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Startup Metrics

TechEmpower SaaS

When talking to startup founders or other innovators, we always ask questions to better understand their business as a core. What does the business do? One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects?

Metrics 390
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HubSpot Co-Founder and Chairman Brian Halligan on SaaS Markets, Board Meetings, and AI’s Impact

SaaStr

AI in B2B SaaS: The Incumbent Advantage On the AI revolution in B2B software, it’s the age-old ‘startups are innovating and racing to get distribution, and the bigger companies have distribution and are racing to innovate.’ ’ The twist this time is the data is very hard for startups to acquire or accumulate.

AI 284
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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

Most startups play defense when discussing pricing with customers. For many founding teams, pricing is one of the most difficult and complex decisions for the business. Startups operate in newer markets where pricing standards haven’t been set. The very best companies lead their customers in that dance.

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The #1 Event for SaaS and Business Software: SaaStr Annual

SaaStr

Offers workshops, networking, and investor matchmaking for startups and enterprises. Key points about SaaStr Annual : Focus on SaaS: Primarily focused on all aspects of SaaS business including sales, marketing, product development, and customer success. Held annually in the San Francisco Bay Area (usually in September).

Software 241
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How pricing strategy helps shape your entire business model

Intercom, Inc.

The SaaS industry is constantly evolving, and for many companies in the space, that means having to evolve their business model. However, that doesn’t necessarily mean a “pivot”, but more often the evolution is a shifting business model as the company scales and the user base grows and changes. Gaining new customers.

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How to Avoid a Bad VC Investor with SaaStr CEO and Founder Jason Lemkin

SaaStr

And there is bad behavior all over the place on these imploding startups. Because VCs not only meet hundreds of startups a year, but they also get probably thousands of random inbounds asking for investment. And that means that 99 percent of startups can’t even raise venture capital. It is not just Theranos.

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My Startup Doesn’t Have a Free Trial or Freemium Option. Should We Change This?

SaaStr

Dear SaaStr: My Startup Doesn’t Have a Free Trial or Freemium Option. Freemium is a business model. easy image from here ) The post My Startup Doesn’t Have a Free Trial or Freemium Option. We require payment right away. Should we change this? Ask yourself: Can someone deploy your app in minutes?

Startup 301