Totango

JULY 6, 2021

Measuring customer loyalty gauges the strength of your client relationships, helping you predict and manage performance. Loyal customers are likely to buy from you again and refer you to others, increasing your revenue. Customers who don’t feel committed to your brand are more likely to churn and spread negative word-of-mouth.

Customer Lifetime Value 111

Customer Lifetime Value Scale Branding Trends 111

SaaStr

MAY 27, 2023

Mistake #1: Putting too much stock in customer excitement. We’d demo for customers, take their feedback (often, not quite) and go off and build some more. When the customer loved the product — or told us so anyway — we thought our work was done. No further questions, no additional probing. – Jason, ed. We’d build.

Technical Review 192

Technical Review Leadership Company Culture Startup 192

SaaStr

JULY 31, 2020

And some of the marquee customers include MongoDB, Gitlab and Qualtrics. . Within this niche, there are other vendors who operate within Conversation Intelligence, but Chorus’s unique mission to harness the customer’s voice and advanced AI stands out as a key differentiator,” said Jim Benton, who is the CEO of Chorus.ai.

Scale 356

Scale Artificial Intelligence Payments Payment Services 356

Neil Patel

NOVEMBER 11, 2020

As a digital marketer, you know just how important the tone and message of your blog are to the overall success of your business. A cohesive approach to your digital content, especially the content on your blog, is critical to your brand. The best way to ensure your site is editorially cohesive is with an editorial style guide.

Social Media 145

Social Media Technical Review Branding Systems Review 145

SaaStr

NOVEMBER 23, 2022

Sometimes voices get raised, but it’s to get the best outcomes. Sometimes voices get raised, but it’s to get the best outcomes. You don’t have to get a deal at any price—at the cost of yourself, your team, or your customers. How does a team establish rapport with one another? Know the role of the CRO (hint: it’s not sales).

Underperforming Technical Team 289

Underperforming Technical Team Leadership Outsourced Development Finance 289

User Pilot

JUNE 30, 2023

Which is the best AI writing assistant available for marketing and customer success teams in 2023? There’s no simple answer to this question. This article provides an overview of 19 popular AI content-writing tools that will help you create different content types, from in-app messages to long-form blog posts.

AI Search 91

AI Search AI Payment Solutions ChatGPT 91

SaaStr

SEPTEMBER 3, 2021

Expanding your SaaS business to reach new segments requires careful planning, specific strategy and a thorough understanding of the customer. The Jobs to Be Done (JTBD) framework is a methodology used to identify and empathize with a customer’s struggle and their desired progress. Supporting Multiple Customer Segments.

Scale 253

Scale Sales Hiring Merchant Services Sales 253

SaaStr

AUGUST 6, 2021

Sean’s product department is responsible for engaging and delighting users—for making the happy customers that become the proponents of the brand. Sean’s product department is responsible for engaging and delighting users—for making the happy customers that become the proponents of the brand. Putting customers in charge of the journey.

Product Marketing 269

Product Marketing Marketing B2C Strategy 269

SaaStr

APRIL 25, 2019

You ideally need to close the first 10–20 customers yourself, and then hire sales folks to help. Have everyone in the company do customer support. Talk to as many customers as you can by voice, or even in person. For each customer of a certain type you close, there are another 10–1000 just like them out there.

Scale 202

Scale Sales Hiring Scaling SaaS 202

Buffer Resources

JANUARY 15, 2024

Tough question. With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ?

B2B 55

B2B Technical Advisors SaaS Payments Underperforming Technical Team 55

Neil Patel

SEPTEMBER 1, 2020

You’ll find the answer to those questions here. Neil Patel Digital (best for SEO content marketing) Voice SEO (best for Voice search) ReachLocal (best for local SEO) FATJOE (best for backlinks’ acquisition) OuterBox (best for eCommerce SEO). million to be precise, to my blog. And that’s not all. Not anymore.

Outsourcing Services 137

Outsourcing Services Outsourced Development Sales Hiring Software Review 137

User Pilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. However, customer insights can help your teams understand all aspects of your B2B partners. What are B2B customer insights?

B2B 83

B2B Underperforming Technical Team B2C Scale 83

Buffer Resources

AUGUST 29, 2023

At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. We keep an open mind and try to question our own processes to see where they can be improved. , we often get great feedback from our community and can make adjustments and improvements.

Social Media 99

Social Media Systems Review Content Marketing Metrics 99

Buffer Resources

MAY 2, 2024

I call it the “What, Why, How Method” It’s rooted in goal-setting theory and relies on answering a series of questions that serve as a North Star for achieving your goal of making money from videos you create.  It’s a low-hanging fruit for anyone with a smartphone.    What do you want to achieve?

Payments 73

Payments Payment Methods Social Media AI Search 73

Neil Patel

MAY 11, 2021

Each account likely has a distinct brand voice, content guidelines, or design. Improve Customer Experience. Merging Facebook accounts seems to be a convenient option for companies undergoing consolidation or acquisition. Unfortunately, merging accounts is not possible at the moment. Why Should You Merge Facebook Accounts?

Social Media 140

Social Media Technical Advisors Travel Branding 140

Intercom, Inc.

JANUARY 3, 2020

Chatbots are supposed to be the fix – providing basic help to customers while taking pressure off the team behind the scenes. We need these chatbot interactions to be frequent enough to make a real impact on team capacity but thoughtful enough that they protect our hard-won customer relationships. But there’s some tension at play.

Technical Support 222

Technical Support Engagement Customer Support Branding 222

Neil Patel

DECEMBER 23, 2020

If you ask a voice assistant like Alexa or Siri a question, you’re using NLP. “Natural language processing” (NLP) sounds complicated, but its applications are simple. Chances are, you already use NLP dozens or even hundreds of times per day. For example: If you use predictive text on your phone, you’re using NLP. Let’s find out.

Artificial Intelligence 145

Artificial Intelligence AI Search Scale Marketing 145

User Pilot

MAY 10, 2023

to analyze customer data and predict customer actions. Amazon grants its AWS customers access to its recommendation engine to help them personalize their user experience. Google’s speech recognition technology has changed the way marketers address SEO to optimize for voice search. What is AI in marketing?

Artificial Intelligence 61

Artificial Intelligence AI Search AI Machine Learning 61

User Pilot

FEBRUARY 2, 2023

In many cases, content is the first touchpoint of your customer journey – your prospects’ first interaction with your product. Content is everywhere in the user experience, and it all contributes to customer satisfaction and success. The digital world is full of content. What content should you test? Everything.

Software Review 84

Software Review User Experience Churn Social Media 84

Neil Patel

MAY 4, 2021

What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. Content strrategy can be a vague concept, but for the purposes of this post, we mean things like publishing cadence, tone and voice of the author, and content elements (text, graphs, etc.). I worked hard.

Social Media 145

Social Media Strategy Construction Branding 145

Intercom, Inc.

SEPTEMBER 1, 2021

This means better outcomes for everyone: from the teams we work with to, more importantly, our customers. It’s up to us to know everything about our customers – who they are, where they hang out, and what pain points we can solve for them”. At Intercom, we believe the best products are built with the market in mind.

Product Marketing 138

Product Marketing Marketing Sales Hiring Scale 138

Totango

OCTOBER 26, 2021

Net Promoter Score tells you how likely customers are to recommend you, but is that all you need to know for customer success? NPS scoring is good as far as it goes, but it only provides insight into one facet of your customers’ sentiment toward your brand. You need a more complete view of your customer for success management.

Customer Success 88

Customer Success Systems Review Software Review Compensation 88

Totango

OCTOBER 26, 2021

Net Promoter Score tells you how likely customers are to recommend you, but is that all you need to know for customer success? NPS scoring is good as far as it goes, but it only provides insight into one facet of your customers’ sentiment toward your brand. You need a more complete view of your customer for success management.

Customer Success 87

Customer Success Systems Review Software Review Compensation 87

Intercom, Inc.

AUGUST 14, 2018

If they are good but only tangentially related to your business, then you’re going to be attracting readers who will never become your customers. If they are good but only tangentially related to your business, then you’re going to be attracting readers who will never become your customers. Enter evergreen content.

Content Marketing 182

Content Marketing Technical Review Travel Software Review 182

SaaStr

OCTOBER 24, 2022

Developers act, think, and behave differently than your average customer. In PLG, you have something like a freemium motion to acquire customers. This allows you to have like a really cheap acquisition for customers, but the billing model is typically a little bit different as well with usage-based and consumption-based models.

Underperforming Technical Team 192

Underperforming Technical Team Outsourced Development Development Part-Time VPE 192

User Pilot

MAY 2, 2024

Customer retention is vital for product success and business profitability. That’s one question we discuss in the article. TL;DR Customer retention is the ability to keep your customers actively using their products. Secondary onboarding introducing advanced features unlocks additional customer value.

Retention 80

Retention Metrics Strategy Scale 80

User Pilot

DECEMBER 22, 2023

This leads to increased customer loyalty and builds trust. When writing microcopy for your UI, use a consistent tone of voice and style to create a sense of reliability and professionalism and to reinforce your branding. Let’s get right to it! Microcopy localization is an opportunity to make the user experience more inclusive.

AI 93

AI Scale User Experience Onboarding 93

Chart Mogul

JULY 8, 2020

Tired of the same ol’ “X proven ways to reduce customer churn”? Conversion copy expert Gillian Singletary suggests a new framework to align copy across all your platforms and use it to instill customer loyalty. People still have questions about Betty Crocker. Brand Voice is Critical to Brand Loyalty. Click To Tweet.

Branding 133

Branding Churn Underperforming Technical Team Retention 133

Totango

AUGUST 14, 2020

In our latest installment in the CXO Series , we sat down with Stephanie Comardelle, Vice President of Customer Experience, Success, and Solutions at Lucid to discuss what it takes to implement a stakeholder engagement plan at a time when there is so much going on as well as how they are managing their new customer success program. .

Customer Success 156

Customer Success Systems Review Engagement Leadership 156

User Pilot

APRIL 6, 2023

A powerful AI tool can be the perfect companion to your customer success platform. In this article, we will explore: How to leverage AI tools for customer success and retention. How can customer success managers address the challenges and concerns around AI when it comes to providing a better user experience?

AI 89

AI Customer Success ChatGPT Management 89

SaaStr

MARCH 16, 2022

OpenPhone and AgentSync are two SaaS businesses with very different growth strategies, but the same ultimate goal: to continue selling while simultaneously problem-solving for current customers. This is one of the most important questions for founders to answer as they prepare to launch a product. The Power of PLG.

New CTO 215

New CTO CTO Scale Innovation 215

Totango

JANUARY 12, 2022

Being a Customer Success Manager (CSM) can be an extremely rewarding career. A CSM works hand-in-hand with customers, guiding them through the customer journey and fostering a positive connection. They act as advocates for the business goals of customers and anticipate how to meet those goals and how they will change over time.

Interviewing 96

Interviewing Customer Success Management Scale 96

Neil Patel

AUGUST 28, 2020

Thus, your question shouldn’t be, how do I find the right SEO agency, but how do I choose an SEO agency that’s right for me? The main ones being: SEO-optimized content marketing Voice SEO Link building, Local SEO, and eCommerce SEO. Today, there are hundreds, if not thousands, of SEO agencies out there. Example #1. And the outcome?

Outsourcing Services 144

Outsourcing Services Sales Hiring Outsourced Development Company Culture 144

Intercom, Inc.

JULY 31, 2019

You might think chatbots are only for customer support, but using them to answer your customers’ questions is just one way to leverage chatbots. Simply put, chatbot marketing is the practice of using bots to engage your prospects and customers, either on your website or in your app. By using chatbots.

Marketing 177

Marketing Pricing Headcount Engagement 177

SaaStr

NOVEMBER 22, 2021

At the heart of product-led growth is the user. And in this podcast, Olivia Nottebohm, CRO of Notion ($10B valuation), will delve into the more complex aspects of product-led growth, and why they’re essential for building a successful business that will thrive for years to come. Transcript. Hi, everyone. Nice to see you all.

B2C 292

B2C Scale Consulting Software Review 292

Neil Patel

SEPTEMBER 1, 2021

This free tool lets you create custom podcasts with just a few clicks. Other features include: batch processing custom sizing resolution increasing resizing and upscaling. AI isn’t new. The film and gaming industries both use it regularly, for instance. But, these sectors have only scratched the surface of AI capabilities.

AI 145

AI Artificial Intelligence Scale Generative AI 145

Neil Patel

JANUARY 27, 2021

Video and voice search are leading the charge in 2021. SMBs that blog generate 126% more lead growth than their non-blogging counterparts. If you’re not convinced yet, any blog post on content marketing statistics will quickly change your mind. Let’s talk about content marketing. How’s it doing in 2021? Exceedingly well.

Content Marketing 143

Content Marketing Marketing Social Media Artificial Intelligence 143