TechEmpower SaaS
JULY 31, 2023
When talking to startup founders or other innovators, we always ask questions to better understand their business as a core. What does the business do? One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects? How does it meet customers’ needs?
SaaStr
MAY 8, 2024
Let’s jump right into this set of community questions focused on SaaS metrics, growth, and efficiency. What metrics should we expect in this environment? Therefore, sales and marketing practices made no sense in 2020. For folks on social who complain about how hard the market is, most of them aren’t hireable.
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Tom Tunguz
FEBRUARY 27, 2023
Anyone who has managed a larger BI deployment has faced the challenge of managing hundreds, perhaps thousands of metrics. Marketing & sales define revenue or leads or cost-of-customer acquisition differently. In the BI tool, a marketing analyst finds three metrics: cost_of_customer_acq, CAC2, & new_CAC.
Tom Tunguz
APRIL 21, 2024
1 FCFY is a metric that measures this : how much of a company’s revenue, after funneling through every cost imaginable, is left over in its bank account at the end of the year. For example, energy tops the list at the moment, primarily driven by the fluctuations in those markets. That’s my mental model for it, anyway.
Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting
A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets.
SaaStr
FEBRUARY 14, 2023
The current public market environment might look like a great SaaS crash for many people. As things appear to slow, how do we get back to the fundamentals, find the things that are great about SaaS that are measurable, and help people see the value in your business? Why is this market different than others?
SaaStr
DECEMBER 13, 2023
Dave Kellogg, EIR at Balderton Capital and 25-year C-level veteran, shares the top 14 signs that you have a SaaS metrics problem, the five reasons those symptoms exist, and a SaaS metrics maturity model with five layers to help you move the needle at every stage. The 15 Types of Misuse and Abuse of SaaS Metrics #1: Bludgeoning.
Speaker: Sneha Narahalli - VP, Head of Product at Sephora
Only 20% of these companies attain product market fit, despite years of excruciating effort by founders, early employees, and investors. If the needs of your target audience aren't clearly defined, PMF, which combines qualitative and quantitative metrics, has numerous chances of failing.
Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager
It leads them to focus on requests from the loudest stakeholders in the room and not necessarily work on the most impactful initiatives for the business. To accomplish this, product teams must regularly evaluate specific metrics that will yield the most insight. How to incorporate customer feedback into your roadmap.
Speaker: Jon Steinberg, Co-founder of Mountside Ventures, and Clayton Whitfield, Co-Founder and SVP of Revenue Programs at SaaSOptics
While it may seem that more and more SaaS companies are taking the bootstrap approach to financing, it’s encouraging to know that there are many other viable funding options on the market. How do I paint the best picture of my financials and metrics? What other options are available beyond venture funding?
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