the needs of any one member, company success and sales velocity will falter. Axial Market. Google AdSense.

Product Marketing 100

Product Marketing Marketing Sales Advertising 100

SaaStr

NOVEMBER 1, 2022

The promise of SaaS was healthy profitability at scale and yet we see companies with hundreds of millions of dollars in revenue burning cash. One smart way to build a US presence is to hire a GM, ideally someone who could run an important function like sales or marketing besides being responsible for US operations.

Scale 238

Scale Sales Hiring Cybersecurity Underperforming Technical Team 238

Neil Patel

NOVEMBER 4, 2020

They already have an existing pool of active users and billions in revenue to plug your store into and start making sales. million sellers and more than 353 million different products to contend with, how do you rise above the noise and get your store found? You need excellent marketing strategies unique to Amazon’s marketplace.

Social Media 139

Social Media Marketing Marketplace as a Service Outsourced Development 139

OPEXEngine

FEBRUARY 22, 2022

We typically classify SaaS companies in terms of three customer segments, enabling us to better evaluate their needs: Small/Mid-Market (SMM). In this article, one in a series of three covering each of these SaaS customer categories, we will focus exclusively on Small/Mid-Market SaaS companies. SMM SaaS Go-To-Market Strategy.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

SaaStr

MARCH 19, 2019

Niall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect channels and platform ecosystems. Ceci Stallsmith – Director of Platform Marketing @ Slack.

Payments 124

Payments Scale Scaling Revenue 124

OpenView Labs

OCTOBER 26, 2021

Milestone: First traction and product-market fit . At this point you’ll want to seriously interrogate whether your current set of users are going to be the ones to take you public, and whether your total addressable market (TAM) can justify your growth targets and further investment. Hubspot’s CCO on go-to-market success.

Sales Hiring 82

Sales Hiring Scale Sales Recruiting Marketing 82

Sales Hacker

FEBRUARY 2, 2021

Closing an enterprise sale in a niche market follows the same sales funnel as any other deal, but a bit more fine tuned. This contrasts with traditional sales, which typically are associated with shorter sales cycles, fewer stakeholders, and are managed by a sales and marketing department. The Models of Enterprise Level Sales.

Scale 95

Scale Enterprise Marketing Sales 95

SaaStr

NOVEMBER 28, 2019

Product-market fit has been really important. It was initially compliance focus. Teddie : And also we’ve seen the BI market that’s been acquisitions at the last. Because after the year we had literally zero customers, zero revenue. Felix : We specialize in data governance and data cataloging.

Sales Hiring 183

Sales Hiring Scale Sales Recruiting Government 183

TrackStreet

FEBRUARY 16, 2024

To reach that achievement, an organization’s sales and marketing department must employ a variety of strategies to attract as many customers as they can while outperforming competitors. MAP vs. IMAP or eMAP There is another type of MAP that focuses on regulating the advertising of product prices on the Internet. Enforcement Challenges.

Branding 40

Branding Technical Review Advertising Systems Review 40

SaaStr

APRIL 4, 2019

As a global technology provider powering thousands of SaaS companies, Google is at the forefront of driving exciting and innovative technologies to market. So Gartner says 2018, the SaaS market is over $73 billion dollar, it’s growing very, very quickly. Eyal Manor: So we have a lot to talk about. what are your thoughts?

Cloud 171

Cloud Scale Trends Machine Learning 171

SaaStr

JANUARY 10, 2020

In terms of replacement, what does Bob believe will be the emerging trends in SaaS Go To Market that will replace it? * In just four years, Podium has raised almost $100 million, with annual recurring revenue increasing to almost $60 million. What do we believe in as a company in terms of where we want the product to be in a few years?

Sales Hiring 133

Sales Hiring Scale Outsourcing Services CTO Hire 133

User Pilot

AUGUST 6, 2023

Because the omnichannel experience will encourage customers to stick around longer, this has the knock-on effect of increasing customer lifetime value (LTV) or even generating expansion revenue. These insights can help you with other efforts, such as personalized retention marketing or customer segmentation. Data-driven decisions.

Investment 91

Investment Banking Social Media Customer Lifetime Value 91

SmartKarrot

JANUARY 20, 2023

Manage complex cases on compliance, payroll, invoicing, account setups, etc. Participate in centralizing the feedback from the users, and help define the improvements needed with the product team. Build an efficient customer success function, driving meaningful impact on customer satisfaction, retention, and overall revenue.

Customer Success 19

Customer Success Outsourced Development Payment Features Government 19

SmartKarrot

OCTOBER 13, 2022

Role: Director, Customer Success Location: Atlanta, GA, US (Hybrid) Organization: Bakkt As a Director of Customer Success, you will collaborate with Product, Marketing, and Legal and Compliance to develop materials and resources to set new customers up for success and drive adoption and engagement in product.

Customer Success 19

Customer Success Development Team Review Technical Review Systems Review 19

SaaStr

MARCH 8, 2019

Join Hubspot CEO Brian Halligan and NEA’s Hilarie Koplow-McAdams to explore the evolution of the marketing and sales funnel you’ve been using for decades to generate traffic and convert and leads into customers. Brian Halligan: Whether we all like it or not, trust in sales and marketing is at an all-time low. Who do they trust?

Scale 109

Scale Sales Hiring Underperforming Technical Team Social Media 109

SaaStr

SEPTEMBER 14, 2023

Well… He did all of that, and revenue plummeted, the burn rate tripled, and they almost ran out of money. They were already much better, and it tripled the revenue per lead. They doubled revenue in the first 60 days and tripled and quadrupled revenue over the next 12 months. Content marketing is so important.

Outsourcing Services 230

Outsourcing Services Sales Hiring Scale Sales Recruiting 230

Upscope

JANUARY 5, 2020

When an engineer turned marketer helps position multiple companies to grow from, for example, $2 million to $70 million in 18 months, it's time to listen. Below we'll cover what positioning in marketing is, why you should RTFM of April Dunford's book and give you 10 positioning examples and a couple of links to templates.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

SmartKarrot

APRIL 14, 2023

This entails managing staffing, strategy, and work quality in compliance with the processes, regulations, and procedures established by CPAI. own pre-sales assistance, onboarding of fresh clients, platform setup, training, continuous client interactions, and product updates. To increase gross margin to 75%, drive efficient delivery.+

Customer Success 15

Customer Success Travel compliance Retention 15

Intercom, Inc.

DECEMBER 13, 2018

Once you know exactly what you do well – what you do better than any competitor on the market – you can accelerate. It’s quite a unique go-to-market strategy and quite a unique way of serving our customers. John: Is there something about the products that gets that usage on day one? It’s important to find your niche.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

SaaStr

SEPTEMBER 24, 2021

Katrina Wong, VP Marketing and Demand Generation @ Segment. Asawari Samant, Head of Marketing @ Anyscale. Kady Srinivasan, Head of Marketing @ Klaviyo. Jessica Weimer Vice President, Global Revenue Marketing @ Podium. Billi Jo Wright, Chief Risk & Compliance Officer @ Payrix. Anna Baird, CRO @ Outreach.

VP of Engineering 278

VP of Engineering Technical Cofounder CTO Coach CTO Hire 278

Intercom, Inc.

JUNE 3, 2021

It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. Most of people’s go-to, I think, is revenue – different ways you can accelerate your revenue.

Strategy 228

Strategy Software Review Development Team Review Sales Recruiting 228

SaaStr

AUGUST 7, 2021

Michelle Pietsch VP of Revenue @ Dooly. Nikita Miller VP of Product @ Dooly. Brittany Bingham, VP of Marketing @ Guru. Sara Hicks, VP of Product, Commerce @ Mailchimp. Mariela Towers, Head of Marketing @ BEE. Megan Gallagher, Revenue Enablement Manager @ WalkMe. Asawari Samant, Head of Marketing @ Anyscale.

VP of Engineering 269

VP of Engineering Technical Cofounder CTO Coach CTO Hire 269

Sales Hacker

JANUARY 5, 2024

Factors to Consider for Product-Led Sales There are important factors that make a purely product-led growth motion easier. The reason to start purely product-led and work into sales is that these factors will help you gauge how much sales to introduce to your motion. That’s it, that’s all.

Scale 97

Scale Sales AI Social Media 97

SaaStr

JUNE 15, 2021

I know your marketing materials everyone…we talk about how the whole world’s more developer centric. As someone who has built and shipped software but doesn’t really code at this point, I’m still shocked the markets are so big. For real, why is the developer market bigger today? Voice is huge.

Scale 294

Scale Underperforming Technical Team Engineering Wireless 294

SaaStr

MARCH 8, 2019

Join Hubspot CEO Brian Halligan and NEA’s Hilarie Koplow-McAdams to explore the evolution of the marketing and sales funnel you’ve been using for decades to generate traffic and convert and leads into customers. Brian Halligan: Whether we all like it or not, trust in sales and marketing is at an all-time low. Who do they trust?

Scale 51

Scale Sales Hiring Underperforming Technical Team Social Media 51

User Pilot

MARCH 16, 2024

The platform also helps you announce new product features and collect customer feedback. The platform is built keeping the compliance, scalability, and security needs of enterprises in mind. Userpilot is a product growth platform that drives user activation , feature adoption, and expansion revenue.

Software Review 52

Software Review Technical Review Onboarding Underperforming Technical Team 52

User Pilot

MARCH 21, 2023

It offers advanced security and compliance features and priority support. It adds unlimited saved reports and saved cohorts, the modeling layer, and email support. The Enterprise plans start at $1,667/month and can serve 1B+ events. Mixpanel gets stellar user reviews but the price comes up as one of its weak spots.

Pricing 97

Pricing Software Review compliance Retention 97

User Pilot

MARCH 29, 2024

It enables SaaS teams to leverage real-time user data to build beautiful on-brand experiences, improve user onboarding, and drive product-led growth. The platform is built keeping the compliance, scalability, and security needs of enterprises in mind. Get a Userpilot demo and drive your product growth code-free.

Software Review 52

Software Review Onboarding Technical Review User Experience 52

Andreessen Horowitz

APRIL 9, 2024

In this conversation, a16z Growth general partner Sarah Wang speaks with Crossbeam CEO Bob Moore about his new book, Ecosystem-Led Growth: A Blueprint for Sales and Marketing Success Using the Power of Partnerships. That stuff doesn’t happen unless there’s already a pre-existing market pool for it.

Scale 119

Scale Technical Review AI Sales Hiring 119

Andreessen Horowitz

NOVEMBER 17, 2023

A big piece of that and a partnership I hadn’t had on the go-to-market side was I finally had a partner who was really going to say: we do these 4 things incredibly well, and if you are not one of these 4 things, it’s actually revenue that we’re going to say no to. And so I went back to you and I said, “ Look.

Sales Hiring 96

Sales Hiring Scale Sales Underperforming Technical Team 96

SaaStr

NOVEMBER 29, 2019

286: Allie Janoch is the Founder & CEO @ Mapistry, the startup that makes environmental compliance simple. In Today’s Episode We Discuss: * How Allie made her way from the world of Yahoo to founding the game changer of environmental compliance in Mapistry. Product analytics? Loving our podcast content?

Sales Hiring 133

Sales Hiring Underperforming Technical Team Technical Advisors Scale 133

User Pilot

NOVEMBER 30, 2023

The main difference between Mixpanel and Google Analytics boils down to each product’s analytics objectives. Mixpanel is a better option for SaaS, while you may find Google Analytics more suitable to track marketing and e-commerce metrics. Identify friction points and patch leaks hindering total revenue generated.

Scale 104

Scale Retention Trends Pricing 104

SaaSOptics

MAY 6, 2022

Accurate and up-to-date financial records display the current state of your business, help you maintain GAAP/IFRS compliance, and prove to potential VCs that your company is worth the investment. Revenue and asset protection. A solid protective infrastructure keeps your revenue and assets safe during a legal dispute or security threat.

SaaS 76

SaaS Scale Underperforming Technical Team Forecasting 76

User Pilot

MARCH 30, 2024

The platform is built keeping the compliance, scalability, and security needs of enterprises in mind. Userpilot is a product growth platform that drives user activation , feature adoption, and expansion revenue. Get a Userpilot demo and drive your product growth code-free.

Software Review 52

Software Review Onboarding Underperforming Technical Team Enterprise 52

SaaStr

MAY 17, 2019

As for Godard, he founded his first business, BigMachines, in 2000, a business he scaled to $50m in revenue and over 300 people up until it’s acquisition to Oracle 11 years later for $400m. A business he scaled to 50 million dollars in revenue and over 300 people up until its acquisition to Oracle 11 years later for 400 million dollars.

Scale 153

Scale Sales Hiring Software Review Leadership 153

Mucker Capital

APRIL 6, 2023

Are there types of companies, market segments, industries, or business models where PLG does not make sense? So if you are building a product that has a lot of incumbents that are very established, thinking about PLG may be one of the ways to disrupt that market. Those products are built for prosumers.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

User Pilot

MARCH 18, 2024

The platform is built keeping the compliance, scalability, and security needs of enterprises in mind. Userpilot is a product growth platform that drives user activation , feature adoption, and expansion revenue. Get a Userpilot demo and drive your product growth code-free.

Software Review 52

Software Review Technical Review Onboarding Underperforming Technical Team 52