Totango

FEBRUARY 9, 2024

To make it to the Super Bowl, a football team must have two things: a strong defense and a strategic offense. The defense maintains a good field position and prevents the opposing team from scoring points, while the offense orchestrates smart plays to gain additional yards and score points. What is gross retention?

Retention 108

Retention Underperforming Technical Team Software Review Churn 108

SaaStr

APRIL 5, 2023

A bad experience with a revenue operations leader might taint your view of the position at all future companies, but that would be a mistake, as CRO Confidential podcast host Sam Blond learned first-hand. Considering aspects of sales and GTM strategies. These leaders act as partners and build out a strong team. Enablement.

Sales Hiring 199

Sales Hiring Education Scale Strategy 199

Baremetrics

NOVEMBER 18, 2021

Unfortunately, things only get more difficult when it comes to running the whole business as a Shopify app developer. This article will cover 10 business tips for improving your Shopify app’s development, marketing, and sales. 10 business tips for Shopify app developers 1. The Shopify QA team are your friends 6.

Payment Solutions 98

Payment Solutions Underperforming Technical Team Outsourced Development Development 98

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. All that’s to say: digital marketing must be a key part of a luxury brand’s strategy going forward. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

CustomerSuccessBox

SEPTEMBER 20, 2021

Let’s look at the top customer success blogs. As well as their actionable customer success platform they provide a widely respected blog. Our Top recommendations: Customer Success: How to Quantify the Impact of Bad-fit Customers. Intercom Blog. Intercom has an amazing blog that is dedicated to customer success.

Customer Success 64

Customer Success Underperforming Technical Team Consulting Software Review 64

User Pilot

OCTOBER 10, 2022

In this article, we’ll cover the key metrics you need to develop an informed feature adoption strategy and discuss how you can improve them. Feature adoption allows you to separate the successful features from the underperforming ones. Uncover weak spots and improve feature adoption. We’ve got you covered!

Metrics 79

Metrics Strategy Underperforming Technical Team Onboarding 79

SaaStr

NOVEMBER 25, 2023

The underperformers who aren’t putting in the effort get a conversation, and if things don’t change, it’s not a good fit. Jameson and Sam also recommend that across the org: sales, marketing and CS — the early and sooner you can get the entire team re-focused on creating their own pipeline, the better. Guess what?

Sales Hiring 202

Sales Hiring Underperforming Technical Team Revenue Sales 202

TrackStreet

JULY 20, 2023

Successful Online Sales Strategy When a brick-and-mortar retailer considers opening a new store, that company has to weigh the significant capital and operating expenses (mortgage, construction, employees, etc.) To safeguard your growing online sales strategy, you’ll also want a software platform to help you protect your brand.

Scale 52

Scale Strategy Sales Underperforming Technical Team 52

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. What is a go-to-market (GTM) strategy?

Strategy 82

Strategy Marketing SaaS Customer Lifetime Value 82

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. However, you can’t just create the occasional blog post or paid ad and hope to generate results. Instead, you need a targeted B2B content marketing strategy to reach your marketing goals. Why Do You Need a B2B Content Marketing Strategy?

B2B 144

B2B Strategy B2C Content Marketing 144

Neil Patel

SEPTEMBER 28, 2020

According to a recent survey from the DMEXCO, 70 percent of executives worldwide expect the pandemic to accelerate the pace of digital strategy. Today, businesses are expected to outline, plan, implement the digital strategy in a matter of days or weeks. Not if you have the right digital strategy agency. Here are a few examples.

Strategy 124

Strategy Underperforming Technical Team Advertising Scale 124

SaaStr

APRIL 17, 2024

Most often, you get a call from a function called corporate development. It’s not a bad relationship to have, but understand that they’re deal executors, not deal creators. If the offer is below your number, it’s bad news for somebody. Harry’s legal team says there’s a 50% close rate, but he guesses it’s even lower than that.

Underperforming Technical Team 164

Underperforming Technical Team Data Development Team Review Technical Review 164

User Pilot

JUNE 20, 2023

Cultivating user trust is critical to the success of any long-term product strategy. It also explores 15 strategies that help UX designers build trust in potential users. Some effective strategies for building user trust include: Mapping the customer journey to understand the difficulties users face as they progress through your app.

Payment Methods 90

Payment Methods SaaS Payments Strategy Payment Services 90

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. "  B2B brands can follow Dock’s lead by reaching out to their customers and internal teams to find experts who might want to showcase their points of view.

B2B 110

B2B Technical Advisors SaaS Payments Underperforming Technical Team 110

Baremetrics

AUGUST 1, 2021

In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model. So what works (and doesn’t work) as a SaaS acquisition strategy? Showcase success stories This is one of the most tried-and-tested strategies that works wonders.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

Baremetrics

AUGUST 23, 2021

You need to have a strategic approach that includes identifying your market fit, developing appropriate positioning and marketing strategies, and measuring performance. Here's where having a go-to-market (GTM) strategy comes into the picture. Here's how you can create an effective GTM strategy for your SaaS product.

Strategy 104

Strategy Scale Payment Features Software Review 104

User Pilot

JANUARY 16, 2024

Perform a SWOT analysis, identify the strengths and weaknesses of your top competing products, etc. Task ChatGPT with identifying and formulating the best pricing strategy for your industry. Idea creation : Use ChatGPT to generate new feature ideas , campaigns, blog post topics, product differentiation ideas, and more.

ChatGPT 90

ChatGPT Management Underperforming Technical Team Technical Review 90

SaaStr

NOVEMBER 23, 2022

The success of an executive team often depends as much on their interpersonal harmony as their professional expertise. How does a team establish rapport with one another? Algolia’s Bernadette Nixon (Chief Executive Officer) and Michelle Adams (Chief Revenue Officer) have spent the past few years developing this relational toolbox.

Underperforming Technical Team 275

Underperforming Technical Team Leadership Outsourced Development Finance 275

SaaSOptics

MAY 19, 2022

Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Here’s how you can create an effective customer acquisition strategy to win more business in your own SaaS company. What is a Customer Acquisition Strategy? Identify your target market.

Acquisition 59

Acquisition Scale Strategy Software Review 59

SaaStr

JANUARY 2, 2024

You don’t want conflict with the sales team. How do you leverage that offer to develop relationships with partners? This is where they started, but startups weren’t adopting the product as much with a discount, and there was a lot of conflict with the sales team. During SaaStr Annual, Zendesk Sr.

Startup 187

Startup Scale Underperforming Technical Team AWS 187

Sales Hacker

SEPTEMBER 24, 2022

In this article, I’ll walk you through: What a sales funnel is, The elements of a high-performing sales funnel, And finally, strategies to create sales funnels that get results. There’s sales pipeline , a 7-stage journey describing what your sales team must do to convert a lead to a customer. What is a sales funnel? A whopping 67.6%

Sales Funnel 118

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 118

User Pilot

MARCH 23, 2023

And how can customer success teams address them to ensure product growth? Reasons why customers churn: #1: Customers churn when there is a bad product-customer fit and your product’s features don’t align with their needs. 3: Poor customer service or experience with the sales teams can make customers churn.

SaaS Payments 93

SaaS Payments Churn Underperforming Technical Team Payment Methods 93

User Pilot

JANUARY 31, 2023

In this article, we will discuss the ins and outs of at-risk customers, how to detect them, and five actionable strategies to help you prevent churn. Here are one of the most common ones: Poor Onboarding: A poor onboarding process can make customers struggle due to a lack of support or guidelines. Let’s dive in!

Churn 95

Churn Underperforming Technical Team SaaS Payments Payment Solutions 95

ChurnZero

AUGUST 11, 2020

This is a guest blog post by Anita Toth, Chief Churn Crusher. . The goal of this article is to show you options and maybe trigger some thoughts or new ideas around different customer retention strategies that you can employ before the next wave hits. . #1. This is shocking. The second quarter of 2020 was chaotic. Train to Listen.

Retention 97

Retention Strategy Underperforming Technical Team Software Review 97

SaaStr

FEBRUARY 4, 2020

Lexi Reese, Gusto COO uses her 20+ years of experience to provide advice on building high performing teams using authenticity, empathy and logic. Lexi explains the importance of team trust, driver and passenger mindsets, and much more. I think the foundation of high performance teams is that they share five things.

Scale 179

Scale Underperforming Technical Team Scaling Leadership 179

Blulogix

FEBRUARY 11, 2024

Crafting the Blueprint: How to Build a Monetization Framework for Agile Success By BluLogix Team A Step-by-Step Guide to Architecting Your Monetization Strategy In the dynamic realm of agile monetization, constructing a robust Monetization Framework is akin to drafting a master blueprint for a skyscraper.

Payment Features 52

Payment Features Underperforming Technical Team Construction Customer Lifetime Value 52

SaaStr

DECEMBER 29, 2022

We believe that in order for SaaS companies to unlock their next stage of growth, their financial operations tech stack must strike the right balance between flexibility, which allows them to pivot quickly in an ever-changing market, and complexity, which supports them as they scale their business, operations, and monetization strategies.

Scale 214

Scale Underperforming Technical Team B2B AI 214

Buffer Resources

OCTOBER 24, 2023

But, during my day job, I noticed that quality content (blogs and web copy readers would actually engage with) was missing from most service offerings.  After all, most leads consume three to four pieces of content from a vendor before engaging with their sales team.  This felt like a missed opportunity. Sometimes, a lot. 

Outsourcing Services 112

Outsourcing Services Scale Outsourced Development Underperforming Technical Team 112

SaaStr

MAY 10, 2022

Recovery from COVID has taught us that adapting and learning how to thrive in new ways in the face of change, whether good or bad, can lead to exponential growth. . He highlights the three key strategies that helped TripActions scale and boost their revenue. Develop a well-defined vision. Do not waste time developing a Plan B.

Travel 206

Travel Revenue Underperforming Technical Team Scale 206

User Pilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

ChurnZero

APRIL 1, 2022

We also share Sharon’s strategies to identify feelings of fraudulence in the moment and approaches to kick your inner critic to the curb. 3 strategies to silence imposter syndrome. How to help teams with imposter syndrome as a leader. 3 strategies to silence imposter syndrome. What is imposter syndrome?

Customer Success 98

Customer Success Underperforming Technical Team Leadership Strategy 98

How To Buy Saas

DECEMBER 1, 2020

In this saas marketing strategy guide, we are going to tell you everything about saas marketing. In saas marketing, you generally use online marketing strategies to generate more leads and conversions in your saas business. Moving down the lines of this blog, you will get to learn some of the smart ways of doing saas marketing in 2021.

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

SaaStr

JANUARY 7, 2022

Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? When it comes to marketing, executives can grow frustrated or intimidated by the sheer volume of numbers and metrics, ill-defined terminology, unclear processes, and potential conflict between sales and marketing teams.

Sales Hiring 233

Sales Hiring Underperforming Technical Team Marketing Market Research 233

User Pilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Apart from testing the demand for the product, idea validation helps teams assess if they have the necessary expertise and resources to build the product. Let’s get straight into it!

Underperforming Technical Team 85

Underperforming Technical Team Social Media Scale Interviewing 85

SaaStr

OCTOBER 10, 2022

Jon Perera, CMO at Highspot, says the place to start is sales and marketing alignment—a system that aligns strategy, communication, execution, and goals between the two departments. From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes. Create dynamic alignment on goals. Key takeaways.

Scale 274

Scale Sales Hiring Marketing Venture Capital 274

User Pilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. However, customer insights can help your teams understand all aspects of your B2B partners. An example is shown below.

B2B 87

B2B Underperforming Technical Team B2C Scale 87

Neil Patel

SEPTEMBER 10, 2019

Here are 7 advanced SEO strategies that I’m implementing as we speak and you should too. Advanced SEO Strategy #1: SEO A/B Split Testing. Advanced SEO Strategy #2: E-A-T. Now imagine someone injures themselves after taking your advice… well, that would be bad. Advanced SEO Strategy #3: Host HTML Files From a CDN.

Strategy 111

Strategy Underperforming Technical Team Engineering Technology 111