SaaStr

SEPTEMBER 5, 2022

Product-led growth (PLG) companies have become a major trend in the world of SaaS over the last few years. It doesn’t take much; some companies will pre-populate their customers’ landing pages with their company names and logos. This is just a sample of best practices for growing PLG companies. Secret #6: Real PLG.

Sales Recruiting 238

Sales Recruiting Business Pricing Churn 238

User Pilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. Benefits of localized content for SaaS companies include extending the market reach and improving customer experience and satisfaction. Let’s get right to it.

SaaS Payments 98

SaaS Payments Outsourcing Services Payment Solutions Payment Services 98

Unbounce

MAY 15, 2020

It’s been a serious challenge for marketers since we first pioneered the landing page space with Unbounce all the way back in 2009. Heck, we see it on our own platform: fewer than 50% of our customers republish their pages on a regular basis with tweaks intended to get the highest conversion rates possible.). Too complex.

Artificial Intelligence 144

Artificial Intelligence Marketing Machine Learning AI 144

Baremetrics

OCTOBER 10, 2021

Used incorrectly, however, incoming links to your website can land your business in some extremely hot water. That’s now created a backlink for Backlinko’s page on – you guessed it – backlinks. So, want to learn how to build some backlinks that will boost your growth without landing on the SEO naughty step? That clickable URL?

SaaS Payments 111

SaaS Payments Engineering Payment Methods Payment Solutions 111

User Pilot

JUNE 30, 2023

Which is the best AI writing assistant available for marketing and customer success teams in 2023? This article provides an overview of 19 popular AI content-writing tools that will help you create different content types, from in-app messages to long-form blog posts. There’s no simple answer to this question. Book the demo!

AI Search 98

AI Search AI Payment Solutions ChatGPT 98

User Pilot

JUNE 20, 2023

This is why testimonials are so important on landing pages. Include testimonials on landing pages to foster user trust. What the user sees first will shape their first impression of you, so it’s always best to start with a warm, personalized welcome message. A warm welcome message goes a long way.

Payment Methods 98

Payment Methods SaaS Payments Strategy Payment Services 98

User Pilot

DECEMBER 22, 2023

Tips for writing better microcopy for a great user experience Considering how important microcopy is for robust UX, let’s have a look at a few tips and best practices that will help you improve it. Localize UX messages for different audiences The odds are that the user base of your SaaS product is spread all over the place.

AI 105

AI Scale User Experience Onboarding 105

Intercom, Inc.

MAY 8, 2018

With so many options, the considerations are similar to building an entire landing page ! Demonstrate best practices for using Messenger. Next, our blog is a popular destination for website visitors, so we wanted to spotlight a subscription form. Position #3 Mailchimp Capture app to capture blog subscribers.

Payment Solutions 176

Payment Solutions Payment Methods Payments SaaS Payments 176

ChurnZero

MAY 4, 2023

Companies operating in the SaaS space also stand to gain by borrowing a page from this playbook and striving to build a community online. Research suggests SaaS companies that foster online customer communities strengthen key metrics that are important to Customer Success. We landed on a theme that made sense: a neighborhood.

Development Team Review 98

Development Team Review Technical Review SaaS Scale 98

User Pilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? In practice, all 3 often overlap. For best results, use multiple acquisition channels , like SEO, PPC adverts, or WOM. In practice, the funnels overlap a lot. There are a few good reasons why SaaS organizations love product funnels. Its different stages.

Social Media 104

Social Media Sales Funnel Acquisition Retention 104

Buffer Resources

JANUARY 15, 2024

" Her favorite example of a B2B brand putting this mantra into practice is the payments infrastructure provider Paddle and their content marketing project Paddle Studios.    "When you land on the Paddle Studios homepage, you’re welcomed with a Netflix-esque streaming service vibe. Listen intently.

B2B 56

B2B Technical Advisors SaaS Payments Underperforming Technical Team 56

Baremetrics

SEPTEMBER 3, 2021

Growing traffic into conversions is the ultimate goal for all of us, but is your site stagnating despite all your best efforts? Awareness Step 1 - Analyze niche search queries Step 2 - Select relevant keywords Step 3 - Analyze the keywords of your competitors Step 4 - Allocate queries among landing pages 2.

Strategy 113

Strategy Technical Review Software Review Sales Hiring 113

Unbounce

JULY 6, 2020

I created my first lead capture page four years ago when I started my business. I wanted to advertise my services, grow my brand, build an audience, and land clients. here’s what I wish I knew when I created my first lead capture page. What’s a Lead Capture Page? 11 Tips to Create Better Lead Capture Pages in 2020.

Social Media 145

Social Media Advertising Branding Engineering 145

Incredo

NOVEMBER 21, 2019

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. So SaaS affiliate marketing partners have a huge audience to convince and convert. 5) Everyone minds his own business.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Totango

JUNE 28, 2021

A f reemium strategy forms a foundation for SaaS marketing, but it’s often used without being understood. A freemium strategy uses a free version of a SaaS product to promote a premium version. Driving traffic to websites and landing pages. Here’s a closer look at the basics. We’ll define what a freemium strategy is.

Strategy 91

Strategy Technology Onboarding Branding 91

User Pilot

JANUARY 27, 2023

In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. A/B testing is a quantitative research method for choosing the best versions of a product or feature. If so, you’re in the right place! Book the demo!

Management 98

Management Interviewing Data Trends 98

User Pilot

FEBRUARY 15, 2023

You’ve landed at the right place. We’ll cover what a product tour is, and how they fit into the onboarding process, then get straight into some examples, and finally explore the best product tour software tool for the job. They practice what they preach by showing video tutorials in their interactive guides. Why use them?

Onboarding 98

Onboarding Education Engagement Social Media 98

Buffer Resources

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. I’ve never cared about factors like which day of the week is best to post.

Sales Recruiting 133

Sales Recruiting Sales Hiring Scale Social Media 133

User Pilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. We provide a product launch checklist to ensure you launch successfully and consider examples of successful SaaS product launches. Every new product launch is equal parts intimidating and exciting.

ChatGPT 98

ChatGPT Social Media AI Market Research 98

User Pilot

JANUARY 26, 2023

Wondering how to run a successful SaaS onboarding process to make sure you are setting users up for success from the start? Here’s your best chance to explain how your product meets your customers’ needs and solves their problems. In this article, we cover: What SaaS customer onboarding is and why it’s important.

Onboarding 98

Onboarding SaaS Customer Support Engagement 98

User Pilot

MARCH 31, 2022

In this article, we’re going to explore some best practices and principles around how you can use this handy UI pattern as a way of boosting product adoption through great onboarding experiences. Tooltips are a neat little feature designed to draw attention and help users understand how to interact with your SaaS product.

Onboarding 98

Onboarding Underperforming Technical Team SaaS Compensation 98

Baremetrics

NOVEMBER 2, 2020

Perhaps this is why tiered pricing is so popular for SaaS companies. And In this guide, we’ll break down everything you need to know about packaging your service into tiers, why it makes sense and the best practices for doing so. What are the best practices for tiered pricing? Like, literally. Small, medium, large.

Pricing 98

Pricing Scale Enterprise Startup 98

User Pilot

DECEMBER 10, 2023

Are you a product-led or sales-led kind of SaaS? To successfully implement PLS in your SaaS, you need a product that can sell itself, resources to support the necessary teams , solid data infrastructure, patience to let users explore the product themselves, and help, not sell mentality. Let’s dive right in! Playbooks in PLS.

Scale 105

Scale Sales Software Review Retention 105

Neil Patel

MARCH 9, 2021

The best and brightest aren’t just focused on volume; they want to sell to the best possible prospects. Today, we’re taking a page out of their book and focusing on the quality of leads. By using lead scoring, Business XYZ can determine what pages and experiences scare away potential customers. Lead Scoring Strategy.

Scale 115

Scale Underperforming Technical Team Metrics B2B 115

User Pilot

MARCH 21, 2023

Let’s face it, product growth is just a broad term for turning prospective visitors into users for your SaaS product. But how do you actually convert visitors into paying customers for your SaaS business? There are many ways, but mastering SaaS landing page best practices is certainly one.

SaaS 52

SaaS Software Review Mobile AI 52

User Pilot

JANUARY 31, 2023

In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). Let’s dive straight into it!

Customer Lifetime Value 98

Customer Lifetime Value Sales Funnel Onboarding Acquisition 98

User Pilot

JANUARY 31, 2023

In this article, we’ll decompose a comprehensive customer onboarding template ( produced by Userpilot-get your template copy here ) you can use to craft a smooth onboarding flow for your own SaaS. a personal message on a welcome page ) and using engaging UX patterns like checklists, guides, and gamification.

Onboarding 98

Onboarding Underperforming Technical Team Software Review Technical Review 98

User Pilot

JANUARY 23, 2023

Why is retention important in SaaS? Customer retention in SaaS means keeping a customer over the long term. Localize your product for a better user experience – automatically translate content into different languages or localize your pricing page for different currencies. What is retention and why is it important for SaaS?

Market Segmentation 98

Market Segmentation Retention Marketing Software Review 98

User Pilot

FEBRUARY 9, 2023

What are the best product optimization practices? The goal of product optimization in SaaS is to create a product that effectively addresses customer pain points and provides a smooth user experience , translating into increased adoption , customer loyalty , and overall product success. Let’s look at a few best practices.

Management 98

Management Sales Recruiting User Experience Customer Lifetime Value 98

Natalia Luneva

OCTOBER 14, 2021

As a growth coach and strategic advisor for SaaS founders, I get hundreds of requests from founders to launch internet challenges/hackathons for their users. At the time of preparing this swipe file, this is the only resource available created specifically for SaaS companies. Nine master Marketo templates (emails and landing pages).

Social Media 98

Social Media SaaS Software Review compliance 98

User Pilot

OCTOBER 28, 2020

In our last blog, we showed you what you need to do and to avoid to make awesome product tours and walkthroughs. In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. Source: userpilot.com. Pros of Userpilot.

Software Review 105

Software Review Software Onboarding Systems Review 105

OpenView Labs

FEBRUARY 5, 2021

For the longest time, B2B SaaS companies have failed to put much thought into their mobile experience because: People don’t work on mobile. Even the biggest SaaS market, the U.S., Use AMP for suitable pages to reduce loading time. The bulk of mobile traffic comes from developing nations (read: low budget). Not exactly.

Mobile 52

Mobile B2B Scale SaaS 52

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. SaaS go-to-market plans can be used in several use cases.

Strategy 98

Strategy Marketing SaaS Customer Lifetime Value 98

Chart Mogul

DECEMBER 18, 2018

Every week we scour the web to pick our top three industry reads and share them in our SaaS Roundup newsletter. How Zapier Reached $35M ARR With This SaaS SEO Strategy. “Creating 25k landing pages is one of those things that sounds crazy without some hack or workaround. See you in January!

Growth Hacking 74

Growth Hacking SaaS Systems Review Pricing 74

Natalia Luneva

JULY 29, 2021

As a SaaS company, you might think using this or that tool is already a difficult task and it’s not worth overwhelming your users with another challenge. What do SaaS companies share about challenges they have organized? I am bringing a practical example of what a 7-day challenge will look like. or not necessarily Facebook).

Technical Review 52

Technical Review Social Media Software Review SaaS 52

Sales Hacker

MARCH 4, 2020

Joining an early stage SaaS startup can be exciting, but it can also be daunting. Block an hour per day to commit the talk track to memory, and then find a friend or family member to practice on. However, they’re still the face of the brand, so ghostwrite a short LinkedIn article or blog post for your CEO.

Sales Hiring 90

Sales Hiring Scale Startup Sales 90

Buffer Resources

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. I’ve never cared about factors like which day of the week is best to post.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52