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What Belongs on Your Local Business' About Page?

The Moz Blog

Nearly every business has an About page, but too often, its content is an afterthought. Turn that around with key real-world examples of local brands getting it right.

Business 112
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How to Create a Resource Center For Your SaaS Product: Steps and Best Practices

User Pilot

A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. Gather user data from multiple sources to learn more about customers’ pain points. This can include blogs, case studies, webinars , video tutorials , checklists, and interactive walkthroughs.

AI Search 105
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Nonprofits: Steal These Marketing Practices from Tech Startups

Buffer Resources

Which emails, social posts, or web pages are people viewing and interacting with? What’s your most popular newsletter or blog? How are people finding out about you?  Google Analytics (free): Your most popular web pages and how people are landing on your site. Startups know that research pays off.   How?

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How to Do Multiple Location SEO

Neil Patel

To attract locals from various locations, you probably need to adopt a local SEO strategy. This way, locals who make searches related to your niche or services can see your website at the top of search results. Hence, local customers can get relevant information on the products and offerings available in nearby outlets.

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Guide to Knowledge Base Creation For SaaS: Steps, Best Practices, and Tools

User Pilot

In this article, we will explore all you need to know about knowledge bases and how you can create a knowledge management system that works. TL;DR A knowledge base is a centralized library that offers access to helpful information about a product or service. Localize your knowledge base. Play video tutorials directly in-app.

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Content Localization: Step-By-Step Guide for SaaS Companies

User Pilot

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. TL;DR Content localization is the process of adapting your content so that users in different countries feel as if it was originally written for them.

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10 Practices for Wix SEO

Neil Patel

It helps you optimize your site for search engines by offering information on page names, meta descriptions, keywords, and more. With some light guidance, anyone can create a website and get it up and running fast, and uncompetitive niches can rank on Google’s front page. You know all about keywords and keyword research.